Unlock Fans While Engaging Supporters Beyond Like, Share and Comment
Amy Sample Ward
NOVEMBER 5, 2012
I recently met with Drew Bernard to learn what ActionSprout is all about; and I got so excited that I asked him to share a guest post I could put up here so you could get excited, too. At the same time I have watched organization struggle to engage with Facebook supporters in meaningful ways using just the actions Facebook has provided; Like, Share, or Comment. In their case, over 75% of action takers shared the action.