Candid

SEPTEMBER 7, 2023

Today, we are celebrating our first anniversary of short-form video on TikTok , Instagram Reels , and YouTube Shorts. While video views are nice, we measure our success by engagement—using likes, comments, saves, or shares as our metrics.

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YouTube Tips Script Audio 122

Qgiv

OCTOBER 9, 2023

Red Nose Day If you’ve ever seen a celebrity or group all wearing red clown noses, it was probably for Red Nose Day. There are many metrics you can use to qualify how successful your campaign is. But don’t rely on a singular metric! Use multiple metrics to measure how successful your campaign was in meeting your different goals.

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Causes Marketing Impact Guide 52

Qgiv

OCTOBER 21, 2021

These same metrics are important to track during crises to effectively determine which indicators can signal alarm. Reports generated around donor engagement can measure campaign involvement, giving history, and other trends that can help guide your strategic processes. newsletters, surveys, event attendance).

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Data Metrics Nonprofit Analysis 69

sgEngage

OCTOBER 13, 2022

Making fundraising decisions based on that data is a little trickier, especially if you are not sure what to measure, why, and what to do with the results. Measuring for success at each stage. Finding the Metrics That Matter , at 12:30 p.m. Nonprofit pros and analytics teams know that collecting data is the easy part.

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Virtual North Carolina Blackbaud Registration 68

The Modern Nonprofit

SEPTEMBER 12, 2023

Setting Up Tracking and Metrics What’s measured gets managed. Reporting and Analytics Measuring the effectiveness of your fundraising campaign is crucial, and Flipcause understands this. Therefore, setting up analytics will be indispensable. Wrapping Up Your September today defines your December tomorrow.

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Fundraising Synchronous Platform Campaign 59

Neon CRM

AUGUST 18, 2023

Measurable: Ensure your goal is measurable to track progress and success. This might include reaching a certain fundraising amount or achieving specific metrics like email open rates or donation page conversions. Here are some metrics for direct mail, email, and event fundraising campaigns to monitor over time.

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Guide Fundraising Mail Metrics 52

sgEngage

SEPTEMBER 5, 2023

The annual conference celebrating Blackbaud’s ecosystem of changemakers is back and in person this year! Improving Business Process with Process Maps : Is it really an improvement if you can’t measure the impact? From Chart Organizers to Dashboards, you’ll leave with practical ways you can automate and simplify your fund accounting.

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Blackbaud Chart Denver Nonprofit 80

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2014

Celebrate the Accomplishments of Individuals in Your Alumni Network. This has an added benefit of increasing your “people talking about” metric which gets the content into more newsfeeds. Linking your questions to the school experience, celebrations, nostalgia, and professional conversations are all good ways to get engagement.

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Practice Tips Social Meme 107

Whole Whale

SEPTEMBER 8, 2023

Share enthusiastic endorsements from recognizable opinion leaders, celebrities, or experts. Key Takeaway #5: Measure Participation Ogilvy had a client who was launching expensive prestige advertising campaigns that received lots of industry acclaim and creative awards. The metrics showed the ads were not effectively driving growth.

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Lesson Fundraising Digital Test 59

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 18, 2012

In my forthcoming book, “ Measuring the Networked Nonprofit ,” co-authored with KD Paine, my favorite chapter was about the sense-making process of measurement – called “Measurement and the Aha! HSUS Society Infographic To Celebrate Reaching 1 Million Fans. Source: Hot Button Studio.

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Blended Measure Chapter Picture 136

Tech Soup

OCTOBER 12, 2017

million followers on Twitter, more followers than the celebrity Kathy Griffin. This series will highlight social media best practices to keep patrons and library staff engaged, develop measurable goals, and cultivate new readers and learners in your community. Nearly all brands have a social presence, and libraries are no different.

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Library Social Media Media Social 80

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 17, 2011

I’ve been reflecting on why some nonprofits do a better job of measurement and learning, while others do not. The nonprofits that embrace measurement have a data-driven culture. Data is focused on the metrics that are specific to social media channel. Example of A/B Testing Results. What is the difference?

