Nonprofit Tech for Good

JUNE 27, 2011

A Few Words of Caution: Small to medium-sized nonprofits should take Facebook case studies and best practices based on the success of large nationally and internationally well-known nonprofits (with huge email lists and multiple communications and development staff) with a heavy dose of skepticism.

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Facebook Case Study Newsletter Feeds 270

Nonprofit Tech for Good

JULY 2, 2020

The social media platform has more than 1 billion users — beating Twitter, Snapchat, and TikTok — and is especially popular among people aged 18-29. The platform, however, is different than Facebook or Twitter. Instagram is all about visual content, meaning you’ll need a new approach to use the site effectively.

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Fundraising San Diego Influence Profile 327

sgEngage

FEBRUARY 14, 2024

In today’s digital-centric world, your organisation has plenty of choices when it comes to marketing your organization —from generating content on social media accounts like Instagram and Facebook to your nonprofit website. What better way to show off your nonprofit’s impactful work than with your engaging social media content?

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Nonprofit Tech for Good

FEBRUARY 27, 2020

Check out these social media post templates for ideas of post themes and content format for your Facebook, Instagram, and Twitter feeds. Just plug your content into the placeholders, and you’re good to go. 3) Put a face to the funds by sharing impact stories on your social feed.

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Social Media Template Media Org 310

Nimble AMS

MARCH 10, 2024

Some examples of online communities include a LinkedIn or Facebook group where industry professionals connect. You can also find online communities on Twitter (X), Instagram, TikTok, and Reddit. An online community is a group of people with a shared interest or purpose who choose to connect and communicate virtually.

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Community Platform Benefit Online 116

TechImpact

JUNE 18, 2014

But as we’ve detailed in previous blogs , with all the increased competition online, getting noticed through the typical social media feeds and through your website is becoming increasingly difficult. Content marketing is a team effort, and the weight does not have to be shouldered alone. Attract volunteers steadily. Make it easy.

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Content Platform Volunteer Marketing 136

Whole Whale

JUNE 15, 2022

Knowing a rising trend can help your comms team create content responses that will increase attention for your organization. Grab the RSS feed at the bottom of the search results page and add to Google Reader. Feedly.com is a way to follow news thems and track multiple RSS feeds or blogs in one place. Twitter Listening.

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Tools Guide Social Social Media 98

Byte Technology

AUGUST 29, 2016

But now social media giant Facebook has put this exciting tool into the hands of anyone and everyone via their site, giving users the ability to broadcast videos to a worldwide audience with a couple button taps. Consider your content. First-time Facebook Live posters are going to make mistakes: it’s inevitable. Start small.

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Video Facebook Broadcast Stream 100

Nonprofit Tech for Good

JUNE 17, 2010

As soon as Facebook launched Community Pages , I knew this day coming. The Facebook Team. Link to your Facebook Page from your official website. Put a Facebook Badge on your website or blog. [ Done - even though I think it looks messy! ]. Please use the following link to authenticate your Page.

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Facebook Organization Myspace Feeds 233

Forum One

JULY 11, 2023

Meta launched its response to Twitter last week, Threads. To put this into perspective, this growth rate makes it the fastest-growing app ever (even faster than ChatGPT, TikTok, and Instagram), and this massive rush of users brings Threads’ audience size to nearly 30% of Twitter’s total audience of around 330 million.

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Platform Twitter Alternative Info 68

Wild Apricot

SEPTEMBER 25, 2009

We’ve talked recently about how to publish your Twitter updates to Facebook Page or personal Profile page. Now here’s a new Facebook application that can take your RSS-to-Facebook to a whole new level. And let's say you want to “mix and match” — to post RSS feeds ‘A’, B’, and ‘C’ to your personal Profile; and post.(

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RSS Feeds Facebook Social Network 60

Byte Technology

FEBRUARY 2, 2016

And, according to Bridget Colling, director of content strategy for nonprofit strategist See3, today it’s all about “reaching people where they are, instead of expecting them to come to you.” But with Snapchat, users are accustomed to holding their devices vertically, and most won’t turn said devices to view content in a different direction.

Attention 100

Attention Content Video Create 100

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 4, 2011

What is Content Curation? Content curation is the process of sorting through the vast amounts of content on the web and presenting it in a meaningful and organized way around a specific theme. A content curator cherry picks the best content that is important and relevant to share with their community.

