Tips for Nonprofits on Using Social Media to Build Supporter Relationships

Connection Cafe

We asked some of our favorite nonprofit tech friends to share ideas for how organizations can use social media to build meaningful relationships with their supporters—donors, influencers and activists—and what that looks like on YouTube, Facebook and Twitter.

5 New And Quirky Nonprofit Social Media Tactics

TechImpact

Social media is well documented as a necessary marketing platform for all nonprofits. Everyone knows promoting your nonprofit’s events, services, and fundraisers on social media is a good idea, but many do not know why, or more importantly, how, to do it.

Trending Sources

How to Build Meaningful Relationships on Social Media Using the 80/20 Rule

Connection Cafe

If there’s one thing I’ve learned about social media it’s this: It’s all about human connection. Virtually every social media platform was first created for and because of human connections.

Your Audience’s Content Is King (and Your Content Is Subservient to It)

Connection Cafe

In a world where everyone is their own publisher on social media, the conventional wisdom that “content is king” is simply incomplete. When it comes to advocacy and political campaigns, we must understand how our audience is talking about our issues and candidates before we know what to share on our social media platforms. That is why social media content analysis is important to any campaign. Your Audience’s Content is King.

Media 59

[Guide for Nonprofits]: How to Engage Social Media Influencers to Extend Your Reach and Drive Action

Connection Cafe

Social media influencers aren’t elusive. There’s a good chance you have hundreds, if not thousands, who would gladly share your campaign message with their social networks if you did one thing—asked them (and not in a wimpy “p.s. Social currency is real.

A Meet & Greet with Your Favorite Social Media Archetypes [Infographic]

NetWits

Download the Nonprofit Social Media Influencer Whitepaper for recommendations on how to best connect with, empower, and involve your social media supporters. Meet Your Favorite Social Archetypes.

9 Ways Social Media Can Help Nonprofits Ignite Supporter-Led Advocacy

Connection Cafe

Today, nonprofits have an opportunity like never before to reignite their partnership with supporters and provide platforms and opportunities for people to use their social networks to organize and advance your cause. 9 Ways to Ignite Supporter-Led Advocacy with Social Media: 1.

12 Not-So-Great Realities About Nonprofits and Social Media

Nonprofit Tech for Good

For more than a decade the blogosphere has touted the power and promise of social media (this blog included) , but there is also a downside to using social media for your nonprofit. Nonprofit social media managers are bombarded with depressing content.

DIY Social Media Management

Amy Sample Ward

Yesterday, I had a lot of fun giving another webinar for Nonprofit Webinars, this time focused on DIY Social Media Management. Content Map. Why create a content map? It provides an easy-to-access reference for everyone in the organization showing all content and outlets.

Sweet Association Social Media & Marketing Jobs – June 21

SocialFish

We focus on jobs in social media , marketing , communications , PR , advocacy , and digital. . Website: Maintain/monitor and update membership section of website using the content management system.

Job 46

Social Media Best Practices: 12 Tips for Making the Best of Any Social Site

NetWits

Do you know how many of your supporters use popular social networks like Facebook, Twitter and YouTube? Google recently made a big social medial play by introducing Google+. The social Web is essentially a place where relationships are built, maintained and enhanced in a digital space.

Using Social Media to Put a Face on Homelessness with Mark Horvath

NetWits

He goes by the name Hardly Normal and fights to put a face on homelessness by using the internet, social media and InvisiblePeople.TV (content can be intense) to share stories about real people battling with being out on the street.

10 Social Media Strategies That Increase Engagement and Inspire Donors

Nonprofit Tech for Good

For nonprofits to succeed on social media, they have to be good at social media and that requires a clear understanding of how, when, and why individuals engage with nonprofits on social media. Embrace social media fundraising.

How To Find Your Nonprofit’s Social Media Audience

TechImpact

But are you entirely sure who’s on the other end of all your nonprofit’s social media marketing efforts? The post How To Find Your Nonprofit’s Social Media Audience appeared first on Tech Impact Blog - Leaders in Non-Profit Technology. Fundraising content marketing email marketing fundraising mobile Mobile Fundraising Mobile Technology nonprofit nonprofit technology nonprofits npTech online donations social media technology

5 Key Social Media Analytics Your Nonprofit Needs To Track

TechImpact

One of the most attractive things about social media marketing is how measurable it. While across the major social media networks there are a seemingly infinite number of analytics, there is a hierarchy of importance among them.

8 Tools to Curate Content for Social Media

SocialFish

Content curation describes the act of searching the web for awesome topics, blogs, quotes, news articles, videos, images, or other forms of content to share with your audience. The “art” of content curation, as I like to call it, is a lot more challenging than it may seem.

Tools 49

Successful Social Media Content Strategy Is A Continuous Improvement for Nonprofits

Beth's Blog: How Nonprofits Can Use Social Media

Not only do you need to pre-plan your content using an editorial calendar but coordinate and assign tasks and organize your content assets and curation. And, then there is the task of putting fingers to keyboard and creating the content as well as curating.

How Social Media Influencers Fuel your Fundraising Goals

NetWits

Fortunately, research is weighing in with some great information that gives us insight into our social donors and potentials. Four Social Media Types. Key Influencers are one of those “super social” people who you want to know.

Goal 78

How One Nonprofit Saved Thousands of Dogs Using Social Media

NetWits

Social media is all the rage, but does it actually help create real change in the world? Best Friends provides a valuable example of social media mobilizing people to take action in the real world. Enable User-Generated Content and Events.

