Media Cause

JUNE 27, 2023

Not all social media channels are created equally when it comes to engaging with your audience—meaning your planning and execution needs to be nimble and flexible based on your goals and the audiences you want to engage with. Leverage Trends When Applicable (Or Create Your Own!) For example, Meta and TikTok both offer on-platform lead forms.

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Social Media Guide Media Social 97

NetWits

JUNE 13, 2011

It’s a great guide for making the most of your channel-surfing donors. I don’t know whether it’s sloth, incompetence, lunch with printers, or just fear that the income from a donor won’t end in ‘my’ bucket. There are not just pure “online donors” and “direct mail” donors – there are donors who choose to mix it up.

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Channel News Mail Blogger 118

Amy Sample Ward

OCTOBER 18, 2011

—– Whether your organization has had a presence on Facebook for years or just days—or you’re considering starting now—trying to follow along with all the changes to functionality, options, and analytics is incredibly overwhelming. Note: You can find resources about Facebook on Facebook using its resource center.).

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Top Nonprofits

DECEMBER 6, 2021

So today, Julia, I wanted to get your take on the recent news that came to light, you know, about Facebook and Instagram. And since these are channels that are really important to so many nonprofits, I’d love to get your take on things. Now that’s not to say that Facebook is not a powerful tool. Let’s be real.

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M+R

MARCH 14, 2024

In 2021, the Museum sent 10 separate email sends, three Facebook posts, and didn’t do any paid advertising. They also felt too focused on Penny Pi, a Pi Day character the Museum had invented that was prominently featured across channels and was even an email signer. And we were able to launch Facebook ads, a new channel for the Museum!

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Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 26, 2011

The discussion about the recent changes on Facebook has focused mostly around what it means for individuals, particularly the tension between openness and privacy. Many people are wondering what it means for nonprofit brands using Facebook as one of their marketing channels. Focus on Engagement That Leads To Action.

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Facebook Results Change Organization 135

NTEN

SEPTEMBER 27, 2011

After Hours Posting Timing is important for a communications channel like Facebook. According to a recent study , posts outside of business hours and posts at the end of the week actually increase Facebook engagement. You'll also lose the spontaneity that is important for this type of conversational channel.

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Facebook Technology Journal Tips 98

Nonprofit Tech for Good

JANUARY 17, 2019

A great social media content calendar can help you: Save time : we’re all busy, which means that sometimes we can forget to update our social channels – especially if you don’t have a dedicated social media manager. 3) Decide on your channels. The next step is to focus on your best-performing channels.

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Beth's Blog: How Nonprofits Can Use Social Media

APRIL 17, 2012

I ran into John Haydon who helped me with my new Facebook brand page. He presented me with a copy of new book, Facebook Marketing for Dummies. One topic I’ve been researching is the answer to this Facebook question, “What free or low cost apps are there for nonprofit brand pages?”

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Facebook Marketing Poll YouTube 101

Media Cause

FEBRUARY 12, 2024

Organic social is considered free, non-paid content created, uploaded, and shared within social platforms such as Facebook, X (formerly Twitter), Instagram, and YouTube. Imagine extending SEO principles to social media platforms like TikTok, Instagram, Facebook, and LinkedIn. Now what exactly does it mean when we talk about social SEO?

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Nonprofit Tech for Good

DECEMBER 3, 2020

billion monthly active users , Facebook is the largest social network in the world. Without a doubt, your nonprofit’s donors and supporters use Facebook on a regular basis and thus Facebook should be your first priority in your social media strategy. 1) Set up your nonprofit’s Facebook Page to make a good first impression.

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Connection Cafe

MAY 12, 2017

You’re probably already aware that Facebook Live lets any nonprofit live-stream fundraising events , breaking news, impact stories, and more, directly from their Facebook Page. But did you know that Facebook now lets some nonprofits add a donate button to their Facebook Live broadcast ? You can apply here.

