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How to Use Data to Drive Your Content Strategy

Association Analytics

Today’s digital world offers tons of channels to share your content, which is great. But it also means tons of content for you to produce and tons of sources to track. Using data in your content strategy will help you identify what content members value most, what isn’t resonating and what needs to be tweaked.

Taxonomy 169
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Taxonomy for Better UX: Expanding People as an Axis

Velir

Taxonomy plays a vital role in your website’s user experience. Taxonomy itself helps you better organize content when you use it in content management and information architecture. A taxonomy contains axes, which is defined as a specific category and its metadata. Design & UX

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Top Ten Data Challenges (And Solutions) for Associations

Association Analytics

7: Your Taxonomy Isn’t Organized In a Useful Way Challenge : Digital closets are a lot like physical closets. You might use inconsistent content or course tagging, or team members might use a variety of names for one type of offering. If your association doesn’t have a solid taxonomy, your team won’t pull consistent reports.

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Level Up Your Marketing with Analytics

Association Analytics

In addition to the tools, a very important piece of successful marketing is Taxonomy & Metadata – the foundation of your marketing. By carefully implementing taxonomy and metadata, you will learn more about your members and their preferences. Are you tagging your content, products and events? Analyze Performance.

Analytics 169
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Why You Need a Content Strategy

Forum One

It’s not enough to build a new website—organizations need to create meaningful, cohesive, and sustainable content to attract and engage audiences. With a well-thought-out content strategy. What your content strategy is—and is not. You will want to note the status of your content as well, and how often it should be updated.

Content 47
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Connecting Resources and People: a Journey from Website to Digital Strategy

NTEN

From website to interactive content space and digital strategy hub: Reggie Henry from ASAE tells all. Content-rich websites are resplendent with both opportunities and challenges. integrated digital strategy Leadership taxonomy Web Sites websites' Reggie Henry. Chief Information Officer.

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A Guide to Preparing for Drupal 10

Forum One

Drupal is an open-source content management framework that was initially released 21 years ago. What makes Drupal different and special from proprietary content management systems that also serve “enterprise” organizations is that it is supported by a community of ~1.4 Since then, there have been nine major releases. million members.

Drupal 46