Nonprofit Tech for Good

SEPTEMBER 20, 2010

allow individuals and brands to launch their own Web-based “TV&# channels. Currently, these channels can not easily be viewed on the digital TV sets in our living rooms, kitchens, and bedrooms, but it’s just a matter of time. Start building your channel and live-streaming communities now. Websites like Ustream.tv

Broadcast 224

Broadcast Channel Stream Myspace 224

TechImpact

JUNE 24, 2014

There’s so much talk over where a nonprofit’s audience is online, and where a nonprofit needs to be concentrating their social media marketing efforts. But with over 2 billion users, everyone’s audience is on Facebook. Facebook is one of the most important social media channels for almost every nonprofit in operation today.

Facebook 142

Facebook Meme Social Media News 142

Nonprofit Tech for Good

JUNE 17, 2010

As soon as Facebook launched Community Pages , I knew this day coming. The Facebook Team. Link to your Facebook Page from your official website. Put a Facebook Badge on your website or blog. [ Done - even though I think it looks messy! ]. Please use the following link to authenticate your Page.

Facebook 233

Facebook Organization Myspace Feeds 233

Nonprofit Tech for Good

FEBRUARY 5, 2023

Additionally, you should employ a multi-channel marketing strategy to promote your event. Be sure to talk about your event on social media and ask your peer-to-peer participants and supporters to share your event promotion posts on their social networks too. Get online and make sure your event is featured on your website.

Donor 336

Donor Fundraising Template Game 336

.orgSource

AUGUST 28, 2023

The YouTubers who manage those channels know how to tell a story and they are experts in their field. But, here is a more contemporary take on the concept from Leah Hardy, Head of Gaming Marketing, Americas, Facebook. A social media following doesn’t guarantee that exclusive pedigree. For one compelling reason.

YouTube 221

YouTube Industry Leadership Podcast 221

Nonprofit Tech for Good

MAY 24, 2010

Nonprofits and their adoption of social media has created an interesting, albeit interdependent relationship with large companies like Google, Facebook, MySpace, Twitter, YouTube, and Flickr. I was very glad to see that every company listed below is doing some good for nonprofits and social causes.What do you think? 4) MySpace.

Myspace 219

Myspace Linkedin YouTube Flickr 219

Nonprofit Tech for Good

JANUARY 11, 2014

2) Integration of Digital Payments Into Social Networks. The application process is exceptionally vague and noncommittal which is telling on how limited Facebook’s short-term plans are for the service. It’s a guessing game at this point who the social network giants will partner with.

Trend 278

Trend Technology Social Media YouTube 278

Nonprofit Tech for Good

JUNE 23, 2020

Innovation in online fundraising was driven by the release of new technology, such as email marketing services like MailChimp in 2001, the launch of WordPress ( a content management system now used by 44% of nonprofits worldwide ) in 2003, and social networking websites beginning with Myspace in 2005. 2020 Social Media Size Guide ).

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Practice Online Fundraising Nonprofit 339

Nonprofit Tech for Good

JANUARY 22, 2013

There’s always room for improvement and unfortunately overconfidence in social media skills prevent many nonprofit staff from getting training that could significantly increase their social media ROI (Return on Investment). Social media best practices are constantly in flux as tool sets change and algorithms are modified.

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Social Media Training Train Media 278

Nonprofit Tech for Good

APRIL 24, 2013

People on social networks ignore links that do not pull up thumbnails and are heavily text-based. If you have a video that is directly related to the pitch in the press release, then feature the video on your YouTube channel on the day of the press release and include a link to your YouTube channel in the press release.

Press 277

Press Tips Social Social Network 277

Nonprofit Tech for Good

JULY 30, 2012

Your nonprofit can learn a lot from the 11 (mostly large) nonprofits listed below by simply following, liking, and subscribing to their e-newsletter, blog, Facebook Page, Twitter, YouTube Channel, etc. A small selection of that criteria is as follows: Consistent use of a visually compelling square avatar across all social networks.

Social Media 276

Social Media Media Hints Social 276

Nonprofit Tech for Good

OCTOBER 31, 2018

In addition to overall giving increasing these next two months, the number of your donors giving online and via social media channels is growing. Here are 5 ways that you can use social media to raise even more money at year-end. . 1) Ask your supporters to create Facebook Fundraisers for you. We give to what we know.

