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Are Marketing and Membership at Opposite Poles? Take the Journey to Collaboration

.orgSource

If these two drivers of engagement are a world apart, it will be challenging to deliver the seamless experience customers expect from their favorite brands. These are tips to help them make the journey toward collaboration. Is your marketing team hanging out at the North Pole while the membership group chills in Antarctica?

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Flat, Tall, or In Between—Is It Time to Evaluate Your Organizational Structure?

.orgSource

In my experience, the latter is the more common scenario. The organization may still be boxed into a structure that’s been the same for 20 years or more. How do you know that your organizational structure might need retooling? Initiatives are undermined by silos, turf wars, and poor collaboration. You can do it.

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Lessons Learned Living the Virtual Experiment

.orgSource

COVID made us lab rats in a variety of unusual experiments. it was also an experience that transformed the employment landscape. Maybe you aren’t ready to call your experience a win. We learned the importance of technology for communication and collaboration. Remote work was one of those unsettling tests. We nailed it!

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Are Marketing and Membership at Opposite Poles? Take the Journey to Collaboration

.orgSource

If these two drivers of engagement are a world apart, it will be challenging to deliver the seamless experience customers expect from their favorite brands. These are tips to help them make the journey toward collaboration. Integrate Strategy There are plenty of incentives for collaboration.

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Weave a Safety Net—Find the Right Strategic Partners

.orgSource

Here’s an example from my experience. When the Public Health Department was looking at how to reopen safely, they had a sounding board, and we were able to collaborate to develop successful solutions. On the other hand, in Madison, where we didn’t have a Kitchen Cabinet, collaboration on reopening was much more challenging.

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How Grantmakers Can Improve Collaboration Through Empathy and Experimentation

sgEngage

Also, most of the foundations I talked to found it difficult to collaborate with other foundations. From this learning, I was left with the question, “How can collaborations thrive when everyone feels that they are “unique”? The key, I’ve found, is approaching collaboration with empathy and testing your assumptions.

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4 Ways Nonprofits Can Start Using AI in 2024

Nonprofit Tech for Good

These innovative tools are revolutionising tasks by saving hundreds of hours of manual work through aiding in campaign creation, categorising and drafting email responses, assisting with content creation, and even automating donation processes to personalise and enhance the donor experience. But it’s their first day on the job.

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