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Fair Trade Certified: An Interview with Paul Rice of TransFair USA

Have Fun - Do Good

APRIL 24, 2007

so when Nike launches a new line of sneakers they spend $300 million in the first year on advertising and promotion, so you can imagine for a small underfunded non-profit like ours how difficult the challenge is of raising consumer awareness across the country around Fair Trade. Fair Trade, at the end of the day, is not charity.

Nicaragua

Nicaragua Interview Companies Brazil

Collective Lens: Photography for Social Change

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 23, 2007

A recent series of studies by psychologists provides the research that proves it -- they have found that fund-raising appeals do best when they are crafted around a single gripping image. Individuals can upload photos that depict a social or humanitarian injustice, or charity in action.

Photography

Photography Costa Rica Nicaragua Change

Fair Trade Certified: An Interview with Paul Rice of TransFair USA

Collective Lens: Photography for Social Change

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