Social Media 237

Social Media Raise Money Media 237

Nonprofit Tech for Good

FEBRUARY 8, 2012

Create an e-mail signature that includes your website, blog, and social networking links. Add social networking icons. Add e-newsletter subscribe functionality to your social networking communities. Add a website, blog, and social networking pitch to your “Thank You for Subscribing” e-mail.

Social Media 268

Social Media Social Tech Media 268

Care2

JUNE 17, 2010

Facebook’s COO Sheryl Sandberg fired up the death of email debate at the Nielsen’s Consumer 360 Conference Yesterday. She said only 11% of teens email daily and that they are using SMS (or Twitter) and social networks for communications. Yes, but on social networks like Twitter, the adoption rate is actually low.

Social Network 56

Social Network email Network Social 56

Care2

SEPTEMBER 10, 2011

Fundraising and building a robust and active email list is critical to nonprofits who want to thrive in a multi-channel world. For example, your fundraising email list versus your Facebook page versus your direct mail—three different channels translates to three different communication tactics.

Channel 63

Channel Data Strategy Tips 63

Care2

DECEMBER 16, 2013

The nonprofit world was buzzing today over the announcement of Facebook rolling out Donate buttons to nonprofit organizations on pages and posts. This will be similar to the Facebook Gifts button that they have been testing with about a dozen nonprofit partners for the past year. Giving money is not a very social activity on Facebook.

Facebook 78

Facebook Donation Disaster Social Network 78

Nonprofit Tech for Good

APRIL 14, 2013

Those 27,000+ subscribers produce more return on investment (ROI) in terms of bringing in new clients and webinar attendees than my 600,000+ Twitter followers and 40,000+ Facebook fans combined. Pitch to “Follow” on social networking sites in every issue. Link to video on the HRW YouTube Channel.

Newsletter 237

Newsletter Learning Social Media Social Network 237

Care2

SEPTEMBER 10, 2011

Fundraising and building a robust and active email list is critical to nonprofits who want to thrive in a multi-channel world. For example, your fundraising email list versus your Facebook page versus your direct mail—three different channels translates to three different communication tactics.

Channel 59

Channel Data Strategy Tips 59

Care2

JULY 29, 2010

Ever wanted to find out where your donors and activists are hanging out on social networks so you can continue deepening your relationsips with your supporters and foster more two-way conversations? Help spread the word about your organizations or cause to their personal network. Engage them in discussions and generate feedback.

Social Network 51

Social Network Network Stumbleupon Support 51

Care2

DECEMBER 6, 2010

Are niche social networks the best way to mobilize people and channel their energy into supporting nonprofits? In the past couple of years there has been a surge in socially responsible startups such as Crowdrise , Razoo , and Causecast wanting to help to change the world by raising money online for nonprofits.

Social Network 64

Social Network Network Social Sample 64

NetWits

APRIL 4, 2012

Every fundraiser knows the role that social media users played in delivering dollars to the American Red Cross for disaster relief in Haiti and to Planned Parenthood for mammogram screenings in the wake of the Komen Foundation’s withdrawal of funding, but actually how social media delivers such results has been a bit of mystery.

Social Media 180

Social Media Influence Goal Media 180

Nonprofit Tech for Good

DECEMBER 3, 2020

billion monthly active users , Facebook is the largest social network in the world. Without a doubt, your nonprofit’s donors and supporters use Facebook on a regular basis and thus Facebook should be your first priority in your social media strategy. First impressions are important on social media.

Facebook 364

Facebook Practice Avatar Nonprofit 364

Care2

JANUARY 28, 2013

This can sometimes lead us down a dangerous path of constantly asking everyone under the sun to “like” our photos or political statements on our pages on Facebook or to follow us on Twitter with no real engagement behind it. Not beg for it on Facebook.” If we want something, we have to work for it.

Channel 70

Channel Tips Advice Photo 70

Nonprofit Tech for Good

MAY 19, 2011

While writing Social Media for Social Good: A How-To Guide for Nonprofits , I visited over 500 nonprofit homepages looking primarily for links to their social networking communities.

Social Media 234

Social Media Media Teen Social 234

Nonprofit Tech for Good

JUNE 13, 2013

If your nonprofit has a good content strategy in place and understands the power of integrating all your nonprofit’s communications channels (website, email, Facebook, texting, etc.), There is also a science to social and mobile media. Social Network Followers. Other Metrics.

