Nonprofit Tech for Good

MARCH 4, 2023

Social media is one of the most accessible ways to promote your organization’s purpose because it’s easy to set up a profile and it’s free to get started. While it will require some staff or volunteer time to establish your presence and maintain your profile, it’s still a valuable resource to build into your nonprofit marketing strategy.

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Nonprofit Tech for Good

JULY 2, 2020

The platform, however, is different than Facebook or Twitter. Instagram is all about visual content, meaning you’ll need a new approach to use the site effectively. Start With the Right Profile Type. Instagram offers two account types — business and personal profiles. Build a Content Strategy.

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Fundraising San Diego Influence Profile 325

Get Fully Funded

JUNE 1, 2021

Facebook fundraising makes it easy for supporters to show their support of your mission with a quick donation. It is easy to post a link to a crowdfunding platform or to your website’s donation page, but letting supporters give directly through Facebook makes it even easier to capture impulse donors. So what’s the catch?

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Nonprofit Tech for Good

JULY 6, 2023

Nonprofit Tech for Good launched in 2005 as a Myspace page and in the 18 years since we’ve been through multiple early adoption phases of new social media — first Facebook and Twitter and then on to LinkedIn, Instagram, Pinterest, and Tumblr. 3) Upload your profile pic, add a bio and website, and post a first thread immediately.

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Phase Adopt Tips Social Media 278

Nonprofit Tech for Good

APRIL 10, 2022

It’s a social network that requires a lot of time and content, but more importantly, a social media manager who enjoys being active on Twitter and understands Twitter’s extensive toolset. 1) Set up your nonprofit’s Twitter Profile to maximize followers. 3) Tweet content that inspires engagement. Twitter can be mean.

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Top Nonprofits

JANUARY 14, 2022

The truth is that social fundraising has come a long way from the standard “Donate” button featured on profiles and Facebook fundraisers. Introduction to Facebook Challenges. Facebook Challenges are time-bound virtual peer-to-peer fundraising campaigns that take place entirely through the social network.

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Nonprofit Tech for Good

APRIL 5, 2012

These basic LinkedIn Profile tips for nonprofit professionals serve as a foundation for when and if your nonprofit is ready to utilize LinkedIn Groups and Company Pages. In fact, as long as you follow the tips outlined here, you’ll probably want to add your LinkedIn Profile vanity URL to your résumé.

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Linkedin Profile Professional Tips 223

Media Cause

FEBRUARY 12, 2024

The world of social media is constantly evolving, and understanding social SEO is imperative for your nonprofit to make the most of organic content. Organic social is considered free, non-paid content created, uploaded, and shared within social platforms such as Facebook, X (formerly Twitter), Instagram, and YouTube.

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Nonprofit Tech for Good

FEBRUARY 3, 2013

Most nonprofit’s have no idea that they likely have a Facebook Community Page. Launched in 2010, the purpose of community pages are still mostly unknown although a sound hypothesis would be that their existence is now connected to the recently launched Facebook Graph Search. Step 2 :: Find your Facebook Community Page.

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Facebook Community Search Wikipedia 260

Nonprofit Tech for Good

MAY 8, 2020

She has worked with Candid, Cornell University, the United Nations, and Vital Voices Global Partnerships, among others. Authenticity is the validation of the nonprofit’s work and legitimacy by a third party — what is sometimes referred to as “social proof.” 3) Business Profile. 4) Fundraising.

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Storytelling Digital Channel Profile 302

Nonprofit Tech for Good

SEPTEMBER 26, 2011

Facebook has been making a flurry of changes to the functionality of Facebook Profiles, Facebook Pages, Facebook Community Pages, and Facebook Places Pages over the last two months. Sharing quality, engaging content is now more important than ever on Facebook.

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Facebook Feeds News Nonprofit 267

EveryAction

JULY 12, 2023

Despite the fact that several states are still in session—not to mention those that work year-round—you’re going to have big hopes and legislative goals for next year, and it’s important to plant the seeds for successful campaigns now. This is the time to answer questions like: What states will we be targeting?

