Association Analytics

FEBRUARY 20, 2024

Not surprisingly, a 2020 report from Wild Apricot showed that 68% of organizations have difficulty growing membership. Once you invest in some of these strategies, it’s important to track what works to engage with potential members. Will you send them additional content resources? Plan ahead, so you’ll know what data to track.

Create 169

Create Strategy Associations Registration 169

EveryAction

MAY 11, 2017

To tap into this, you need know who shares your content, but more importantly, you want to know who is succeeding at referring new people – and donations - to your organization. Online Actions now allows you to track referrers who share your forms, both if they click the share asks, and also if those shares generate any new submissions.

Track 100

Track Influence Share Support 100

Nonprofit Tech for Good

JANUARY 29, 2024

In order to win back trust and stay top-of-mind, nonprofits must focus on establishing emotional connections with their audience through consistent, high-quality content. Create content that resembles the feeling of someone making eye contact with you in a crowded room. Notice what content resonates and what falls flat.

Social Media 255

Social Media Organization Media Fundraising 255

TechImpact

AUGUST 21, 2014

Bill Gates famously wrote in 1996 that content will be king on the Internet one day. Despite his prophecy, Microsoft today still does not have a juggernaut content department, and is still focused on creating software. Whether his vision for what Internet content would be in 1996 was, we may never know. This happens.

Content 129

Content Marketing Storytelling Analytics 129

Association Analytics

JUNE 21, 2023

If you’re struggling to find someone to share your data woes with, we’re here to help you decipher the signs and get you back on track. Older models tended to be AMS-centric, leading to siloed data, static reports, and that trapped feeling. But when it comes to a troubling relationship with your data, can you turn to those same people?

Associations 319

Associations Challenge Data Taxonomy 319

Nonprofit Tech for Good

OCTOBER 12, 2022

According to the Giving USA 2022 Report , giving by foundations to nonprofit organizations grew by 3.4% Participants will learn how to create and maintain a content strategy, current best practices for the top-performing social media sites, and how to be an early adopter of emerging social media trends. in 2021 to $90.88

Grant 340

Grant Research Tools United States 340

Nonprofit Tech for Good

JUNE 13, 2013

If your nonprofit has a good content strategy in place and understands the power of integrating all your nonprofit’s communications channels (website, email, Facebook, texting, etc.), That said, below is selection of metrics to track and a brief explanation as to why. Track the number of monthly donations and the total given.

Track 231

Track Mobile Media Fundraising 231

NetWits

MAY 26, 2011

fact that I can often be found laying in bed at 6am and digging through client web reports. No wonder than, I am commonly asked; “What are the top web analytics reports and tools every nonprofit should know?&#. So with that, here is my sugggested list of 5 web reports every non profit should know, what for and why.

Report 251

Report Web Analytics Comparison 251

Forum One

JUNE 22, 2021

Your content strategy is a living document that should be adjusted and optimized on a regular basis. Creating a well-thought-out content strategy, tracking meaningful KPIs, and analyzing how it’s performing can help your organization optimize your website. Why you need a measurement plan. Set clear goals, tactics, and KPIs.

Content 47

Content Effective Strategy Measure 47

Nonprofit Tech for Good

MAY 13, 2022

UTM s stands for Urchin Tracking Module (nothing to do with sea creatures ). UTM s are an extremely effective way to both track fundraising campaigns and measure their success. They are universal, so many tools track them or support adding them automatically. How can we track marketing initiatives using UTMs?

Donor 292

Donor Track Campaign Facebook 292

Care2

APRIL 30, 2014

Do you know what types of content or campaigns resonate with your audiences on your website, email list, and social media channels? Perhaps you have a hunch, but the only surefire way to know this info is to develop a tracking and measurement plan. It also produces reports that you can share with colleagues.

Track 65

Track Audience Content Tools 65

Care2

JANUARY 7, 2013

Every nonprofit knows that good content is king. If you think your website is filled with outdated and boring content, you may be questioning how well you are engaging your activists and donors. Heck, even if you think you have awesome content, you are probably asking yourself the same the question.

Metrics 71

Metrics Content Track Analytics 71

.orgSource

JULY 25, 2023

Keyword research—Find relevant keywords and track their performance over time. Content optimization—Assess keyword density, title tag length (The length of the title that is displayed in search engine results.), and meta descriptions (Html summaries of page contents.) Industry reports. Social media.

