Social Media in Crisis Communication: A Lesson Learned by Charlotte Meckelnburg Library
NOVEMBER 11, 2010
Jenifer R Daniels, Communications & Marketing Specialist, Charlotte Mecklenburg Library. Unfortunately, Charlotte Mecklenburg Library’s budget woes were defined by all three. In our integrated communications plan, we believed that taking advantage of social media tools would assist us because of its social nature; allowing us “always be on” and present in the community conversation. She also serves as adjunct faculty at a community college in the metro Charlotte region.