6 Generations of Giving: Who Gives the Most and How They Prefer to Give
Nonprofit Tech for Good
AUGUST 4, 2023
Baby Boomers are also more likely to engage in offline giving, such as writing checks or attending fundraising events. Environmental issues, education, and children’s welfare are some of the areas that resonate with this generation. Gen Xers often prefer to support causes that directly impact their communities.
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