Team 221

Team Marketing Build Analysis 221

Nonprofit Tech for Good

JUNE 13, 2013

If your nonprofit has a good content strategy in place and understands the power of integrating all your nonprofit’s communications channels (website, email, Facebook, texting, etc.), That said, below is selection of metrics to track and a brief explanation as to why. Track the number of monthly donations and the total given.

Track 185

Track Mobile Media Fundraising 185

Association Analytics

SEPTEMBER 13, 2023

Example: Through a learner sentiment analysis, one association discovered that one of their courses consistently received low ratings due to challenging content delivery. Identifying Gaps in Learning Programs The best way to improve is to know where you have gaps in content and understanding. What are learners missing from you?

Analytics 169

Analytics Education Program Impact 169

Nonprofit Tech for Good

APRIL 17, 2021

Craft a customized stewardship strategy for these “Growth Partners” to generate a defined “net revenue” goal: In addition, use this “Assets” Excel template to identify your assets for current and potential corporate sponsors and to formulate a comprehensive report for each partner: 2) Incorporate Best Practices.

Help 271

Help Retention Tips Template 271

Nimble AMS

MARCH 10, 2024

Additionally, members of private online communities will choose to join a virtual network because they identify with an association’s mission and want to engage with an organization’s content for professional or personal growth. Community Brands research found members who have used an online community report higher loyalty metrics.

Community 116

Community Platform Benefit Online 116

Association Analytics

MARCH 13, 2024

This blog provides an overview of how to establish your scoring model, establish a team of data champions, and adopt a regular reporting routine so that your association is set up for success. Content – This person takes the resulting data and tailors your association’s content, events, and other activities to appeal to the right audiences.

Analytics 169

Analytics Associations Model Metrics 169

Nimble AMS

APRIL 29, 2023

However, of the association professionals who said they plan on increasing their IT budget, 72% report they feel technologically prepared for the future. How does your association compare? Data silos can hurt your association causing outdated information, a reporting breakdown, security issues, and a disjointed member experience.

ROI 106

ROI Technology Time Associations 106

Nonprofit Tech for Good

JANUARY 31, 2020

By Heather Mansfield , Editor-in-chief of Nonprofit Tech for Good and producer of the Global NGO Technology Report and the Global Trends in Giving Report. Each year Nonprofit Tech for Good features a new set of online fundraising tools that are timely and relevant for the year to come. 1) Action Button :: actionbutton.org.

Tools 327

Tools Online Fundraising United States 327

Bloomerang

SEPTEMBER 7, 2022

In this article I hone in on two critical factors for fast tracking end-of-year fundraising strategies. How to create your end-of-year fundraising content to maximize the campaign impact. Year-end fundraising is about specific disciplines and key decisions of content and process. Creating the content.

Content 87

Content Donor Fundraising Headline 87

EveryAction

JUNE 23, 2023

Creating a list of supporters who have interacted with similar content of yours, taken an action before, or simply shown high levels of engagement can also be a good place to start. And best of all, you’ll be able to instantly and accurately track how many calls have been placed—without creating more work for busy staff.

Advocacy 158

Advocacy Generation Support Script 158

The Science Behind Engaging your Supporters

DECEMBER 6, 2018

Annual Reports are a staple of nonprofit life, but are they worth it? To avoid costly Annual Report mistakes and produce a valuable piece of collateral for your organization, take some cues from a few of 2018's stand-out annual reports, and download our comprehensive guide to creating a nonprofit annual report.

Report 57

Report America Picture Info 57

Byte Technology

DECEMBER 15, 2021

Instead share the largest amount of your budget on SEO and content marketing (blog posts and fresh website content). You should have monthly reporting for ongoing stats that lead direction, but a Strategic Marketing Plan will help you create small manageable goals that correspond to an overall goal (more customers).

Marketing 246

Marketing Analysis ROI Picture 246

Allegiance Group

FEBRUARY 27, 2024

It’s critical to actively track and measure your website traffic against your goals. Making the switch is vital — if you’re still using the old version, your data is no longer being tracked. Event-Based Tracking: Where the previous version was session-based, GA4 is event-based. leads) it’s bringing in.

