The Fundraising Authority

JANUARY 2, 2021

Ask Your Donors When was the last time you called your donors (or met them, or e-mailed them) to thank them for their support, and asked them who else you should be calling? Ask them to help you expand that team by introducing your organization to their friends and contacts. Your donors support you and feel like part of your team.

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Google Contact Profit Grant 321

Bloomerang

MARCH 8, 2024

Today’s question comes from a nonprofit employee who wants advice on whether they can credit a donation in 2023 if the check was dated 2024: Dear Charity Clairity, A donor advised in early December a $20,000 check was mailed to us. However, evidence of when the gift is mailed via USPS is whenever the envelope is postmarked.

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Calendar Difference Mail Law 94

Nonprofit Tech for Good

OCTOBER 22, 2020

Gone are the days of list acquisitions and swapping of mailing lists. In this age of Google Ad Grants and inexpensive Facebook, Instagram, and Twitter targeted advertising, one can drive traffic from what is a primary relationship-building platform to an organization’s website or to a lead or landing page.

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Social Media Donor Media Social 353

The Fundraising Authority

DECEMBER 24, 2020

An astute reader e-mailed me after the article was published to remind me that I forgot one important piece of the puzzle: stewarding donors after they give. How to Steward—the Right Way The only way to truly steward your donors is to draw them into a deeper relationship with your organization.

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Donor Profit Participatory Relationship 177

Greater Giving

JULY 18, 2023

Donor Data Management How To Supercharge Relationships You’ve spent weeks, months, or even years collecting every bit of data your donors produce. You can supercharge meaningful relationships when you implement smart donor data management processes. Communication preferences: Know which channels donors prefer being contacted on.

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Data Donor History Demographics 98

The Fundraising Authority

SEPTEMBER 7, 2022

As you are looking for donors to make contact with and insert into your fundraising funnel, you don’t want to waste time. Far too many organizations reply “everyone is a prospect” or “everyone with enough money is a prospect.” They may be a great prospect for a “ minor donor program ,” an event, direct mail, etc.

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Guidelines Donor Organization Profit 312

sgEngage

MARCH 22, 2022

The longer a donor gives to your organization, the more time you have to build meaningful relationships that will reinforce their long-lasting support. . Your job is simply to maintain that relationship, and there are several ways to accomplish this, such as working to: . Direct Mail versus Digital Communications .

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Retention Communication Donor Strategy 95

Nonprofit Tech for Good

NOVEMBER 20, 2021

electronically or via regular mail). While it’s important to target your usual guest list, do not forget to contact participants from all past fundraising events and campaigns. Urge your contacts to register as bidders for the auction but understand that this is not the only call to action you should include.

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Virtual Personal Tips Online 262

NetWits

MAY 19, 2011

First and foremost, determine which existing audiences you wish to engage (board members, major donors, past event fundraisers or attendees, all donors, volunteers, etc) in your fundraising and how you will reach out to them (email, social networks, mail, phone, on-site events, etc).

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Relationship Raise Tips Fundraising 208

Candid

AUGUST 18, 2021

For instance, AI can quickly rank individual donors by their likelihood to give to a direct mail appeal right now. . Altogether, these benefits mean healthier fundraising ROIs, efficient campaign planning, and more time for building donor relationships. . AI also identified 411 gifts that were missed by the traditional mailing list.

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Course Fundraising Analysis Mail 130

Top Nonprofits

APRIL 20, 2022

Rely on established relationships. As a best practice, use a constituent relationship manager (CRM) such as those included in EveryAction’s guide to picking a nonprofit CRM to help organize and monitor your campaign’s success. As you develop community relationships, you can leverage your network to run a larger campaign down the line.

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Advocacy Campaign Tips Storytelling 130

EveryAction

SEPTEMBER 2, 2022

Mobile messaging is a useful part of a multi-channel fundraising and engagement strategy , given the state of email and direct mail. The direct mail fundraising landscape is also complicated, given supply chain shortages and increasing costs. However, 90 percent of text messages are read within only three minutes of being received.