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Volunteer Campaign Advocacy Nonprofit 195

Candid

OCTOBER 3, 2023

Here we share how we turned an expensive print piece into a simple, online PDF with multi-purpose content to maximize the return on our investment. This summer, we asked a simple question on Facebook: Does a nonprofit need to produce an annual report? Do you have to produce an annual report?

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Report PDF Mail Nonprofit 116

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 7, 2010

Note from Beth: Recently, Networked for Good offered a free e-book about how nonprofits can development a micro-content for their social media presences filled with useful tips and best practices. Carie Lewis gives an excellent mini case study of how to leverage micro content during the holiday and get results. by Carie Lewis.

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Content Facebook Strategy United States 104

Nonprofit Tech for Good

APRIL 5, 2012

These basic LinkedIn Profile tips for nonprofit professionals serve as a foundation for when and if your nonprofit is ready to utilize LinkedIn Groups and Company Pages. In fact, as long as you follow the tips outlined here, you’ll probably want to add your LinkedIn Profile vanity URL to your résumé.

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Linkedin Profile Professional Tips 109

The Modern Nonprofit

JANUARY 11, 2022

While both Facebook and Twitter have fairly robust built-in scheduling tools, in this post we’re listing the top platforms that let you plan and schedule social media content for all your social media profiles from one place: 1. Get started with Buffer free.

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Social Media Tools Free Media 98

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 11, 2012

For two of the peer learning groups , we explored best practices for using Facebook strategically as part of an integrated communications plan based on this content ( [link] ). If the audience is local, it is important to framing content and issues for local geographic area. Measure Networked Nonprofit.

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Facebook Change Profile Impact 112

Qgiv

APRIL 9, 2024

Social media for nonprofits is one of the best ways for organizations to reach out, engage with the community, and promote the work they do. By targeting specific audiences, you can also tailor the type on content you’re posting to increase the likelihood of viewers turning into donors. Fundraising.

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Social Media Media Guide Social 52

Candid

OCTOBER 17, 2022

By filling out your Candid nonprofit profile on GuideStar, you can ensure your digital presence is up to date and prioritize creating content to share on GivingTuesday. Update your nonprofit profile on Candid’s GuideStar. With all that traffic, it’s important to make sure your profile is up to date. Showcase your impact.

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Campaign Digital Profile Social Media 75

Nonprofits Source

NOVEMBER 7, 2023

Just like identifying an ideal donor profile is useful for fundraising, your social media presence should cater to your defined target audience. For example, Gen Z and Millennial audiences are active Instagram users, while older generations tend to be more active on Facebook. Use your logo as your profile picture.

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Nonprofit Tech for Good

DECEMBER 20, 2018

Facebook has, for a couple years now, committed to making their platforms “video first.” From Twitter to Pinterest to Instagram to LinkedIn, social networks are becoming environments where video content not only thrives, but is expected. Consumers ranked video as their favorite form of content from brands.

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Social Media Video Marketing Practice 272

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 4, 2009

LinkedIn is designed for specifically for business professional networking, while Facebook is a bit more casual. Yet, I do professional networking on Facebook and I'm noticing a number of colleagues are too. I wrote about this in a post called " Just for Fun or Part of Your Professional Work? " Tags: facebook.

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Amy Sample Ward

JUNE 30, 2011

With all of that as a grain of salt to this post, I want to share a few reflections focused on security and control – the items touted ahead of launch as the elements positioning Google+ on the other side of Facebook. Now, your sharing and connecting settings apply to much more of the web than just your social networking profile.

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Candid

JULY 7, 2022

Are you using the same logo or image as a profile picture? If you’re planning on running a fundraiser directly on Instagram or Facebook, you’ll also want to update your profile on Candid’s GuideStar. Social media content shared by staff gets up to 8x more engagement than brand shared content. Is it accurate? .

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Social Media Media Giving Tips 111

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 27, 2012

“ If Facebook does decide to flip a switch faster than expected and your nonprofit isn’t the first, will that spell disaster instead of success? But, don’t go into denial either, these resources, that I found through Mari Smith’s Facebook Page will help you and your team come up with a plan.

