Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 8, 2015

Leading on social media requires nonprofit CEOs and their staff, even Trustees, to master basic digital communications skills that allow them to engage directly with stakeholders as themselves, in their own voices. Nonprofit leaders need to use social media to drive conversations online and offline, influence others, and shape perceptions.

Channel 50

Channel Social Media Job Media 50

Bloomerang

MAY 26, 2022

Several different studies provide insight into why how you present giving price options can influence donors to give more (or less) generously. Another route, especially for new prospects , is to take a look at your average gift (online and offline) and make that your smallest gift level. Evidence indicates defaults do increase giving.

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Donation Donor Gift Nonprofit 75

Beth's Blog: How Nonprofits Can Use Social Media

JULY 26, 2011

At minimum, this application lets people air their concerns to legislators and policy makers easily through Twitter and can amplify more traditional tactics such as email campaigns and signing online/offline petitions. In this example of using grassroots organizing to influence grass tops debates, how do we measure it?

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Twitter Google Facebook Broadcast 95

Amy Sample Ward

NOVEMBER 5, 2009

My latest post for the Stanford Social Innovation Review is up and I hope you’ll dive into the conversation with me! Because individuals network together online and the biggest influencers are our closest friends in our network. This may not seem too terribly interesting or scary, but let’s take a closer look.

Myspace 158

Myspace Technology Causes Application 158

Amy Sample Ward

NOVEMBER 5, 2009

My latest post for the Stanford Social Innovation Review is up and I hope you’ll dive into the conversation with me! Because individuals network together online and the biggest influencers are our closest friends in our network. This may not seem too terribly interesting or scary, but let’s take a closer look.

Myspace 158

Myspace Technology Causes Application 158

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 6, 2010

to Boston for two days of book events hosted by Associated Grant Makers , Barr Foundation , Public Conversations Project , TechFoundation and Berkman Center Luncheon series. Networking: Weaving Online and Offline, Strong Ties and Weak Ties. This “relationship building&# conversation is the foundation of forming stronger ties.

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Boston Network Story Nonprofit 95

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 13, 2012

The social business sector has shared metrics and understanding of being data-informed. That changes the conversation for nonprofits. But expect how you report and measure impact with the social business sector. She touched on some of the implications for staffing and governance.

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Skills Reflection Management Aggregator 96

Amy Sample Ward

APRIL 27, 2009

assessed the conversation and they had a 58% negative blog/conversation ratio (used manual researching, icerocket, forumtracker, search.twitter, etc.), organizational change is slow, you have to have patience, opinion starts to change once you find influencers within. Are there ways of catching offline datapoints?

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Social Media Map Strategy Media 102

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2008

Social Fundraising: Leveraging On and Offline Connections. Organizational Versus Personal Voice on A Blog. Social Media Metrics: Distributed Influence. Intergenerational Wired Fundraisers: A Conversation. Be A Voice for Darfur: Great Example of A Multi-Channel Campaign. What is your blog conversation strategy?

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ROI Widget Metrics Cambodia 50

Connection Cafe

MARCH 11, 2010

Change the World, Lives, with Bikes core conversation Tuesday, March 16 at 11:00 AM – “This core conversation will talk about how cycling, the bike, and social media are changing the world and lives. For brands and publishers, tapping into Influence is critical to social media's future. Data will be shared!

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Conference Government Social Media Influence 38

Connection Cafe

MAY 10, 2016

In order to do this, we knew that we had to increase civic engagement both on and offline, so we recruited local street artists to help. It’s clear that the project’s presence on and offline inspired greater interest, conversation and civic engagement in Philadelphia. Involve Artists from the Very Beginning.

Arts 20

Arts Public Philadelphia Artist 20

Museum 2.0

JUNE 6, 2012

We want to have a conversation with our audience and facilitate storytelling. We want to increase the offline and online participation and go beyond what can be seen as a gimmick: buying an historical object in an unexpected way. Are we the ones who should curate the items that tell people’s history? We don’t think so.

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National Netherlands Museum History 27

Amy Sample Ward

MAY 14, 2009

They were able to use the platform for organizing offline events, finding and collaborating with volunteer organizers, and more. A great example of using Twitter for real information exchange and for conversation. Influence decision-makers; impact public policy. Helpful resources on Twitter: Pew Internet report.

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Tools Tech Map Case Study 100

Connection Cafe

DECEMBER 18, 2008

I will say that there are regulations that relate well to offline consumer relationships that don’t apply well online. It depends the context, who is having the conversation, etc. There is also a generic organization one - but a lot of NTEN conversations happen through Holly and other staff. Emily : This depends.

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Social Media Social Media Blogger 20

Care2

MAY 15, 2009

They were able to use the platform for organizing offline events, finding and collaborating with volunteer organizers, and more. A great example of using Twitter for real information exchange and for conversation. They were active and dedicated to making it work and raised 90,000+ friends. Read the full case study here.

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Social Media Tools Online Advocacy 34

Bloomerang

JULY 17, 2021

Full Transcript: Steven: You’ll hear a robot voice. And if you have not heard, I have a podcast, “Let’s Take This Offline,” and you can go ahead and binge listen while you do your running, or your walking, or you’re sitting lakeside this summer, kind of decompressing from a really hellish year.

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Management Work Video Slides 90

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 20, 2009

Here’s a quick summary of the highlights I took away from our conversation: MomsRising is focused on “movement-building” and large scale systems change, not just building an organization. MomsRising focuses on their membership’s needs—and elevating those voices into the political process. Most of the work is coordinated online.

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Model Grant Learning Online 85

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 23, 2009

The key thing that is different with setting a social media objective is that it is not about reaching a mass audience and blasting your message out, it is more about reaching the influencers, developing relationships, having a conversation, and getting insights. Is there an “offline” marketing push that you need to support/connect?

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Social Media Map Strategy Media 106

See3

AUGUST 6, 2007

drinkingliberally.com which is online and offline one-to-many. Focus on influencers. Not everyone is equal, let the people who influence their friends move your message. This makes for great TV because it is an authentic voice. Common Story – we have to be on the same page (eg. Sorry Everybody ) 3. wikipedia b.

Social Network 40

Social Network Network Myspace Social 40