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Mobile Digital Fundraising Advocacy 130

Neon CRM

MAY 31, 2023

Direct Mail Fundraising is Responsible for 60–80% of Revenue Online donations’ popularity continues to rise, but direct mail isn’t dead. In fact, 60–80% of all fundraising revenue is raised through direct mail. It can be difficult to track people who read a direct mail appeal and respond by donating online.

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Statistics Fundraising Metrics Mail 97

Pamela Grow

SEPTEMBER 14, 2023

Creative Deviations, How you can infuse your story-telling, fundraising and direct response with more creativity by John Lepp For years, my go-to bible for direct response was Denny Hatch’s Million Dollar Mailings. What I can tell you is that you’ll be thinking differently about every aspect of your next mailing.

Game 59

Game Fundraising Storytelling Press 59

Neon CRM

AUGUST 18, 2023

To succeed, it’s important to grasp the basics of three strategies: email fundraising, direct mail fundraising, and fundraising events. Direct mail, emails, and events will make up the foundation of your fundraising campaigns. When it comes to the message itself, many best practices apply to both direct mail and email.

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Guide Fundraising Mail Metrics 52

Nonprofit Tech for Good

FEBRUARY 1, 2021

What’s more, with social distancing and contact-free protocols likely to stick around for much of the year, an event website is even more important for communicating information, collecting registrations, and displaying sponsor recognition. Get started here or email us directly at events@golfstatus.org. .

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Websites Benefit Sponsor Fundraising 214

sgEngage

OCTOBER 17, 2023

Make sure you contact top donors who haven’t given yet this year to ensure you are top of mind as they plan their year-end giving. Pay extra attention to tags on top donors and reach out to those who haven’t given in a while or haven ’ t been contacted lately. Additionally, look at which of your donors you haven’t heard from recently.

Fundraising 101

Fundraising Donor Celebrate Chicago 101

Candid

APRIL 6, 2023

After all, saying thank you for their generosity can go a long way towards building lasting donor relationships. For example, if your fundraisers tend to be more receptive to letters requesting donations , it’s likely their network of peers may also prefer to be contacted in the same fashion. Leveraging direct mail.

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Campaign Fundraising Mail United States 98

The Modern Nonprofit

MARCH 26, 2024

By nurturing the relationship established during the crisis, we can encourage one-time emergency donors to become regular contributors, thus ensuring a steady stream of support through monthly donations. This emergency response communication sets the foundation for building lasting relationships.

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Support Donor Community Retention 52

Bloomerang

JANUARY 20, 2023

This year they’ve sent me some expensive mailings, and a couple of appeals asking me via letter to renew my gift or consider increasing it to $7,500. Why in the world would an organization – one that lives or dies based on donor contributions – want to “kill” a relationship between a donor and a staff fundraiser?

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Donor Philanthropy Charity Gift 103

Bloomerang

JUNE 7, 2022

If you’re using direct mail, include a website URL at the bottom of your letter that takes them to your donation page and a pre-addressed return envelope to allow donors to send in a check or cash if they’d prefer to give that way. . A direct mail provider can help you send out letters quickly and efficiently.

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Strategy Tips Mail Database 93

Allegiance Group

APRIL 15, 2024

Developing a digital donor acquisition strategy takes a similar approach to direct mail. To make a positive first impression and foster deep, long-term relationships with potential donors, center your purpose in your donor acquisition strategy. Contact Us! While different, these concepts are related. Learn more in this guide.

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Fund Donor Strategy Search 52

sgEngage

MARCH 29, 2021

With intentional actions from your nonprofit to express gratitude and connect with supporters, Facebook fundraising offers the first step toward building lifelong philanthropic relationships. At GoodUnited, we work with nonprofit organizations to raise their relationships with social media supporters.

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Facebook Guide Fundraising North America 98

Saleforce Nonprofit

JULY 21, 2021

This is because fundraisers — up and down the pyramid — miss out on fundamental information that can help them better build relationships, effect the best possible messaging, and elicit support to further the mission. And if email preferences are not current in Salesforce, contacts may be sent the wrong email at the wrong time.

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Integration System Los Angeles Picture 120

The Modern Nonprofit

JANUARY 18, 2022

Think about all of the steps you have to take when you get a check in the mail: wait for the check to be sent, wait for the check to be delivered, manually enter the check into your database, send out a thank you letter and tax receipt. Online Fundraising improves donor relationships. Online Fundraising saves you time & money.