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Culture Data Measure Social Media 115

sgEngage

OCTOBER 4, 2022

It is at the heart of every grant you write and outreach letter you send and is the first metric you use to measure your impact year to year. As a nonprofit organization, your mission statement is your guiding light. Chances are that each member of your staff and board knows your mission by heart. But what about your value proposition?

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Data Test Blackbaud Donor 68

Qgiv

JULY 21, 2022

Content that might be of interest to LinkedIn audiences can include: Staff, volunteer, and board member spotlights Acknowledging and celebrating community partners Posts about events Behind-the-scenes looks at your organization’s work.

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Linkedin Social Media Practice Media 52

ASU Lodestar Center

APRIL 23, 2014

Increasingly, nonprofit organizations are looking for new ways to measure (and thereby validate) the importance of their work. Our organizations have been measuring outputs in one way or another for as long as there has been philanthropy. Many have focused on uncovering new ways of gathering this data and new metrics for analyzing it.

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Memphis Measure Arizona Nonprofit 63

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 20, 2012

But collective action isn’t enough unless there is collective impact. How does one measure that? What are the transaction and transformation metrics? The first is easy – dollars raised, # of volunteers, etc. Their approach empowers everyday individuals to use their creativity to raise money from their networks.

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National Giving Afghanistan Iraq 120

NetWits

AUGUST 23, 2011

Knowing this is the case, make it a point to provide sample tweets and Facebook posts, hold contests that encourage social media participation, interact with your participants online by asking them questions and responding to their comments, and most of all, celebrate their achievements every chance you get. Measuring Success.

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Raise Money Fundraising Social Media 209

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 6, 2010

Jeremiah Owyang has shared his initial analysis of Pepsi's Contest, summarizing the opportunity, risks, strengths, weaknesses, metrics, and impact. Celebrity Interaction and Endorsements: Pepsi has gleaned the support from NFL players, and made it a competition to see which cause will get the most votes, see NFL.com.

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Contest Analysis Track Impact 94

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 8, 2005

Currently, blogs are measured in systems like Technorati or ranked in PubSub by links or by number of subscribers to a feed in Feedster. In particular, these are the not very interesting, subtle or telling measures used to make indexes like the Technorati Top 100 or the PubSub 100 or the Feedster 100. Interesting food for thought.

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Open Source Metrics Technorati Blogher 50

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 15, 2009

Photo by eschipul Yesterday's SXSW Nonprofit Social Media Poetry Slam was so much fun and from the feedback we all learned a lot about measuring the return of social media for nonprofits. Who knew that using the discipline of poetic form could generate such a great discussion about measurement and metrics.

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Social Media Reflection Media ROI 50

Bloomerang

JULY 5, 2021

Ready to adopt a more human donor loyalty philosophy and wrap it into a written strategic plan that holds people accountable for seeing it through and measuring success? Establish clear success metrics. To ensure you’re meeting your objectives, measure customer satisfaction. Action Steps to Increase Donor Loyalty.

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Donor Strategy Retention Relationship 141

Bloomerang

NOVEMBER 13, 2021

And, as I was sharing earlier, we usually teach this in person over a period of two to three hours, so, you all are getting the, what we’ll call, the boot-camp version of “Measure of Success.” If so, then that gives a measure of assurance to donors to say, “This is a program that has worked. Is it measurable?

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Report Measure Impact Process 79

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 5, 2009

There's been a lot of discussion about the Twitter suggested user list which includes a wide mix of celebrities, news outlets, and more. As I was waiting for my plane, I discovered a fantastic and funny post by Alexandra Samuel on social media analytics and metrics about the greatest peril of social media: analytophilia.

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Twitter Metrics Kiva Charity 95

Beth's Blog: How Nonprofits Can Use Social Media

JULY 12, 2009

What is measured you ask? . Total Interactions - The total interactions metric captures all of the feedback Pages receive from Facebook users. This number measures the aggregate count of Wall posts, Likes, Discussion posts and comments on any content such as photos, videos, notes or links in the past 7 days. by Beth Kanter.

