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Slacktivism: Can Cartoons Raise Awareness or Just Make Us Feel Good?


In an effort to raise awareness for child abuse, thousands of Facebook users changed their profile photos to one of their favorite childhood cartoon characters (full disclosure: mine was Underdog.) Whether it started on accident, was part of a specific campaign, or originated in Greece , this meme seemed to really have legs! She goes on to say that we have to be creative in how we measure success. Did you notice something toony about Facebook last weekend?

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