18 Ways to Beat Facebook’s News Feed Algorithm

John Haydon

This article gives you 18 ways to beat the Facebook News Feed algorithm with posting strategies, external channels, and Facebook Insights. How Reach is Created on Facebook. Facebook defines reach as the number of unique Facebook users who see your updates.

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Your Nonprofit’s Facebook Posts Are Likely Not Appearing on News Feeds Anymore

NonProfit Hub

It’s hard to believe, but it’s been close to 10 years since Facebook first introduced the News Feed. And since then, Facebook has implemented over 30 major algorithm changes to determine what is prioritized on your Facebook News Feed.

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Trending Sources

Who Really Sees You on Facebook?

Connection Cafe

If you’re responsible for your nonprofit’s social media, you probably know about how many Facebook fans you have. As you know, Facebook’s ever-mysterious algorithms limit your posts from reaching everyone that likes your page. How do you reach more people on Facebook?

Content Curation Primer

Beth's Blog: How Nonprofits Can Use Social Media

What is Content Curation? Content curation is the process of sorting through the vast amounts of content on the web and presenting it in a meaningful and organized way around a specific theme. Content curators have integrated this skill into their daily routine. Content

What You Need to Know About Facebook’s News Feed Changes

SocialFish

Facebook page admins take note: just when you thought you’d figured out Facebook’s EdgeRank algorithm, they’ve changed the game and the way News Feed works. Here’s what you need to know about the News Feed changes: Story Bumping.

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What Facebook’s Hybrid News Feed Means For Your Facebook Page

John Haydon

Facebook’s enhanced News Feed and Ticker has changed the engagement game for Facebook Page admins. Facebook now has two News Feeds. Facebook users now have two News Feeds in one (the Ticker and the main News Feed).

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The simplest way to have your Facebook Page show up in more News Feeds

John Haydon

Your fans don’t go to your Facebook Page to read your latest post. They don’t go to your Facebook Page to like or comment on your posts either. It All Happens In The New Feed. iPhone News Feeds. These same options show up in the Facebook iPhone app.

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How To Use Facebook Metrics To Give Your Audience the Content They Want Most

Beth's Blog: How Nonprofits Can Use Social Media

This post covers some simple techniques to give your fans the content they want most and inspire more engagement. Many times we’re on the hunt for the tips of what to do and when we find them, we just implement them. Content Analysis of Comments on post and shares.

Eleven Ways Facebook Page Timelines Change Your Content Strategy

John Haydon

The new Facebook page timeline layout changes the way your organization needs to think about content. Custom welcome tabs were also used as a way to convert Facebook fans. Here are a 11 things to consider in your new Facebook content strategy: 1.

Content Curation: The Art and Science of Spotting Awesome

Beth's Blog: How Nonprofits Can Use Social Media

Content curation – the process of finding, organizing, and sharing topical, relevant content for your audience that supports your nonprofit’s engagement or campaign goals (or your professional learning) begins with “ Spotting the Awesome.” Content Curation

Is Your Facebook Page Publishing News Feed Spam?

John Haydon

Facebook recently tweaked the News Feed to reduce spam, including frequently repeated posts : … people tend to find these instances of repeated content less relevant, and are more likely to complain about the Pages that frequently post them.

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Three Simple Ways to Dramatically Increase Website Traffic From Facebook

John Haydon

Although Facebook has decreased newsfeed exposure (reach) for Facebook Pages, they have increased newsfeed exposure for links people share with their Facebook friends. My News Feed has 1 link (or less) from a Page for every 10 links from friends. […].

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39 Questions Your Nonprofit Can Answer with Facebook Insights

NetWits

Subscribe to the RSS feed ›. This is a guest post by the one and only Nonprofit Facebook Guy – John Haydon (also a good buddy of mine). How active are Facebook users with our Page? How many Facebook users (fans and non-fans interacted with my Page this month?

Nobody Visits your Facebook Page and Why That Doesn’t Matter

John Haydon

Everyone hates change, even though it’s the norm with Facebook. The biggest gripe about the new Facebook Page layout ? But it doesn’t matter because all the action is in the news feed. Again, all the action is in the news feed.

