Nonprofit Web Design Process Part 3: Content Strategy

Connection Cafe

Note: This is the seventh in a series of posts about the Nonprofit Web Design Process. Content for your website includes your headlines, body copy, photos, captions, graphics, videos, audio clips, etc. The foundation for a good content strategy is a current content inventory.

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The Anatomy of a Content Model

Connection Cafe

What is a Content Model? Content Modeling is a hot topic in the Information Architecture community these days. A content model is a document defining the structure of each content type within a CMS , or Content Management System. Why do I need a Content Model?

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Designing for Good: The Best of Nonprofit Designs Episode #2

Connection Cafe

It’s the end of April, which means designer Tim Hammond and I mined another month of the finest nonprofit designs from every corner of our fine planet. But even with all of this creative diversity, you’ll find a common purpose in each design, every month. .

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How to Design Your Nonprofit Website for Better User Experience

Connection Cafe

Mine was to be a better designer this year and to outdo my old self from 2016. As I was thinking about what kind of designer I really want to be, I realized that even though I’m trained as a graphic designer, I don’t see myself as one anymore.

3 Reasons Your Nonprofit Website Needs Responsive Design

Connection Cafe

And perhaps most notably, 2013 was also the beginning of responsive design (Mashable). As a result, website experiences have had to change significantly—from the way websites are designed and developed to the Content Management System (CMS) used and search engine optimization (SEO) strategies.

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Designing Nonprofit Experiences

Connection Cafe

Designing nonprofit experiences can be quite different from designing retail or commercial experiences. While there are many differences in nonprofit versus for-profit design, there are a lot of UX techniques we can borrow from one another. User-centered design.

Design 238

Adaptive Content for a Future-Proofed World

NetWits

My last post was a quick introduction to Mobile Content Strategy. It really just … Content Marketing Mobile Web Design CMS content management Content strategy mobile design mobile devices responsive design

Nonprofit Web Design Process Part 6: Solution Design

Connection Cafe

Note: This is the final installment in a series of posts about the Nonprofit Web Design Process. Solution Design is the technical planning phase where we define how the back end of the website should function. Our content model begins by identifying content types for the site.

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Designing for Good: Central Park Conservancy

Connection Cafe

Designing for Good: Some of the world’s most talented designers are inspiring others, provoking change, and even saving lives for nonprofits. After talking with the designers of CPC, I found the diversity of their projects a little staggering.

Nonprofit Web Design Process: Summary

Connection Cafe

I recently published the last post in my series about the nonprofit web design process and thought it would be helpful to have a final summary for the entire series. Solution Design : Defining the technical configuration details of the site in preparation for build.

Experts Weigh-In on Nonprofit Website Design Best Practices

Connection Cafe

And while I’m usually able to offer some general guidance, nonprofit website design best practices have never been my area of expertise. Here are 6 questions and answers from the experts on nonprofit website design best practices: 1. Want more nonprofit website design best practices?

Nonprofit Web Design Process Part 5: Visual Design

Connection Cafe

Note: This is the tenth in a series of posts about the Nonprofit Web Design Process. The visual design details the final look and feel of the website. Purposes for the Visual Design phase include: Agreeing on a creative vision and personality for the web presence.

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A Complete Guide to Strategic Web Design for Nonprofits

NetWits

What goes into creating and designing a successful nonprofit website that inspires action? There are a few steps to successful audience-centric design: Identify Your Audience: Understand all of the groups your serve and find out what makes them tick. Engaging Visual Design.

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Success By Design: Choosing the Right E-Commerce Platform

Byte Technology

In the world of e-commerce—that virtual marketplace that has increasingly redefined how we shop and spend—the right design can mean the difference between boom and bust, soaring profits and slumping sales, simple success versus outright failure.

Designing for Good: Pratima Mani + Josh Tabb

Connection Cafe

The world’s most talented designers are inspiring others, provoking change, and even saving lives for nonprofits. In my new series Designing for Good , we’ll chat with these innovators about their inspirations, challenges, and favorite tools. My favorite tools for design?