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Online Fundraising Database Comparison 98

Bloomerang

FEBRUARY 28, 2023

Your nonprofit should have a clear strategy for managing memorial donations and building relationships with donors and the family of the deceased. When you can build relationships with families, friends, and donors, you can strengthen your nonprofit’s community and foster more legacy giving in the future. For example, the St.

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Donation Management Tips Gift 108

Bloomerang

FEBRUARY 2, 2024

Trust is the foundation of all lasting relationships. Do you wait for the mail to arrive? Where does the mail go first? And it’s better to give it sooner than later, for a couple of reasons. Saying thank you establishes trust , reassuring donors their money didn’t go into a black hole. We then looked at the total gift journey.

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Donor Exercise Gift Charity 89

Allegiance Group

JUNE 7, 2023

Take a look at your existing supporter base, seeking out ways you can cultivate stronger relationships with the people and organizations that have invested in your cause. Want to grow your relationships with donors through marketing? Practices that foster these relationships include: Reaching out on a more consistent basis.

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Donation Practice Fundraising Gift 52

Association Analytics

DECEMBER 13, 2023

You may have parent-child relationships that don’t work. The e-mail addresses, phone numbers and credit card numbers of those members? You’re unlikely to need to contact those folks, so that information is not as necessary to save. Data should be directional Your data may be disorganized. It may be inaccurate.

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Data Tips Associations Government 169

Byte Technology

DECEMBER 14, 2019

Because you’ve had direct communications with the freelancer through e-mail, phone or a video call, you know who the individual is that has assumed responsibility for the work you need done. You’re much more likely to have a long-term relationship with an agency. Lower costs will normally translate into lower prices for you.

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Design Web Websites Project 130

Bloomerang

JUNE 9, 2022

You already share a relationship with your existing donors, focus on the people to whom you already have access. Always leave resources available to invest time in these relationships. Leverage your donors’ relationships with other potential donors. Existing contacts will often open the door to their wealthier friends.

Donor 105

Donor Gift Database Relationship 105

TechImpact

JULY 29, 2014

You’ve invested in your constituent relationship management system (CRM), implemented the software, trained your IT team, and planned continuous training for the next few months. Image courtesy of Blackbaud. All of these are great idea s that will help you get the most out of your investment. My CRM will help us better measure success.

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Effective Demographics Tech Interaction 152

Achieve

FEBRUARY 16, 2024

To build lasting relationships, having a plan of what you can offer them in return for their support makes approaching a sponsorship with long-term intentions easy. Double the Donation’s guide to corporate sponsorships outlines the following recognition strategies: Shout-out your corporate partner throughout your event to boost their visibility.

Sponsor 52

Sponsor Strategy Proposal Metrics 52

Neon CRM

MAY 12, 2023

If your organization tends to have more formal relationships with your constituents, always default to what they prefer. Your membership management software should have some marketing and communications tools—like mail merge—that will help you keep communications personal but accurate. Better to avoid that chance altogether.

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Template Free Guide Application 98

Pamela Grow

JUNE 28, 2023

When it comes to reaching your fundraising goals, email reigns supreme (after direct mail and face-to-face, of course). A PS is imperative in direct mail and you’ll want to include one in your emails as well. You’ll put your contact information, social media links, and, of course, your unsubscribe button. But what about reach?

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email Rate ROI Social Media 52

The Modern Nonprofit

APRIL 18, 2023

Give each persona a name and story Assign each donor persona a name and create a brief narrative that describes their background, motivations, and relationship with your organization. This may include email , direct mail, social media , phone calls, or in-person events. Engaging your ideal donors is a strategic and rewarding process.

Guide 52

Guide Donor Fundraising Social Media 52

sgEngage

SEPTEMBER 11, 2023

If you decide to add direct mail to the mix, include a QR code for a quick link to your event website where folks can immediately register, become a sponsor, or make a donation as soon as they hear about it. Start by thinking about celebrities, influencers, or personalities your nonprofit already has a relationship with.

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Charity Create Sponsor Sample 77