Analytics 52

Analytics Google Fundraising Track 52

Nimble AMS

MARCH 25, 2022

In addition to goals, establish a set of online community metrics to help you track progress toward your goals and find opportunities for improvement. For example, in the first goal above, growing the online community, you might track: Number of active online community members . Content strategy ?. Content calendar ?.

Community 134

Community Online Strategy Guidelines 134

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 25, 2013

I asked fans on Facebook, “Does your organization use an editorial calendar and “editorial meetings” to get ideas and manage content for a content strategy?” Set Next Steps at Meetings: Marnie Webb at TechSoup Global says they also use a weekly meeting to report on efforts and make the next set of decisions.

Content 101

Content Measure Organization Strategy 101

Nonprofit Tech for Good

APRIL 10, 2022

It’s a social network that requires a lot of time and content, but more importantly, a social media manager who enjoys being active on Twitter and understands Twitter’s extensive toolset. 3) Tweet content that inspires engagement. To get engagement on Twitter, you need to tweet the right kind of content.

Twitter 352

Twitter Practice Social Media Nonprofit 352

Nimble AMS

MARCH 30, 2023

A CRM lets you track customer interactions, manage relationships with prospects, and ultimately gives a bird’s eye view of your data. An AMS assists in data management and reporting, optimizing sales and marketing efforts, and streamlining member payments and e-commerce initiatives. Become data-driven.

Associations 138

Associations Software Difference ROI 138

Nonprofit Tech for Good

NOVEMBER 15, 2019

The ability to track and monitor those relationships should be the #1 priority for organizations seeking to expand their donor base or increase their revenue. Individual pledge commitments or reports on pledged revenue by date, campaign, or program can be tracked easily. 3) Little Green Light :: littlegreenlight.com.

Relationship 234

Relationship Software Management Pledge 234

Connection Cafe

FEBRUARY 12, 2020

The National Association for College Admission Counseling reported in 2015 that 36% of first-time freshmen apply to seven or more colleges. The amount of digital content coming out of various departments and through various channels (website, social media, etc.) requires a solid content strategy. What is Content Strategy?

Education 44

Education Content Strategy Texas 44

Nonprofit Tech for Good

DECEMBER 8, 2021

2) Write and distribute quarterly Impact Reports. . According to the Fidelity Charitable Overcoming Barriers to Giving Report , 65% of donors would give more if they knew the impact of their donations. Why Quarterly Impact Reports? Quarterly Impact Reports enhance your website, email, and social media content strategy.

Trend 321

Trend Digital Marketing Fundraising 321

Nimble AMS

MAY 6, 2022

CRM technology helps you to know your members better, build and track interactions with them, and gain useful business intelligence on membership trends – all in a streamlined way. Business intelligence + reporting/dashboards? . Association-specific templates for email communications, processes, dashboards, reports, and more? .

Associations 129

Associations Template Classes Platform 129

Nonprofit Tech for Good

APRIL 2, 2020

The average nonprofit website has a 1% conversion rate ( according to the M+R Benchmarks report ) and this means that 99% of the people you get to visit your website leave without donating or subscribing to your email list. Through Journity we track engagement scores that show exactly how engaged users are with your content.

Metrics 316

Metrics Digital Marketing Retention 316

Nonprofit Tech for Good

APRIL 2, 2023

It’s very important to thoroughly review and edit any responses generated by ChatGPT, particularly those that you plan to make public, such as website content. The tool can draft stewardship emails, create impactful copy for annual reports, and even generate speeches for stewardship events.

Tools 361

Tools Fundraising Analytics Analysis 361

M+R

JUNE 10, 2021

A quick reminder: email opens are tracked by tiny image pixels embedded in the content. From screenshots that’ve been shared, it looks like the “Protect Mail activity” option loads ALL content. In SparkPost’s 2021 Benchmark report, almost 40% of all opens and clicks came from an Apple Mail app client (25.7%

Rate 122

Rate email Open Change 122

NTEN

APRIL 1, 2013

That's only one of the reasons NTEN is excited to announce a new position and open applications for a Content Manager. The Content Manager is charged with managing (writing, editing, scheduling, and sending) NTEN’s communications in support of Membership, Programs, and Publications to support NTEN’s reputation, and serve our members.

NTEN 67

NTEN Content Management Offline 67