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Content Skills Feeds Tutorial 139

Nonprofit Tech for Good

DECEMBER 20, 2018

Facebook has, for a couple years now, committed to making their platforms “video first.” From Twitter to Pinterest to Instagram to LinkedIn, social networks are becoming environments where video content not only thrives, but is expected. Consumers ranked video as their favorite form of content from brands.

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Social Media Video Marketing Practice 269

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 22, 2014

Content curation – the process of finding, organizing, and sharing topical, relevant content for your audience that supports your nonprofit’s engagement or campaign goals (or your professional learning) begins with “ Spotting the Awesome.” ” UpWell Content Curation Guidelines - The Mobilisation Lab.

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Content Arts Guidelines Ratio 119

TechImpact

AUGUST 26, 2014

And what’s this I hear about teens leaving Facebook for other social networks, is this true? Optimizing your content for various social platforms sounds like a good idea, but how can you make sure you’re optimizing it correctly? 23% of Twitter users make less than $30,000 per year.

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Social Media Stats Audience Media 250

M+R

MAY 10, 2021

Our society is marked by inequities of race, gender, ability, and more—and the content we create can either challenge these inequities or reinforce them. As well-intentioned as content may be, when done wrong it can disempower, objectify, or misrepresent those we intend to serve. The good news? Captions . Color Choices.

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Social Media Accessibility Media Social 127

The Modern Nonprofit

JANUARY 11, 2022

While both Facebook and Twitter have fairly robust built-in scheduling tools, in this post we’re listing the top platforms that let you plan and schedule social media content for all your social media profiles from one place: 1. Get started with Buffer free.

Social Media 98

Social Media Tools Free Media 98

TechImpact

OCTOBER 13, 2014

According to Blackbaud’s 2014 M+R Benchmark Study , a nonprofit’s social media audience on Facebook and Twitter grew by 37 and 46 percent respectively in 2013. Why did your nonprofit start its social media feed in the first place? It adds validity, substance, to your nonprofit’s Twitter feed. ?.

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Social Media Marketing Media Social 183

TechImpact

JUNE 18, 2014

While it’s true social media’s an important component of a successful content marketing strategy, we’re here today to clear up a few misconceptions about the various social networks, and the impact they have on your nonprofit. Each platform has a unique audience, a different set of dedicated users, and has different types of content go viral.

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Social Media Media Social Demographics 177

TechImpact

MARCH 20, 2014

These smaller organizations can get discouraged easily watching the larger, established account produce content at break-neck speeds while not produce content to fill even three days. Here are a few tips that can help smaller nonprofits create more content, better utilize social media, and get more interactions.

Social Media 166

Social Media Media Tips Social 166

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 2, 2011

This post summarizes some findings from a recent research report about increasing engagement on Facebook and a couple of conversations about applying the research over on my blog Facebook page. Don’t Automate All Your Facebook Posts. Facebook gives less weight to posts made via third party apps. Ask Questions.

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Research Facebook Test Studies 128

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 13, 2013

And, then it is an ongoing activity of f eeding and tuning your network as Howard Rheingold says it in this still very relevant article about building your professional network on Twitter back in 2009. The other day I witnessed the result of feeding and tuning a network. People sometimes say, “It’s not what you know, it’s who you know.”

Content 112

Content Network Strategy Slideshare 112

Nonprofit Tech for Good

AUGUST 29, 2019

While Facebook and Twitter may be waning a bit in popularity and usage, visual storytelling platform Instagram keeps growing in engagement and daily time spent on the site. . The Instagram Donation Sticker is different from the Facebook Donate button because it is only available inside the Stories feature. Well, it depends!

Money 279

Money Raise Donation Ideas 279

Bloomerang

JANUARY 21, 2022

Meanwhile, Instagram video provides options such as Instagram stickers and links if you want to drive people to content or to make a donation. . Go Live” through live video platforms such as Facebook and LinkedIn Live. Or choose an “audio room” with Clubhouse , Facebook Audio Rooms , or Twitter Spaces. . That’s fine.

