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Google Tag Manager

Byte Technology

By using Google Tag Manager (GTM), tagging your website, and using Google Analytics, you will collect plenty of helpful information to understand what your customers are seeking on your website. . How do Tags work? Tags are fragments of code included in a website that take information and send them to third parties.

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What Is the New ‘Google Tag’ in Google Tag Manager, and How Does it Impact Your Nonprofit’s Google Analytics 4 Setup?

Media Cause

In early September 2023, Google announced that they would replace the Google Analytics 4 (GA4) Configuration Tag with a new Google Tag. The tag is one of the many changes that Google has made this year—the biggest being the launch of Google Analytics 4 in July 2023. What Is a ‘Google Tag?’

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How to Set Up Google Analytics and Google Tag Manager on Your Cvent Event Pages

Media Cause

Setting Up Google Tag Manager with Cvent For many nonprofits, events are a key part of their donor strategy. Setting up tracking using Google Tag Manager can be very challenging, but the Media Cause Marketing Technology team has conducted research and found a way to add Google Tag Manager to your event pages.

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Changes to Facebook

NCE Social Media

This week Facebook launched new changes. You can tag people who you’re with, geographic tagging for your posts, and how to separate posts to your groups. Here’s a video explaining these changes. If you’ve begun using the new tools, please share your reaction in the comments section.

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Tagging Discussion

Zen and the Art of Nonprofit Technology

Home About Me Subscribe Zen and the Art of Nonprofit Technology Thoughtful and sometimes snarky perspectives on nonprofit technology Tagging Discussion January 6, 2007 Beth started a cross-blog discussion about tagging and folksonomies, and I thought I’d weigh in. What do those guidelines look like? .&#

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ATTN Nonprofits: Major Changes Coming Soon to Facebook Fan Pages

Nonprofit Tech for Good

Scheduled to occur sometime between late 2009 and early 2010, some major changes are coming to Facebook Fan Pages. My first instinct is that the changes below are going to significantly impact nonprofits, and in some cases, not in a good way. Do you think these changes could help small nonprofits in the long run?

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Are You Done With Digital Transformation?

.orgSource

Unfortunately, despite the hefty price tag, the mechanics are meaningless without the philosophy, strategy, and culture that maximizes those tools. In a July 2022 article , Accenture reported that 88 percent of executives thought their customers were changing faster than the company’s ability to keep pace. Keep pace or fall behind.

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