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Facebook Images Measure Disaster 125

Nonprofit Tech for Good

NOVEMBER 19, 2012

Most nonprofits approach social media with the strategy of increasing awareness for their cause by posting and sharing content on their profiles and then when time permits, engaging their fans and followers as they respond to the content posted and shared by the nonprofits. 3) Favorite and list others on Twitter.

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Social Media Media Avatar Social 260

Forum One

JULY 11, 2023

You may be wondering how Threads works and what makes it unique, whether your organization should be on Threads right away, and what the risks might be. What is Threads and How Does It Work? This will give content creators more freedom to manage their audiences and the content they see.

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Platform Twitter Alternative Info 67

Nonprofits Source

MARCH 10, 2019

If you’re skeptical don’t be because the strategy works. This tactic still works today, but it’s not nearly as effective as it once was. Further, Rand Fishkin shared a recent study of business engagement rates on platforms like Facebook, Twitter, and Instagram. There’s been a lot of talk recently about the $1.80

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Linkedin Marketing Strategy Work 49

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 22, 2011

Today was the big announcement at the F8 Conference about the new dramatic, life altering changes in the Facebook Platform. The big change will be how Facebook profiles are becoming fuller “timelines” of a one’s life. Here’s an example of what it will look like and how it will work. Eliot poetry.

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Life Measure Facebook Profile 135

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 22, 2011

We are hours away from Facebook’s anticipated announcement of platform changes (integrated music, video, e-commerce?), there are already some changes in place with personal profiles – and the ability to subscribe, changes in the way the newsfeed works, and the news ticker that streams your friends updates.

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Facebook Music Technique Stream 97

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 16, 2012

In early October we made the rounds to promote the book in Boston and I had a chance to meet Brooke Freedman and Brian Halligan at Hubspot. I happened to mention that I was seeing reports from nonprofit folks about the recent change in the Facebook Algorithm and Megan Keaney Anderson offered to write this guest post. What has changed?

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Beth's Blog: How Nonprofits Can Use Social Media

JUNE 3, 2010

To help her celebrate, I invited to write a post with some steps and tips for integrating web content, email, and social media. Make sure that you have social media icons connecting to your various profiles in your website template. Where you can, embed your email signup form into your social media profiles.

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Social Media Content email Websites 101

Qgiv

JULY 21, 2022

Sure, Facebook, Instagram, and Twitter all have millions of users as well, but LinkedIn is the perfect place to connect with businesses and network with professionals who would be interested in supporting your organization’s work and are looking for work or volunteer opportunities. Help your network update their profiles.

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Linkedin Social Media Practice Media 52

Allegiance Group

MAY 18, 2023

Add inline donation forms or lightboxes to your top-performing content, directing prospective donors to your donation page. Search engine optimization (SEO) is a powerful practice requiring knowledge of your target audience’s search intent and your website content’s ability to convert visitors into donors.

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Digital Practice Donor Strategy 52

Nonprofit Tech for Good

SEPTEMBER 28, 2017

Best Practice #2: Design Visual Content. Create social and media graphics in at least two sizes:800 x 800: Best for Facebook, Pinterest, Instagram. 800 x 400: Best for Facebook, Twitter, LinkedIn. In the weeks leading up #GivingTuesday, email your ambassadors and ask them to update their social media profiles.

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Connection Cafe

JUNE 21, 2018

A question I have often heard: should nonprofits focus on email or Facebook? ” In fact, the two channels work best when they work together — email and social CAN play as a team. Facebook Strengths: . Though email is now a mobile medium as well, Facebook and mobile phones have long gone hand in hand (hah!).

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M+R

MAY 10, 2021

In our ongoing work to assess and improve our practices, M+R has been digging into a more comprehensive approach to developing ethical creative. . Our society is marked by inequities of race, gender, ability, and more—and the content we create can either challenge these inequities or reinforce them. Read time: 6 minutes. Captions .

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