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Seeking Smart Design: The Best Practices for Non-Profit Blogs

Byte Technology

It’s vital, therefore, that a group’s website—and especially any blog component to that website—be designed in a completely attractive and functional manner that captures a visitor’s attention immediately, holds that attention and encourages action.

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Nonprofit Web Design Process Part 4a: Sitemaps

Connection Cafe

Note: This is the eighth in a series of posts about the Nonprofit Web Design Process. It defines all of your sections of content and which pages belong in each section. Showing a comprehensive view of your website to ensure all content has a logical home. Content Strategy.

Content Strategy for Associations

SocialFish

deck on content strategy for associations from the awesome Hilary Marsh. Creating a great content strategy from Content Company. Five Web Design Trends to Watch. Content Strategy Featured Industry Insider Another MUST READ (must view??)

Nonprofit Email Design: 20 Tips for More Effective Emails

NetWits

Maximizing the effectiveness of your email marketing includes understanding and leveraging the latest email design strategies and best practices. Here are 20 email design tips that will help you increase deliverability while maximizing the look of your email marketing campaign.

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3 Tools for Designing Nonprofit Websites Like a Rockstar

Connection Cafe

Good designers love data. Because whether you’re crafting emails or designing web experiences, you will ask yourself the two big questions over and over. Is my design effective? Ultimately, a designer only truly knows if their baby is successful by testing it.

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Nonprofit Web Design Process Part 4b: Wireframes

Connection Cafe

Note: This is the ninth in a series of posts about the Nonprofit Web Design Process. It’s best to get buy-in on wireframes first so we can truly focus on creative look and feel during the visual design phase of the project. Footer links, content and copyright information.

7 Tips for a Successful Content Marketing Strategy

NonProfit Hub

Many nonprofit organizations are unaware of the impact content marketing can have on enhancing awareness, creating brand loyalty and generating revenue. Here are some tips on how to craft a successful content marketing strategy. Use different types of content.

Nonprofit Web Design Process Part 2e: Personas

Connection Cafe

Note: This is the sixth in a series of posts about the Nonprofit Web Design Process. When they’re based on solid user research, personas can be great tools for helping your design team and internal stakeholders truly understand your audiences. Content Strategy. Visual Design.

Your Audience’s Content Is King (and Your Content Is Subservient to It)

Connection Cafe

In a world where everyone is their own publisher on social media, the conventional wisdom that “content is king” is simply incomplete. That is why social media content analysis is important to any campaign. In many cases, obtrusive research designs influence the behavior we seek to understand. We also developed ways to study subject unobtrusively, so that our research design would not influence the outcomes. Social Listening and Social Media Content Analysis.

Responsive Design for Peer-to-Peer Fundraising

Connection Cafe

When we design a nonprofit site, creating a responsive design is almost always a requirement. Not only does responsive design make sense for your org’s main web presence, it makes sense for your peer-to-peer fundraising (P2P) websites too. Designs for each Break-point.

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Testing Your Donation Form Part 2: Designing Your Test

Connection Cafe

Note: This is the second in a series of posts about usability testing your website from guest author Brandon Granger, Senior Interaction Designer for Blackbaud. Do I have content on my site which is irrelevant or distracting?

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Content Marketing Isn’t Always About Content Creation

SocialFish

——————– Given the number of public relations firms with their feet in social media and digital marketing, one would think more organizations could demonstrate content creation restraint. The alternative is to modify the content mix.

Nonprofit Web Design Process: The Series

Connection Cafe

My team here at Blackbaud works with nonprofits to design online experiences. We design desktop websites, responsive and mobile-friendly websites, event fundraising sites, mobile apps, email messages, donation forms, you name it. Content Strategy. Visual Design.

Watch Your Content: Protecting Your Website Against Copyright Infringement

Byte Technology

So it’s little surprise that the massive proliferation of online resources has spawned a major problem: protecting website content from copyright infringement in the form of plagiarism or outright theft. Digital Resources Nonprofit Web Design

Web Design Only Languages?

