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International Leadership, Women’s Issues, and Branding—A Conversation With Allison K. Summers, CAE

.orgSource

Zonta International, where Allison served as Executive Director* and Chief Staff Executive, was honored with the 2021 ASAE Summit Award for the UNFPA-UNICEFF Global Program to End Child Marriage. In addition to her 9-year-plus tenure at Zonta, Allison is a former president of the American Marketing Association.

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Creating a Nonprofit Digital Strategy with ChatGPT: A Practical Guide

Nonprofit Tech for Good

By Elizabeth (Liz) Ngonzi, CFRE , Founder and CEO at The International Social Impact Institute and Adjunct Assistant Professor at New York University In the rapidly evolving landscape of nonprofit organizations, adapting to the digital realm has become a pivotal challenge. Among the innovative tools that have garnered attention is ChatGPT.

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Chasing Sasquatch: Assessing Your Organization’s Marketing Maturity

sgEngage

How do you know that your marketing strategy is effective? No matter the size of your organization or the scope of your marketing budget, it can be difficult to know where you sit in the journey towards marketing maturity. Ask yourself these questions: Does every dollar you spend on marketing yield more than a dollar in return?

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How Nonprofits Can Steward Corporate Donors on Social Media

Nonprofit Tech for Good

They can make a huge impact as they provide significant support across areas including grantmaking, employee engagement and cause marketing. And a plan for if, when and how you’ll thank donors on your social channels is an important part of that strategy. The Global FoodBanking Network, FedEx, and International Paper.

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Are Marketing and Fundraising Changing Permanently?

Saleforce Nonprofit

Through CRM platforms , data provided a means to channel donor generosity, drive journeys, and manage the influx of donations to empower scale and growth of nonprofit income. The pandemic changed how nonprofits fundraised from various income streams and channels they deployed.

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How To Leverage TikTok for Nonprofit Marketing and Fundraising

Media Cause

Below, we explain how to leverage the untapped potential of TikTok for nonprofit marketing. But here are some TikTok tips for your nonprofit marketing to make it all a little easier. You can cross-post your TikTok videos on other social media channels, such as Instagram Reels, Facebook Stories, and YouTube Shorts.

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Take a Common Sense Approach to Multi-Channel Marketing

NTEN

It's certainly true that multi-channel marketing has been around for as long as marketing has been around. Communicating with your audience via print media, radio, television, mail, phone, Internet and email is a regular part of most marketing plans.

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