article thumbnail

[DATA] 11 Must-Know Stats About How Nonprofits Use Email for Digital Marketing and Fundraising

Nonprofit Tech for Good

The 2021 Open Data Project [ español , français ] seeks to gain a better understanding of how nonprofits, NGOs, and charities worldwide use technology for digital marketing and fundraising. Increasingly, emails are being filtered to the Promotions Tab in Gmail or to spam folders in Outlook. 7% send their email newsletters via BCC.

email 334
article thumbnail

82 Fundraising and Social Media Stats for Nonprofits

Nonprofit Tech for Good

The number of new donors giving to charity declined by 7.3% billion USD to charity. 92% of donors say it is important that NGOs, nonprofits, and charities make a concerted effort to protect their contact and financial information from data breaches ( Global Trends in Giving Report ). million) due to spam filters ( EveryAction ).

Stats 279
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Clueless Charity PR

Robert Weiner

I got a press release today from a PR firm promoting its client's plans to raise $1,000 for Thanksgiving meals and $5,000 for families in need at Christmas. First, the message is spam. I have no connection to, and have never heard of, the charity or its PR firm. Second, is this news?

Charity 100
article thumbnail

The Canadian Anti-Spam Legislation (CASL) Is Going into Full Effect – Are You Ready?

Connection Cafe

The Canadian Anti-Spam Legislation (CASL) came into effect July 1, 2014 and is applicable to anyone who sends commercial electronic messages. Canadian registered charities do have additional exemptions under the law. Canadian registered charities do have additional exemptions under the law.

Spam 33
article thumbnail

Do You Need to Register to Fundraise Online? A Crash Course

Get Fully Funded

Online fundraising allows your nonprofit to earn donations from a wide audience, growing your network and raising more for your cause. However, your nonprofit’s leadership would likely prefer to avoid having that debate with your state’s charity bureau. As a nonprofit leader, you are likely familiar with donation solicitation laws.

Course 65
article thumbnail

Phishing Scam: Habitat for Humanity fundraising

Robert Weiner

The income wouldn't be tax-free just because it's from an international charity. Hello Prospective Employee, At HABITAT FOR HUMANITY INTERNATIONAL, we work hard to improve and provide training, technical expertise and support in fund-raising to the national organizations in all the regions of the world. Tags: Phishing Spam.

Haiti 122
article thumbnail

10 Popular #Hashtags for Nonprofits

Nonprofit Tech for Good

There is such a thing as hashtag spamming. I use it to call people to action to benefit a nonprofit/charity: Example Tweet: #CharityTuesday :: Add a “Cause&# Twibbon to your Twitter Avatar: [link]. Example Tweet: Nonprofit Raises $8,550 With In-game Text Messaging Campaign: [link] || #fundraising.

Nonprofit 195