Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 7, 2010

Note from Beth: Recently, Networked for Good offered a free e-book about how nonprofits can development a micro-content for their social media presences filled with useful tips and best practices. Carie Lewis gives an excellent mini case study of how to leverage micro content during the holiday and get results.

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Nonprofit Tech for Good

MAY 7, 2012

It was much more traffic than I would have ever thought possible, but thanks to the burgeoning “Nonprofit Organizations” communities that I had built on Facebook, Twitter and Myspace, launching a blog was much easier in 2009 than it was when I tried and failed in 2004. Post a wide variety of blog content and have some fun with it.

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Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 11, 2011

Note from Beth: Alison Zarella is the co-author of the recently published “ The Facebook Marketing Book.&# I received a review copy from O’Reilly. Alison will join the Zoetica Salon today and answer your nitty gritty Facebook questions. We used to work together and would hang out after work and talk shop.

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Nonprofit Tech for Good

APRIL 10, 2022

Related Webinar: Social Media Best Practices for Nonprofits. It’s a social network that requires a lot of time and content, but more importantly, a social media manager who enjoys being active on Twitter and understands Twitter’s extensive toolset. 3) Tweet content that inspires engagement.

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Amy Sample Ward

MARCH 14, 2009

“Social networks will be like air.&#. The people who “own&# those relationships need to start working together to integrate the platforms. 3 things need to make social networks like air: Identity - who are you? facebook/ facebook connect. pick your friends once - social networking fatigue.

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Nonprofit Tech for Good

FEBRUARY 5, 2023

By Shay Lessman , Content Writer and Editor for Qgiv — an online fundraising platform empowering 20,000+ nonprofit fundraisers to raise money for their causes while keeping costs low. This simple method of getting the word out works so long as you can secure highly visible places to hang your flyers.

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Nonprofit Tech for Good

JUNE 23, 2020

Innovation in online fundraising was driven by the release of new technology, such as email marketing services like MailChimp in 2001, the launch of WordPress ( a content management system now used by 44% of nonprofits worldwide ) in 2003, and social networking websites beginning with Myspace in 2005.

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Nonprofit Tech for Good

OCTOBER 22, 2020

She provides proven fundraising strategies, tactics, and tools including coaching, training, and content for fundraising success. 2) Move beyond social posting to targeted social advertising. Social media sites are for relationship building. 3) Capture social media followers that visit your website.

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 4, 2011

What is Content Curation? Content curation is the process of sorting through the vast amounts of content on the web and presenting it in a meaningful and organized way around a specific theme. The work involves sifting, sorting, arranging, and publishing information. Why is Content Curation Valuable?

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Zen and the Art of Nonprofit Technology

OCTOBER 1, 2007

Home About Me Subscribe Zen and the Art of Nonprofit Technology Thoughtful and sometimes snarky perspectives on nonprofit technology Social Networks and Digital Sharecropping October 1, 2007 I was reading Deborah Finn’s curmugeonly post about Facebook. Time suck: Social networks are a time suck. goodiness.

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NTEN

MARCH 24, 2011

By Geoff Livingston, Principal & Co-Founder, Zoetica Facebook and to a lesser extent Twitter and LinkedIn have become the interstates of the social web. Nonprofits that want to connect with their constituents are almost obliged to participate on these networks. Facebook's Statement of Rights and Responsibilities states, ".you

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Nonprofit Tech for Good

JANUARY 11, 2014

2) Integration of Digital Payments Into Social Networks. The application process is exceptionally vague and noncommittal which is telling on how limited Facebook’s short-term plans are for the service. It’s a guessing game at this point who the social network giants will partner with.

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Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 13, 2013

Note from Beth: I’ve learned a lot about how to cultivate your professional network so it returns value by reading Porter Gale’s Your Network is Your Networth over the summer. I asked Miriam if she would summarize what she learned about nonprofits and content strategy in a guest post and here it is.

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Nonprofit Tech for Good

JULY 14, 2014

They use their creative impulses to come up with innovative mobile and social media campaigns for their own nonprofit. Too often new media managers are bogged down by a strategy or content approval process that saps them of their creativity. Video content needs to be edited and embellished with visual effects, animation, and audio.

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Nonprofit Tech for Good

DECEMBER 20, 2018

By Becky Brooks , Director of Communications at Animoto , an online video maker that makes it easy to create marketing videos for social media and beyond. Facebook has, for a couple years now, committed to making their platforms “video first.” Unsurprisingly, other networks followed suit. Don’t wait for a big reveal at the end.

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Nonprofit Tech for Good

JANUARY 22, 2013

Social media best practices are constantly in flux as tool sets change and algorithms are modified. Unless you study Facebook, Twitter, Pinterest. on a regular basis you may not realize that the best practices that worked six months ago have evolved and some simply don’t work anymore at all. Google, etc.

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Nonprofit Tech for Good

AUGUST 10, 2018

In actuality, Pinterest is a fast-growing discovery platform that can amplify your nonprofit message and get more visibility for your cause and for your work. . Pinterest often gets lost in the all the breathless media coverage of Instagram and Facebook, but it’s still a marketing powerhouse to be reckoned with.

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NetWits

JULY 10, 2012

Facebook has it’s roots in education. Once Facebook conquered colleges the now web-giant with more than 900 million active monthly users moved on to support high schools. Naturally, Facebook’s appeal reaches down into the earlier years of education because kids love connecting with friends. Master them first.