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Beth's Blog: How Nonprofits Can Use Social Media

JULY 31, 2012

It is a nonprofits dream – to have its advocacy campaign messaging go viral on Facebook or social media channels. The above photo and statement was posted on Friday and within 48 hours was shared over 21,000 times, 18,000 likes, and thousands of comments. They already had blocked the ability to comment on their page.

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 16, 2012

In early October we made the rounds to promote the book in Boston and I had a chance to meet Brooke Freedman and Brian Halligan at Hubspot. I happened to mention that I was seeing reports from nonprofit folks about the recent change in the Facebook Algorithm and Megan Keaney Anderson offered to write this guest post. What has changed?

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Beth's Blog: How Nonprofits Can Use Social Media

MAY 19, 2011

I’ve also gotten similar questions, particularly about whether or not it is “safe&# for the organization (and the young people) to post photos on Facebook. She maintains the organization’s Facebook Page. Never includes the names of the kids on the photos or tags them on Facebook. wearing a school t-shirt).

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Issue Facebook Program Guidelines 114

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 3, 2011

Facebook Changes: A Complete Guide – by Mari Smith. Also, a few insights about the what the changes mean for Facebook pages. I don’t really feel comfortable sharing the fact that I took my kids to Chuck Cheese with all my professional colleagues who are friends with me on Facebook.” Sharing Philosophy.

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TechImpact

MAY 8, 2014

Let us and other readers know in the comment section below. Too many social media channels. Twitter, Vine, Facebook, LinkedIn, Google+, Instagram. Each one of these very different social media channels has the potential to help your nonprofit achieve its mission. Start your search there. Duplicate social media profiles.

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Social Media Challenge Media Social 153

TechImpact

MARCH 10, 2014

Controlling your SERPs, or search engine results page, is vital to driving traffic to your nonprofit’s blog, website, and social channels. Populating the first page of your SERPs with social media feeds is a great way to drive engagement across those channels. Take control of your SERPs. That’s the obvious part. Knowledge is power.

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Google Results Yahoo Search 229

Care2

DECEMBER 16, 2013

The nonprofit world was buzzing today over the announcement of Facebook rolling out Donate buttons to nonprofit organizations on pages and posts. This will be similar to the Facebook Gifts button that they have been testing with about a dozen nonprofit partners for the past year. They comment on posts and like status updates.

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Facebook Donation Disaster Social Network 78

Connection Cafe

JUNE 15, 2011

tag her in a Facebook status update about how I'm looking forward to dinner. And all of this happens fairly seamlessly - to the two of us, it's just one big long conversation even though each piece of it happened using eight different communication methods - or "channels.". send an instant message to suggest a different restaurant.

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Channel Method Convio Linkedin 48

Nonprofit Tech for Good

JUNE 23, 2020

Social Media: To effectively promote your monthly giving program on social media, you’ll need to create a series of promo graphics that are properly sized for Facebook, Twitter, LinkedIn, etc. Facebook has the highest ROI and it is worth investing $100-500 in a test advertising campaign for your monthly giving program.

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Nonprofit Tech for Good

APRIL 3, 2022

Be familiar with important information on the organization’s website, social media sites, YouTube channel, and other assets. Facebook , Reddit , LinkedIn , and Twitter have great options. Help the organization get authorized for receiving donations on Facebook. Be Informed. Do this weekly or monthly.

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Fundraising Mail Law Donation 351

NTEN

JUNE 28, 2011

] By Chris Bernard, Idealware It’s easy to get the impression that everyone is on Facebook these days, and maintaining a presence on the site is increasingly expected of organizations interested in engaging constituents. It seems like a logical assumption that Facebook should also be a good way to attract volunteers—but is that true?

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Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 22, 2011

Today was the big announcement at the F8 Conference about the new dramatic, life altering changes in the Facebook Platform. The big change will be how Facebook profiles are becoming fuller “timelines” of a one’s life. The average Facebook user has 150 friends, any of whom could be your next top supporter!

