Three Different Approaches to Twitter Fundraising: Bees, Turkeys, and Blame
Beth's Blog: How Nonprofits Can Use Social Media
NOVEMBER 19, 2009
In 2008, we started to see click action philanthropy on Facebook with Lil Green Patch raising over $100,000 for the Nature Conservancy. Some questions: How to set a realistic goal (total dollars = $ per retweet or hashtag) that helps the nonprofit actually implement the project or solve the need?
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