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 18, 2013

Over the years, I’ve attended events where a representatives from Facebook shared with nonprofits how to use the platform more effectively. During the Q/A after the presentation, one of the most frequent questions asked has been, “Will Facebook be making grants to nonprofits?” Image Source: Pando Daily.

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Nonprofit Tech for Good

JULY 30, 2012

They’ve been able to hire some of the most well-trained and experienced staff, consultants, and designers that work in the nonprofit sector. How I chose the nonprofits is that I have a basic set of criteria that I use as a litmus test when I audit nonprofits and their social media campaigns. Hint, hint.

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 16, 2012

In early October we made the rounds to promote the book in Boston and I had a chance to meet Brooke Freedman and Brian Halligan at Hubspot. I happened to mention that I was seeing reports from nonprofit folks about the recent change in the Facebook Algorithm and Megan Keaney Anderson offered to write this guest post. What has changed?

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Nonprofit Tech for Good

JUNE 13, 2013

There absolutely is a math to social and mobile media. If your nonprofit has a good content strategy in place and understands the power of integrating all your nonprofit’s communications channels (website, email, Facebook, texting, etc.), Social Network Followers. Text Alerts Subscribers.

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Care2

DECEMBER 18, 2013

Yesterday on Care2’s Frogloop, we discussed the value of Facebook’s new Donate button and its potential impact on nonprofits. A Facebook Ad Grants program would be extremely beneficial to the nonprofit community given Facebook’s recent priority of paid content over organic reach.

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Nonprofit Tech for Good

JUNE 13, 2013

There absolutely is a math to social and mobile media. If your nonprofit has a good content strategy in place and understands the power of integrating all your nonprofit’s communications channels (website, email, Facebook, texting, etc.), Social Network Followers. Text Alerts Subscribers.

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Care2

NOVEMBER 15, 2013

Facebook is pretty picky about what you can and cannot do on their platform, but the available tools and options are beginning to shift as they test what works for people and orgs, and what doesn''t. A new option for nonprofits'' status updates, though, is the ability to embed your Facebook statuses in a blog post or on a website.

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Nonprofit Tech for Good

MAY 7, 2012

It was much more traffic than I would have ever thought possible, but thanks to the burgeoning “Nonprofit Organizations” communities that I had built on Facebook, Twitter and Myspace, launching a blog was much easier in 2009 than it was when I tried and failed in 2004. Post a wide variety of blog content and have some fun with it.

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Content Ideas Nonprofit Interview 117

Nonprofit Tech for Good

SEPTEMBER 28, 2017

Prominently feature the date (November 28), the #GivingTuesday hashtag, a “Donate” button, links to your social networks, social sharing, and an e-newsletter opt-in. Optional: List three additional calls-to-action (share on social media, become a monthly donor, become a #GivingTuesday Ambassador, etc.).

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Nonprofit Tech for Good

APRIL 2, 2016

Small (and medium-sized) nonprofits have a different experience on social media than large nonprofits. Small nonprofits have to work harder at growing their following and most often the work of social media management is added to an already full job description. Social media is in a weird transition right now.

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Care2

DECEMBER 16, 2013

The nonprofit world was buzzing today over the announcement of Facebook rolling out Donate buttons to nonprofit organizations on pages and posts. This will be similar to the Facebook Gifts button that they have been testing with about a dozen nonprofit partners for the past year. Giving money is not a very social activity on Facebook.

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Nonprofit Tech for Good

DECEMBER 17, 2013

Social network communities are highly responsive to giving and promoting your nonprofit’s cause on cause awareness days and provided your nonprofit prepares at least one month in advance, cause awareness days provide ample opportunity to create visual and text-based content that inspires engagement and interaction on your social networks.

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Nonprofit Tech for Good

DECEMBER 3, 2020

billion monthly active users , Facebook is the largest social network in the world. Without a doubt, your nonprofit’s donors and supporters use Facebook on a regular basis and thus Facebook should be your first priority in your social media strategy. First impressions are important on social media.

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 23, 2012

The most recent Pew Internet Project Internet and technology use studies show how immersed teens and young adults are in the online environment and how tied they are to the mobile and social sides of it. Some 95% of teens ages 12-17 are online, 76% use social networking sites, and 77% have cell phones.

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Care2

SEPTEMBER 18, 2012

Does your nonprofit struggle with figuring out what percentage of your Facebook content should be promotional VS sharing other content from news or blog sites? Here are a couple schools of thought on finding your Facbook content sweet spot. 20% should be sharing others’ content. as much content as you curate.

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Amy Sample Ward

JUNE 30, 2011

Google+ , the latest iteration on social networking from Google, is here. With all of that as a grain of salt to this post, I want to share a few reflections focused on security and control – the items touted ahead of launch as the elements positioning Google+ on the other side of Facebook.

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Care2

DECEMBER 6, 2010

Are niche social networks the best way to mobilize people and channel their energy into supporting nonprofits? In the past couple of years there has been a surge in socially responsible startups such as Crowdrise , Razoo , and Causecast wanting to help to change the world by raising money online for nonprofits.

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TechImpact

JUNE 18, 2014

While it’s true social media’s an important component of a successful content marketing strategy, we’re here today to clear up a few misconceptions about the various social networks, and the impact they have on your nonprofit. Being active daily is essential to an effective nonprofit content strategy.

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Nonprofit Tech for Good

MARCH 5, 2013

This webinar begins with a brief demonstration on how to get your nonprofit started on Pinterest and then explores click-by-click the Pinterest tool set, highlights what kind of content works best on Pinterest Boards, and features numerous tips and tricks that can help your nonprofit become a better pinner.

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