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Life Measure Facebook Profile 135

Qgiv

JULY 27, 2021

She knows what strategies work on social media, what strategies fail, and how nonprofits can use social channels to make a big impact on their community. So, if someone was looking to put together a monthly calendar for their social media channels, what are the types of posts they should look to include in that plan?

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Social Media Media Tips Social 138

Nonprofit Tech for Good

APRIL 24, 2013

If you have a video that is directly related to the pitch in the press release, then feature the video on your YouTube channel on the day of the press release and include a link to your YouTube channel in the press release. 6) Post your press release on Facebook, Pinterest, Google+, etc. and be available to answer questions.

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Press Tips Social Social Network 278

DNL OmniMedia

JANUARY 17, 2024

Referencing relevant, older campaign data can help you get a sense of which strategies or channels seem to generate the most engagement. Take the average age, location, education, and employment of your audience into account when determining which channels and strategies will be the most productive. Demographics. Sponsor connections.

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Nonprofit Tech for Good

NOVEMBER 7, 2020

Tailor your most compelling narratives for different channels to share them widely. WFP USA shared their blog post of Rani’s story on Facebook for Literacy Day on September 8. The Facebook post included two hashtags , #LiteracyDay and #AHandUp. They used the same photo and most of the same text from their Facebook post of Rani.

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Qgiv

APRIL 9, 2024

Through comments, shares, direct messages, and fun hashtag challenges, you can foster relationships that would be harder to form through more traditional channels of communication. Facebook is particularly useful for donation campaigns , because it has built-in donation tools and shareability features. Fundraising.

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Social Media Media Guide Social 52

Tech Soup

OCTOBER 14, 2011

We are delighted to have connected with so many of you in our network via our social channels. Please be sure to connect with us in the following venues: Facebook. Questions or comments for the community team? But at the same time there are many of you that we haven't connected with online and we'd like to change that.

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Social Media Channel San Francisco Media 50

TechImpact

MARCH 25, 2014

Let us know in the comment section below. Traffic sources are located on the left side bar under: Acquisition –> Channels. Visitors to your site via a specific source, be it Twitter, Facebook, or emails, tend to donate more on average, you will have a better idea of where to focus fundraising efforts.

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Care2

JUNE 19, 2012

According to research conducted by Social Media Today , pictures are also worth a lot of “Likes” on Facebook too. Both “Likes” and comments on photos are a lot more popular then posts that have links, status updates, and video. How is your nonprofit using Facebook to engage people?

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Photo Facebook People Social Media 74

Tech Soup

MAY 5, 2011

TechSoup kicked off its Social Media Mondays in May , designed to accompany the launch of the Nonprofit Social Media 101 wiki , with a discussion on using Facebook for nonprofits. Organizations just getting a their start on Facebook can find themselves unsure of what type of account to set up and why.

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Social Media Facebook Media Social 61

Connection Cafe

JUNE 27, 2017

There’s a lot of talk about the ways nonprofits can use Facebook to raise money — live streaming fundraising events, breaking news, impact stories, and more, directly from their Facebook Page. Facebook’s live streaming platform is empowering nonprofits to quickly engage supporters around the causes that matter most to them.

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 11, 2012

For two of the peer learning groups , we explored best practices for using Facebook strategically as part of an integrated communications plan based on this content ( [link] ). Commenting on the posts in other aligned partner’s Facebook pages. Building Your Subscribers for Your Facebook Individual Profile.

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Facebook Change Profile Impact 112

Forum One

OCTOBER 22, 2010

So folks at the Department of Health and Human Services also recently spruced up their presence on Facebook. Given that over 100 million Americans have Facebook accounts and half of those log in daily, this is a smart move. The first two are standard for Facebook Pages — no programming required. The Page includes six tabs.

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NTEN

JULY 5, 2012

Over 450 people joined us for the 2012 Benchmarks Extra: Facebook webinar we co-hosted with NTEN and the Ad Council last week. Combine all this knowledge with your free copy of the Benchmarks Extra: Facebook study , and you’ll be rocking your organization’s Facebook page in no time! Once again, you’ve amazed us! A: Of course!

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