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Track Mobile Media Fundraising 185

Nonprofit Tech for Good

JUNE 13, 2013

If your nonprofit has a good content strategy in place and understands the power of integrating all your nonprofit’s communications channels (website, email, Facebook, texting, etc.), There is also a science to social and mobile media. Social Network Followers. Other Metrics.

Track 231

Track Mobile Media Fundraising 231

Care2

JANUARY 24, 2013

Leads acquired online are often best nurtured through social networks and converted in the mail, or over the phone if you're after monthly donors. Direct mail donors give more if they are hearing from you via email and social networks. In this webinar you'll learn about: Building social media into your email and website.

Channel 66

Channel Social Media Integration Wyoming 66

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 16, 2012

In early October we made the rounds to promote the book in Boston and I had a chance to meet Brooke Freedman and Brian Halligan at Hubspot. I happened to mention that I was seeing reports from nonprofit folks about the recent change in the Facebook Algorithm and Megan Keaney Anderson offered to write this guest post. What has changed?

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Facebook Measure Change Images 131

Care2

JUNE 23, 2012

.” So while social media may not be rocket science, good data, such as the best times to post updates to Facebook, can better inform strategy. Zarella’s study had similar results to the Social Media Today study that showed Photos Get the Most "Likes" on Facebook than any other status updates.

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Comment Studies Facebook Share 77

NonProfit Hub

MARCH 23, 2016

Only a few short months ago, Peach, a new social networking app was launched. Billed as “The New Snapchat,” infused with parts of Facebook and Twitter, it took the online world by storm. It took only a week to break into iOS’s top 10 list of networking apps. By the end of 2015, Facebook reportedly had nearly 1.6

Social Network 28

Social Network Network Time Social 28

Connection Cafe

MAY 12, 2017

You’re probably already aware that Facebook Live lets any nonprofit live-stream fundraising events , breaking news, impact stories, and more, directly from their Facebook Page. But did you know that Facebook now lets some nonprofits add a donate button to their Facebook Live broadcast ? You can apply here.

Facebook 38

Facebook Money Raise Broadcast 38

NTEN

JUNE 29, 2011

When it comes to nonprofits – and particularly, nonprofits on Facebook – we're all looking for the answer to the question: What's the ROI? If you're only focused on one aspect, you may be missing Facebook's larger value. In general, the consensus seems to be that Facebook is not the place to pin all your fundraising hopes.

ROI 94

ROI Facebook Advocacy Social Media 94

OneCause

JUNE 15, 2023

At its core, Peer-to-Peer fundraising (also known as peer-to-peer or Social Fundraising) refers to any fundraiser that uses supporter networks to raise money for your cause. Yep, your fundraisers’ social networks are here to help at year-end! What channels are you using to connect with your audience?

Campaign 52

Campaign Giving Fundraising Social Network 52

Nonprofit Tech for Good

JULY 11, 2012

Facebook, Twitter, YouTube, and Creating Video Content : 15 Hours Weekly. As a starting point, all nonprofits should be investing time and resources in the “Big Three”: Facebook , Twitter , and YouTube. Once your nonprofit’s Facebook page has been created, it requires no more than three to five hours a week on average to maintain.

Social Media 242

Social Media Media Ning Social 242

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 10, 2010

In January, after the Haiti Earthquake struck, if you were participating on social networks, you couldn’t help but notice the many, many Tweets and Facebook status messages about the Haiti Earthquake. During an emergency, 41% of respondents would use social media to let their love ones know they are safe.

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Facebook Haiti Chile Disaster 105

Care2

MAY 20, 2012

Mark Zuckerberg stopped bathing in money the other week long enough to show the world how you can make your organ donation status a Facebook Timeline Life Event. Wondering how you can market your charity through Facebook timeline? The two step technique was simple to execute, here’s how BeTheMatch did it.

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Facebook Marketing Cancer Channel 78

Nonprofit Tech for Good

FEBRUARY 14, 2011

People are often surprised when I say that if given the choice, I would choose 10,000 e-Newsletter subscribers over 10,000 Followers on Twitter, 10,000 Fans on Facebook, or 10,000 Friends on Foursquare… combined. 2) Convert Facebook Fans into Subscribers. Twitter has taught me a valuable lesson about social media ROI.

Newsletter 251

Newsletter Social Media Build Media 251