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7 Facebook Hacks for Your Nonprofit’s Website

John Haydon

If your Facebook Page reach has dropped ( yet again ) in recent weeks, don’t give up hope. Reach is not limited to your Facebook Page updates. And you reach people with your website content. Reaching Facebook users with your website content. Click on Facebook.

How to Write Facebook Posts That Feel More Human

John Haydon

Facebook continues to adjust the News Feed to favor updates that engage people, reduce click-bait , and minimize tired memes. In other words, Facebook wants brands to write Facebook posts that feel more human. Think about how you use Facebook as a person, not a marketer.

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Facebook’s Latest News Feed Algorithm Update – Three Things You Need to Know

John Haydon

Facebook’s News Feed algorithm will soon put a damper on external links to memes, suggest related articles, and resurface updates with new comments. Links to memes will take a back seat to high-quality content. Facebook will suggest other high-quality articles.

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How to Use Content Curation To Grow Your Online Presence

SocialFish

However, Google did not have to create all of this content but rather just curate it for others. Content curation surrounding plumbing topics will help you spread the word about your store, get more calls and maybe even improve your search engine ranking. Content Strategy

8 Tools to Curate Content for Social Media

SocialFish

Content curation describes the act of searching the web for awesome topics, blogs, quotes, news articles, videos, images, or other forms of content to share with your audience. The “art” of content curation, as I like to call it, is a lot more challenging than it may seem.

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How To Use Negative Feedback on Facebook To Improve Your Content Strategy

Beth's Blog: How Nonprofits Can Use Social Media

Facebook recently made a change to the EdgeRank Algorithm that increased the importance of Negative Feedback. Negative feedback on Facebook is when a user will hide, hide-all or unlike your content. Compare post content to see what types cause hides or low engagement.

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Can Memes for Good Work for your Nonprofit’s Content Strategy? Not on Facebook!

Beth's Blog: How Nonprofits Can Use Social Media

Many charities are often stretch to find the time and resources to feed the content beast and riffing on popular memes can an efficient and effective way to create content, especially with the plethora of free “ meme creators “available. Content Visual

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When We Go with Accessible Content, Everybody Wins

Idealware

There are ways to make content more accessible for people with disabilities using adaptive technology, and when we do, other users benefit as well. Without these tools, some users won’t be able to consume the content. Transcription is posted on the page outside of the audio content.

How Nonprofits Can Increase Reach and Engagement Using Facebook Notes

Nonprofit Tech for Good

Facebook Notes is a native app that was popular when Facebook Pages first launched in 2007, but as Status Updates and the News Feed took precedence, the Facebook Notes app quickly lost prominence. That said, here’s how to get started with Facebook Notes.

50 Social Media Content Ideas

Connection Cafe

Tell me, does this sound familiar: You're staring at your organization's Facebook page and the writer's block is more like a writer's mountain. You have absolutely no idea what you are going to post to Facebook, let alone the (seemingly) 500 tweets you need to come up with.

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Drive Attention and Gain Donations on Facebook with Video Storytelling

NonProfit Hub

Nonprofits have a unique advantage on Facebook. Facebook is an environment where billions of people go to check in on what matters most to them and this includes the causes they’re most passionate about. Our news feeds will have more and more video in them as this mega-trend continues.

Facebook Page Redesign – 7 Features You Need to Know About

John Haydon

Today Facebook announced a completely new design for Facebook Pages , starting this week. The redesign of Facebook Pages is intended to help admins “find the tools they use most” The layout also looks like it will display more consistently on desktop and mobile.

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One Simple Secret to Social Media Success: Post Consistent Content Your Audience Loves

Beth's Blog: How Nonprofits Can Use Social Media

Post consistent content that your audience loves and your social media will be successful. But if you want to get better results, you need a content strategy, strong creation and curation skills, and a robust measurement process. Six Types of Visual Content.

What Can Nonprofits Learn from Robin Good, the Best Content Curator on the Planet?

