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Hustle Debuts Conversational Video Platform to Elevate Text Message Conversations with Personalized, Short-form Video

NonProfit PRO

Hustle launched its Conversational Video Platform — a comprehensive suite of solutions that leverages short-form video to personally connect brands to consumers, scale communication efforts and deepen trust. .

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Use CTV to Drive Awareness, Engagement and Conversions for Your Organization

NonProfit PRO

Connected TV is a growing form of advertising for nonprofits that encompasses a variety of long-form video content played when you watch content through streaming providers. Let’s dive into the marketing funnel to learn how to drive donor awareness, engagement, and conversions using CTV.

Awareness 261
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Using CTV to Drive Awareness, Engagement and Conversions for Your Organization

NonProfit PRO

Connected TV is a growing form of advertising for nonprofits that encompasses a variety of long-form video content played when you watch content through streaming providers. Let’s dive into the marketing funnel to learn how to drive donor awareness, engagement, and conversions using CTV.

Awareness 227
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How Nonprofits Can Create & Track Conversions in Google Analytics 4

Nonprofit Tech for Good

To make the most of new features, nonprofits must know how to create and track conversions in GA4. Setting up conversion tracking is also essential for nonprofits to maximise their Google Ad Grant. This can be achieved by tracking the source of sessions and users with UTMs & setting up Conversions for important events in GA4.

Track 258
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How Nonprofits Can Track Google Grant Conversions in Google Analytics

Nonprofit Tech for Good

But as part of this award, nonprofits are required to set up and maintain conversion tracking on their website. Any time you see an impressive Google Grant case study , the metrics are always made possible through conversion tracking. . What is Conversion Tracking? Example Conversions. Starting and completing a donation.

Google 297
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Recap: Nonprofits & AI – A Conversation with Devi Thomas

Beth's Blog: How Nonprofits Can Use Social Media

I was thrilled to have a conversation with Devi Thomas from Microsoft Philanthropies. You can watch the video here as well as the human curated resources shared and a Copilot created summary transcript here. Devi emphasized that generative AI tools like copilot are new to everyone. How are you addressing concerns?

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International Leadership, Women’s Issues, and Branding—A Conversation With Allison K. Summers, CAE

.orgSource

Our discussion about the Summit Award launched a wide-ranging conversation. We feature videos about women who are achieving firsts either for their ethnic group or for their country. When I asked her where she likes to begin those conversations she said, “I usually start by asking what delightful things they deliver to the world.”