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Google and Yahoo’s 2024 Email Policy Updates: What You Need to Know

The MatrixFiles

These policy changes will impact what email Google and Yahoo will accept and deliver to their users’ inboxes, in an effort to decrease spam and spoofing. These changes primarily affect bulk email senders , which are defined as any email sender/domain that sends 5,000 or more messages to personal accounts within a 24-hour period.

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Attention Nonprofit Emailers: Big Changes Coming to Google and Yahoo!

Pamela Grow

If yours is a smart nonprofit and you put your digital focus on email marketing, buckle up because changes are on the horizon from Google and Yahoo, and we’ve got the scoop. Keep Spam Rates Under 0.3%: Don’t be the annoying spammer in people’s inboxes. Now, let’s talk about spam rates – the real sticky wicket.

Yahoo 91
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Lame spams of the day: Your score apparently changed!

Robert Weiner

They included a variety of graphics that look like typical credit score spam, but the sender addresses are obviously faked and the links look like they point to hacked WordPress sites like nbouhout.astblogs.org//wp-content/themes/trulyminimal/includes/framework/plugins/score_for_free.html. Important: Your Score Report Just Changed.

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10 Content Marketing Best Practices for Nonprofits

Nonprofit Tech for Good

Related Webinar: How to Create a Social Media Strategy for Your Nonprofit Related Certificate Program: Certificate in Social Media Marketing & Fundraising Your online donors and supporters are bombarded daily with breaking news, advertising, and spam.

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Required Opted Out Field Sync Changes Coming to Pardot

Cloud 4 Good

Pardot (Marketing Cloud Account Engagement) announced on September 1st that the Opted Out field that is syncing bi-directionally with Salesforce currently will require a change to all accounts before February 26, 2023. Opted Out Field Sync Changes. Use Salesforce’s value as the primary. Pardot as the primary of Opted Out.

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Important Updates to Google’s Gmail That Nonprofits Need to be Aware Of

Pamela Grow

Just this month, Google made crucial changes to Gmail in an effort to combat spam and improve user experience. If your nonprofit engages in email fundraising, these are changes you’ll need to be aware of. This change aims to simplify the process for recipients and discourage unwanted emails.

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Emailing Like a Pro: Navigating Gmail and Yahoo’s New Sender Requirements

The Modern Nonprofit

Because the rules of the email game have changed. Keeping our valuable supporters in the loop, and ensuring our messages land right in their inboxes, not the dreaded spam folder. As of February 2024, they’re dialing up their fight against spam with a fresh set of sender requirements. One key to doing that? Best Practices?

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