Confessions of a Non-Profit Executive Director

To be clear, there is a distinction between a Web Designer and a Web Developer. It includes the format, designs, shading plans, menu areas, and so on. You should take a gander at this field of experts as User Interface Designers.

Leveraging the Latest Trends in Non-Profit Website Design

Byte Technology

Of course website trends and fads move quickly these days, so it’s vital that any and all non-profit organizations be proactive about page design in order to put their best face forward in successfully attaining their goals. Industry News Nonprofit Web Design

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Five Web Design Trends to Watch

SocialFish

Here are five design trends to consider. Simpler Navigation to Get Readers to Focus More on Content. One of the big design trends that is beginning to fade is mega navigation menus that are cluttered and distracting to website visitors. Flat Design.

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12 Quick Hit Facts On Nonprofit Content Marketing

TechImpact

Nonprofits across the board are putting a greater emphasis on their content marketing efforts. Content marketing in a nutshell is just that. Offering content and information to a demographic or community while asking for nothing in return. Image courtesy of lmsShortSales.

Content Strategies for Nonprofit Websites

VisionLink

Tech4Good Denver hosted an excellent and extremely informative group panel who shared true and tested content strategies when designing or managing your nonprofit’s website. Remember, creating the most valuable website content takes time.

Content Curation Primer

Beth's Blog: How Nonprofits Can Use Social Media

What is Content Curation? Content curation is the process of sorting through the vast amounts of content on the web and presenting it in a meaningful and organized way around a specific theme. Content curators have integrated this skill into their daily routine. Content

Top 5 Content Management Systems Drive 62% of Nonprofit Websites [INFOGRAPHIC]

Connection Cafe

Recently, I dug under the web’s couch cushions to understand which content management tools nonprofits are currently using to manage their websites. We found over 90 different content management systems being used by the nonprofits of our study.

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Designing Professional Development for the Distracted Learner

Beth's Blog: How Nonprofits Can Use Social Media

Bersin by Deloitte’s infographic “ Meet the Modern Learner ” is an excellent summary of the challenges facing trainers who need to design and deliver professional development for nonprofit professionals. From a design perspective, one takeaway is to create micro learning opportunities.

Nonprofit Web Design Process Part 2d: Usability Tests

Connection Cafe

Note: This is the fifth in a series of posts about the Nonprofit Web Design Process. Usability Testing of any sort is a good idea to incorporate into your design process to validate (or invalidate!) the design decisions you’ve made along the way. Content Strategy.

3 Responsive Design Trends I’m Digging and Which Nonprofits are Working Them Best

Connection Cafe

As we head into Fall of 2014, (yes, I prefer to skip August as a Texas resident) we approach the 3-year anniversary of Responsive Design. I love responsive design and am especially digging these 3 fancy design trends that have developed along with it….

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Why is your content strategy failing?

SocialFish

It is important to understand that it is not enough to just have a content marketing strategy in place. There is a spectrum of factors that contribute towards making your content marketing strategy a success instead of a complete flop. Taking your content marketing team too lightly.

Are you designing for findability?

SocialFish

Jill MacNeice – Design for Findability: metadata, metrics and collaboration on LOC.gov. Design for Findability at the Library of Congress from Jill MacNeice. Case Study Content Strategy From the Trenches

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Does Extreme Content Delivery = Learning?

Beth's Blog: How Nonprofits Can Use Social Media

Or do you learn better when you get a chance to process the content every 15 minutes by thinking about it quietly or talking with a peer? I know for myself that I don’t learn, retain, or apply when content is endlessly shared – even from expert – without a break.

Nonprofit Web Design Process Part 1: Stakeholder Discovery

Connection Cafe

Note: This is the first in a series of posts about the Nonprofit Web Design Process. No matter how big or small the design project, Stakeholder Discovery is always the first step. To transfer information from the client team to the design team. Branding and design assets.