Beth's Blog: How Nonprofits Can Use Social Media

Content Curation for Nonprofits. Here are my slides and curated resources materials for a talk called “ What Can Nonprofits Learn from Robin Good, the Best Content Curator on the Planet? What is Content Curation? Is your nonprofit doing content curation? Content

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Nonprofits and Content Strategy: The Wisdom of the Network

Beth's Blog: How Nonprofits Can Use Social Media

The other day I witnessed the result of feeding and tuning a network. Colleague Miriam Brousseau tagged me and several other “close professional ties” asking us for resources on nonprofits and content strategy. Generally, they’re curating great content.” -Debra Askanase.

How Facebook Changes Are Impacting Engagement on Brand Pages and What Nonprofits Should Do About It

Beth's Blog: How Nonprofits Can Use Social Media

For two of the peer learning groups , we explored best practices for using Facebook strategically as part of an integrated communications plan based on this content ( [link] ). If the audience is local, it is important to framing content and issues for local geographic area.

How To Spruce Up Your Facebook Page In Less Than 15 Minutes

John Haydon

Let’s say your nonprofit has an event next week, and you expect lots of people to visit your Facebook Page. You expect that lots of people will visit your Facebook page because: People will search for information about your organisation after hearing about your event.

Three Recent Facebook Upgrades That Nonprofits Need to Know About

Nonprofit Tech for Good

That said, Facebook has made some recent upgrades – and more are coming – that nonprofits need to know about. If you find the changes confusing, my upcoming webinars on Facebook and Facebook Apps will discuss and demonstrate click-by-click these changes as well many others.

Book: A Great How-To On Creating Social Content

Beth's Blog: How Nonprofits Can Use Social Media

I picked up a copy of Content Rules by Ann Handley and CC Chapman and could not put it down. The books shares the secrets to creating good content on social channels that engages your audiences. Many nonprofits are more used to thinking of content as a single campaign.

HOW TO: Post Milestones to Your Nonprofit’s Facebook Page

Nonprofit Tech for Good

On March 30 the new Facebook Timeline design will roll out to all Facebook Pages and one new function is the ability to post Milestones to your Timeline. After you type the first few letters of the location, Facebook will generate a pop-down menu of Facebook Places to choose from.

Five Ways to Dominate The News Feed

John Haydon

Facebook launched an enhanced News Feed that’s rolling out to all users in the next weeks (on both mobile and web). The enhanced News Feed allows users to focus more easily specific feeds: All Friends : a feed that shows you everything your friends are sharing.

16 New Rules for Facebook Marketing Success

John Haydon

The world of Facebook marketing has drastically changed over the past year. For many pages, it’s become harder to get organic reach in the newsfeed : There’s now more competition in the News Feed. And if they use Facebook ads, reaching your fans is almost guaranteed.

10 Recent Upgrades to Facebook Your Nonprofit Needs to Know About

Nonprofit Tech for Good

Facebook has been making a flurry of changes to the functionality of Facebook Profiles, Facebook Pages, Facebook Community Pages, and Facebook Places Pages over the last two months. Status Updates are now called “Stories” in the News Feed.

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All you need to know about organic reach on Facebook

SocialFish

If you’re Red Bull and you have a gazillion dollars to spend on Facebook ads, you couldn’t give a crap about this really. Sample laugh out loud quote: “Is organic reach dropping because Facebook is trying to make more money? Short version: Sigh.

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Facebook’s EdgeRank

NCE Social Media

Ever wonder why some things people post on Facebook show up in your Top News Feed when you first log in while updates others don’t appear unless you click on the most recent status updates? The longer someone engages or interaacts with content, the more the weight.

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Facebook Newsfeed Algorithm Prioritizes Posts From People Over Posts from Pages

John Haydon

That’s right, Facebook updated their Newsfeed algorithm again. There are three updates to the Facebook Newsfeed algorithm: 1. The post Facebook Newsfeed Algorithm Prioritizes Posts From People Over Posts from Pages appeared first on John Haydon.

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