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Marketing Audio Stream Nonprofit 126

Nonprofit Tech for Good

JANUARY 24, 2017

Still in beta for most, LinkedIn is slowly rolling out a new design for Pages, Admin Tools, the News Feed, and LinkedIn Profiles. Engagement and/or click-throughs are often higher on LinkedIn Pages than on Facebook, Twitter, and Instagram. Clearly, LinkedIn has big plans for 2017. linkedin.com/company/nonprofitorgs.

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Linkedin Attention Social Media Analytics 100

TechImpact

MARCH 10, 2014

Search engine result pages are difficult to grasp and take complete control of, while social media feeds become more saturated with our peers, Even more difficult and mysterious, especially to many of us in the nonprofit sector, is the search engine and where it places our websites and social media outlets on those first few pages.

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Google Results Yahoo Search 229

Beth's Blog: How Nonprofits Can Use Social Media

JULY 10, 2012

Post consistent content that your audience loves and your social media will be successful. But if you want to get better results, you need a content strategy, strong creation and curation skills, and a robust measurement process. In early July, Facebook announced that it will include mobile data. Is it that simple?

Audience 107

Audience Social Media Content Media 107

Amy Sample Ward

MARCH 4, 2012

The session focused on using core social media platforms Facebook, Twitter, and LinkedIn to raise awareness and inspire others as a volunteer. Creating Great Content. When it comes to creating great content, there are four important elements, especially with social media, as you can see in the image at the top of this post.

Social Network 228

Social Network Volunteer Network Social 228

Nonprofit Tech for Good

JUNE 8, 2011

For the past six years I have spent 50 to 60 hours a week utilizing Twitter, Facebook, YouTube, Flickr, MySpace, LinkedIn, and Foursquare to promote nonprofits. Posting more than one status update a day on Facebook. I am a big believer that less is more on Facebook. Not following on a 1:1 ratio on Twitter.

Social Media 278

Social Media Avatar Media Ratio 278

Nonprofit Tech for Good

MAY 4, 2014

In advance of the event, your new media manager should prepare a minimum of 10 tweets and two or three posts for Facebook, Google+, Tumblr, and so on (depending on how many days your event is scheduled for) to maximize marketing and fundraising results. On Facebook, Google+, LinkedIn, Pinterest, and Tumblr post only two or three times daily.

Report 261

Report Conference Social Media Mobile 261

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 16, 2012

In early October we made the rounds to promote the book in Boston and I had a chance to meet Brooke Freedman and Brian Halligan at Hubspot. I happened to mention that I was seeing reports from nonprofit folks about the recent change in the Facebook Algorithm and Megan Keaney Anderson offered to write this guest post. What has changed?

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Facebook Measure Change Images 131

Nonprofit Tech for Good

MARCH 27, 2013

For example, the National Wildlife Federation was an early adopter of Google+ and now they have more followers on Google+ than on Facebook and Twitter combined. Rather than following others on Sulia, users “Trust” brands that provide good content.

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Social Network Adopt Network Social 226

Nonprofit Tech for Good

JANUARY 22, 2013

Unless you study Facebook, Twitter, Pinterest. 2) You are rarely retweeted on Twitter. People follow nonprofits on Twitter to learn about your cause or because they care about the work you do. Give them retweetable content ! If you are not getting retweeted, you are not giving your followers the content they want.

Social Media 278

Social Media Training Train Media 278

Nonprofit Tech for Good

APRIL 2, 2016

On top of those challenges, Facebook reach has dropped to an abysmal 1%. Twitter requires a time investment that many small nonprofits simply do not have. Instagram’s new algorithm will require top-notch visual and video content which most small nonprofits will struggle to create and curate. Yeah, right.

Social Media 100

Social Media Media Social St. Louis 100

Qgiv

JUNE 29, 2021

You can mark certain posts for approval so your coworkers can provide feedback on your content. Similar to Buffer’s approval tools, Loomly has a workflow feature that lets you set up an approval process for your content. Sprout includes content approval tools, social media analytics, and a shared content calendar view.

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Social Media Tools Media Create 89

Nonprofit Tech for Good

JANUARY 23, 2012

Most nonprofits are still experimenting to discover their Google+ voice and hone in on a frequency of publishing content to the stream that makes Google+ both viable long-term and worth the time spent exploring Google+. To me, the Google+ Stream feels like a mixture of Twitter and Facebook.

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Google Detroit Ireland Kiva 216