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Top Lessons from GivingTuesday 2023

Neon CRM

Digital-forward campaigns are still powerful new donor acquisition opportunities: 57% of new donors who gave to organizations using Neon Fundraise were acquired through digital channels. As we’ll outline below, the time of day our clients sent emails on GivingTuesday did not have a direct impact on when donors made gifts.

Lesson 52
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The Most Generous Online Giving Cities in the U.S.

Connection Cafe

Online fundraising continued its double-digit growth in 2013, retaining the mantle as the fastest growing fundraising channel, growing at 13.5% according to Blackbaud’s most recent Charitable Giving Report. For many years now Blackbaud has published data on the most generous online giving cities in the United States. 216,916.00. 1,825,643.20.

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