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New Book: How To Implement Multichannel Online Campaigns

Beth's Blog: How Nonprofits Can Use Social Media

It takes you through the technologies and tools for each channel for different goals and offers up lots of case studies from organizations such as National Wildlife Federation, Red Cross, AARP, Clinton Bush Haiti Fund, American Museum of Natural History, SEIU and others. Click to see larger version. Sometimes easier said than done!).

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[VIDEO] Counting the Costs: Where Capital Campaigns Often Miss the Mark

Bloomerang

It’s just a structured approach walking you through and it’s not necessarily, you know, the where all be all. Now, another way to approach it is with a, like a partner myLIFEpeaks in Haiti, which I’ll be down there on Sunday to close this project out. We didn’t invent this. And so it’s a back and forth.