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3 Ways to Incorporate Matching Gifts Into Your Fundraising Strategy

Classy

Promote Your Matching Gift Program Through Multiple Channels. Set your organization up for matching gift success by conducting research on matching gift opportunities, setting goals for your matching gift program, and tracking data. Most matching gift programs offer funds at a 1:1 ratio, but some even go as high as 4:1.

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What Are Passive Fundraisers? FAQ + 4 Ideas for Nonprofits

sgEngage

Track your fundraising results. When a supporter who works for a company with a matching gift program contributes to your organization and submits a match request, their employer will match their donation, usually at a 1:1 ratio. However, your fundraising will only be successful if you actively communicate with your supporters.

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Improving Fundraising Asks: 5 Tips for Boosting Donations

Achieve

Use a multi-channel fundraising approach. Track your donations. . Use a multi-channel fundraising approach. Multi-channel fundraising — or using multiple forms of outreach to connect with your donors — is a very effective way to reach your base. Here are some different fundraising channels that you could try: .

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Workplace Giving: The Guide for Nonprofits and Companies

Double the Donation

Corporate matching gifts are arguably the most effective and important giving channel to focus on as both a company and nonprofit. Most companies match at a 1:1 ratio (a dollar for a dollar), but ratios can range from.5:1 Volunteer hour tracking. 5:1 to 4:1. Volunteer event setup and management. Payroll integration.

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Digital Marketing Plan For Nonprofits: The Definitive Guide (2017)

Nonprofits Source

Digital channels have made it affordable for brands to communicate their message to a broad audience. Email marketing is an effective channel but your message is often isolated to people who already know you exist. Next, to maximize reach I integrated my promotion strategy across multiple channels. Chapter 1: Introduction.

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5 Peer-to-Peer Fundraising Tips for Millennial Audiences

Achieve

These campaigns rely heavily on networking, so your organization and anyone participating in the campaign should use these channels to your advantage. . A great way to keep track of all posts about your campaign and establish brand recognition is to create a hashtag for the campaign. Your hashtag should be simple, short, and unique.

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Leveraging Your Board for Nonprofit Fundraising: 10 Creative Strategies and Tips for Success

The Modern Nonprofit

Develop a system for tracking and monitoring board members’ outreach efforts to measure success and identify areas for improvement. If employees or retirees who serve on a nonprofit board make contributions, they could receive higher matching ratios or limits on their matching gifts.

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