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Facebook Stats Los Angeles Tips 97

ASU Lodestar Center

JULY 8, 2015

Metrics should not stifle innovation. We hear much these days about the importance of impact measurement. And measurement is important. Our ability to make a case for WHY anyone should invest in our missions requires that we demonstrate our value with metrics. We are not second-class leaders.”

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Reflection Arizona Nonprofit Classes 40

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 12, 2009

Here's one way you might celebrate. Mapping Strategy to Metrics, Benchmarking, and ROI. Do an annual ROI for your blog (and other social media activities) using benchmarking and metrics. Do an annual ROI for your blog (and other social media activities) using benchmarking and metrics. Take my information overload quiz.

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Awareness Tips Social Media RSS 100

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 5, 2009

In a week, I will celebrate my 52nd birthday. Perhaps you're looking to make your strategy more effective, less time consuming, or see measurable results. Mapping Strategy to Metrics, Benchmarking, and ROI. Do an annual ROI for your blog (and other social media activities) using benchmarking and metrics. Good for you!

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Social Media Media Tips Social 98

Beth's Blog: How Nonprofits Can Use Social Media

JULY 24, 2012

The framework is a social media maturity of practice model called “Crawl, Walk, Run, Fly” Maturity of Social Media and is featured in my next book, Measuring the Networked Nonprofit. Use of counting metrics. It takes time to develop a solid organizational practice in social media, so we wanted to celebrate those small victories.

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Network Build Learning Strategy 97

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2012

Purposeful Measurement to Inform Replication. Grantee organizations will measure what matters. Social media can be filled with metrics to track results. But not all metrics are equally valuable, and choosing the measurements that matter can be complicated.

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Pakistan NGO Network Exercise 111

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 7, 2009

Take her ROI and Measurement list. I've definitely added that link to my social media metrics personal learning space ) She recently pointed to a blog post called " Ten Ways To Measure Social Media Success " by Chris Lake. What I found most valuable was the tip about getting a baseline measurement before you begin.

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Social Media Media Social ROI 50

Forum One

DECEMBER 13, 2023

Forum One designed and developed the City Health Dashboard with NYU Langone Health’s Department of Population Health to share and compare data on 37 measures of public health across more than 500 U.S. The post Celebrating Mission-Driven Success in 2023! This innovative tool took home a gold Healthcare Ad Award this year!

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Celebrate Award Colorado Museum 67

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 3, 2009

But, for the most part, nonprofit dashboard reports, if they are measuring the right metrics, are useful tools. In October, the Indianapolis Art Museum Dashboard celebrated its' second year. so these important metrics are frequently brought back to mind as they continue to track and update them online.

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Public Indianapolis Museum Organization 94

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 25, 2008

Google has been celebrating holidays by changing its logo to a holiday theme since 1999. And celebrating holidays (or planning for a holiday ) on Twitter is also becoming a tradition but these are community-driven efforts and some have been connected with raising money for good causes.

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Tanzania Twitter Celebrate Contest 50

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 4, 2009

I sought out sessions that focused on setting industry standards for social measurement. Lucy Bernholz, moderating, said that metrics are the carbon in the ecosystem and the oxygen is the policy frame. People are open sourcing their metrics, and building taxonomy. She’s launched a policy project you can read about here.

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Taxonomy Metrics San Francisco Ghana 61

Forum One

DECEMBER 13, 2023

Forum One designed and developed the City Health Dashboard with NYU Langone Health’s Department of Population Health to share and compare data on 37 measures of public health across more than 500 U.S. The post Celebrating Client Success in 2023! This innovative tool took home a gold Healthcare Ad Award this year!

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Celebrate Award Colorado Museum 46

Neon CRM

JANUARY 23, 2024

This is an opportunity to celebrate their support, but it shouldn’t give them an outsized influence over your work. You should be tracking success metrics such as average major gift size, frequency of contact with donors, number of asks made, donor retention rate, fundraising ROI, and more. Why Implement It?

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Gift Strategy Raise Database 52

Connection Cafe

MAY 19, 2020

They can commit to 545 miles, minutes, or any other measurable metric, and their participants are really embracing it! Leading up to it, they’ve invited participants to take the My545 Challenge, a choose your own challenge to support their fundraising efforts.

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Los Angeles San Francisco Time Fundraising 49