16 Must-Know Stats About Online Fundraising and Social Media

Nonprofit Tech for Good

It’s true that social media is in transition. And the next Big Thing in social media Snapchat is baffling to many seasoned social media managers. By 2018, the global population of social media users is projected to grow to 2.44

Stats 60

5 Under Utilized Social Media Outlets For Nonprofits

TechImpact

There are a lot of social media outlets out now. But what about those social media outlets that do not get as much attention from the masses? Or the outlets that not traditionally associated with content marketing or use by nonprofits?

Social Media Crisis Management for B2B

SocialFish

This remains true in the world of social media. A social media risk strategy should be created and in place well before your company experiences any sort of crisis that may affect its relationships with its industry partners and contracts. Develop a Social Media Presence.

2017 Social Media Cheat Sheet – Updated!

SocialFish

Content Strategy Cool Social Tools Implementation PotluckTip o’ the hat to Matt Banner at OnBlastBlog. Thanks for sending this along! photo credit ).

10 Signs Your Small Nonprofit Excels at Social Media

Nonprofit Tech for Good

Small (and medium-sized) nonprofits have a different experience on social media than large nonprofits. Small nonprofits have to work harder at growing their following and most often the work of social media management is added to an already full job description.

50 Social Media Content Ideas

Connection Cafe

Here's 50 ideas that will keep your nonprofit social media presence alive and healthy all year long. Any other ideas to fill the social media content queue with? Add them in the comments section for all the socla media world to benefit from

Ideas 67

Social Media in 30 Minutes a Day

Amy Sample Ward

Today, at the 2011 MyCharityConnects Conference in Toronto, I had a ton of fun leading a session and discussion around making the most of social media in just 30 minutes a day. Here are the slides from the session and links to get you started: Social Media in 30 Minutes a Day.

Say What? Build a Social Media Listening Dashboard for Your Nonprofit

NetWits

Listening to our supporters can help in so many ways, and social media has made it extremely easy to so. If you’re lucky enough to have a decent budget, you can look into social media monitoring tools like Radian6. Create Your Social Media Listening Dashboard.

Five Steps for a B2B Social Media Marketing Strategy

SocialFish

Its taken a while, but the business-to-business community is finally jumping onto the social media bandwagon. An effective B2B social media marketing strategy is very different than the ones employed by business-to-consumer companies.

5 Tips for Social Media Success from Bok Tower Gardens

NetWits

Social media has revolutionized the way tech savvy arts and cultural organizations communicate. Facebook has 901 million active users; 500 million people use Twitter; 8 years worth of content is uploaded to YouTube every day; Pinterest has 4 million unique views daily.

5 Content Marketing Tips That Yield Donors

TechImpact

Content marketing is constantly transforming the information we produce and consume. Putting out content, however, does not automatically lead to more money for your business. The post 5 Content Marketing Tips That Yield Donors appeared first on Tech Impact Blog - Leaders in Non-Profit Technology. General content marketing data database donation donations donors nonprofit nonprofit technology nonprofits npTech social media technology

Video Is A Must For Your Organization’s Content Strategy

Connection Cafe

Unless you’ve been living under a rock with no Internet, you realize that the amount of video content on social media has skyrocketed over the past few years. Here are just a few stats about video content : 1/3 of all online activity is spent watching videos. More video content is uploaded in 30 days than the major TV networks have created in the past 30 years. But why is video content so compelling?

How to Create Visual Content for Social Media on the Fly

SocialFish

It’s all over the Web: the future of social media is becoming more and more visual. You can no longer get away with simple text and links to blog posts and call it content. Photos, graphics, and other visual content are ruling nearly every popular social media platform.

Social Media Secrets: Top Tips for Nonprofits

Connection Cafe

Heather manages everydayhero’s international social media presence. By leveraging multiple social platforms, her efforts have led to a major increase in reach, engagement and interaction with everydayhero supporters. These days, the best way to do this is through social media.

Infographic: Create A Smarter Nonprofit Social Media Strategy

TechImpact

With so much to keep track of, a lot of nonprofits struggle to optimize their social media accounts and their websites. Ensure your nonprofit has the following: A written content strategy. General Tech nonprofit nonprofit technology nonprofits social media technology website

Managing Social Media Campaigns

SocialFish

Social media marketing has become the third most popular form marketing as of 2013. Needless to say, it will only gain more popularity as social media marketing campaigns are far less expensive to create and maintain than traditional advertising campaigns.

5 Nonprofit Content Themes That Inspire Action

Nonprofit Tech for Good

From print to email communications, but especially on mobile and social media, there are content themes guaranteed to inspire a reaction on the part your donors and supporters. Positivity always trumps negativity on social networks.

The Importance of Testimonials and Social Media

SocialFish

Additionally, social media is a huge component of increasing leads for new customers. In fact, lead generation is the top objective for B2B marketing programs according to a recent survey , and 54% of these B2B respondents said that they have generated leads through social media.

7 Reasons Nonprofits Don’t Try Harder with Social Media

NonProfit Hub

Take a look at any social media platform, and you’ll see it’s dominated by celebrities and big corporations. Social media is saturated with many users, which makes it difficult for nonprofits to be noticed. Social media is a great tool for nonprofits and it’s essential in today’s connected culture. Nonprofits aren’t known for strong social media presences, which ultimately hurts their organizations. If you can, hire a social media marketer.

How Much Time Social Media Requires for Fundraising Success

Nonprofit Tech for Good

The amount of time that a nonprofit can invest in mobile and social media depends on capacity. Mobile and social media are powerful, but when implemented on a small scale, the power is overshadowed by other more traditional online campaigns.

12 Quick Hit Facts On Nonprofit Content Marketing

TechImpact

Nonprofits across the board are putting a greater emphasis on their content marketing efforts. Leveraging the pervasiveness of the internet, and the power of social media, nonprofits are reaching out to communities to while asking for nothing in return.