Creating an Omnichannel Marketing Experience with Teach For America and Salesforce Interaction Studio

Cloud 4 Good

Teach For America (TFA) is an education nonprofit that recruits and develops a diverse corps of outstanding leaders who make an initial two-year commitment to teach in high-need schools and become lifelong leaders in the effort to end educational inequity.

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Creating Equity in Education With Teach For America + Salesforce Marketing Cloud

Cloud 4 Good

Teach For America (TFA) is an education nonprofit operating in support of a vision that one day all children in the United States will have the opportunity to attain an equitable and excellent education.

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Taking Your Marketing Automation To New Heights: Marketing Cloud vs. HubSpot

Cloud 4 Good

Also, if you’re considering integrating HubSpot with Salesforce, be aware of some of the limitations in the integration, like daily API call limits, the inability to sync campaigns or campaign member data, and duplicate data conflicts. Marketing Cloud or HubSpot?

What A Pandemic Teaches Us About Innovation and Corporate Giving

Givinga Blog

Last summer, for example, our client LIVELY approached us about using their matching funds to initiate a social justice campaign. The post What A Pandemic Teaches Us About Innovation and Corporate Giving appeared first on Givinga.

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The Maker Party is on! Join the global campaign to teach the web.


That’s why we’re supporting this global effort to teach web literacy through hands-on learning and making with the Maker Party. Maker Party The Maker Party starts today - and you’re invited to attend, no matter where you are in the world! We’re excited to help spread the word about Mozilla’s Maker Party. Through thousands of community-run events around the world, the Maker Party unites educators, organizations, and enthusiastic Internet users of all ages and skill levels.

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Capital Campaigns During COVID-19: 3 Core Considerations


Capital campaigns are game-changing undertakings for growing nonprofits. These intensive campaigns are all about scaling up your operations by funding major investments that will help you better pursue your mission. Are capital campaigns still viable? Your campaign’s timeline.

What DoSomething.Org Can Teach You About Snapchat

NonProfit Hub

Mathias said that one of the reasons DoSomething has such a high level of engagement was because they weren’t just peppering users with ads to do their campaigns. Lately, they’ve been up to making a Snapchat story in partnership with Sprint’s Backseat Adviser campaign , which helps discourage texting and driving. The post What DoSomething.Org Can Teach You About Snapchat appeared first on Nonprofit Hub.

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How Helpful is Teaching Nonprofits How to Fish?

Beth's Blog: How Nonprofits Can Use Social Media

How Helpful is Teaching Nonprofits How to Fish? When thinking about fundraising, many nonprofits and funders believe in the old adage, “Give a person a fish, and you feed him for a day; teach a person to fish, and you feed him for a lifetime.” He contended that investment—whether it’s in a major gift campaign, a planned giving or special event program, or the expansion of development staff—consistently generates a positive return. Flickr Photo by Minarae.

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What Bill Murray can teach you about email marketing


To celebrate this almost-holiday (as well as what is unquestionably the best Bill Murray movie of all time), I want to share the easiest way you can boost response to an email-driven campaign — fundraising, advocacy, whatever. What Bill Murray can teach you about email marketing.

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Teach Your Members How to Build a Learning Habit

WBT Systems

Game developers, consumer brands, and political campaigns have hired these behavioral scientists to leverage their expertise and research findings in the pursuit of eyeballs, dollars, and votes. Make learning part of your membership culture with a permanent learning marketing campaign. The post Teach Your Members How to Build a Learning Habit appeared first on WBT Systems. “Learning is what most adults will do for a living in the 21st century.”.

How a Fan of Nonprofits Teaches Tech and Fundraising

Tech Soup Blog

The Orlando Gives Ambassador program made it easy for donors to involve family, friends, and professional networks, using our Expect Referrals Campaign. From time to time, we like to shine the spotlight on nonprofit techies who go above and beyond to help out other organizations with their technology conundrums. In this case, that'd be Margaux Pagan doing great things in Orlando, Florida. She's our volunteer Netsquared organizer there.

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What Kate Spade and a Dog Named Sarah Can Teach Us about Giving Tuesday Emails

Connection Cafe

It was a thoughtful campaign. Instead, my reason for highlighting their Giving Tuesday emails is to show that it was a campaign. As you go off to build your next campaign, be thoughtful with your efforts. Nonprofit Marketing #GivingTuesday Campaign Planning eMail marketing Kate Spade Maryland SPCA nonprofit marketing Kudos to everyone getting on board with #GivingTuesday! I loved seeing all the activity last week.

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What Bill Murray can teach you about email marketing


To celebrate this almost-holiday (as well as what is unquestionably the best Bill Murray movie of all time), I want to share the easiest way you can boost response to an email-driven campaign — fundraising, advocacy, whatever. What Bill Murray can teach you about email marketing.

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Kids and Philanthropy: Teaching Your Children To Be Charitable

Beth's Blog: How Nonprofits Can Use Social Media

And while video games like Zoo Tycoon or online games can teach them all sorts of skills that will need to be successful adults (and this has been validated recently by a MacArthur Foundation funded study ,) I was excited to discover this wonderful list of games for change. What a great way to teach your children to become more thoughtful and responsible about the world we live in. They created the Popcorn For Kids Campaign.

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You CAN Teach an Old Spice New Tricks!


The folks at Proctor and Gamble, who make Old Spice, took it a step further last week when they launched an Old Spice Guy response campaign, creating dozens of personalized responses to the tweets, emails and Facebook posts from his many fans, including George Stephanopolous (presidential abs!) Marshall Kirkpatrick from ReadWriteWeb did a bang up job giving us a behind the scenes look at how the campaign worked. The near real-time responses made this campaign a sensation.

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The Best Nonprofit Media Campaigns of 2018 (So Far)

NonProfit Hub

As the end of 2018 approaches, we’ve gathered a collection of the best nonprofit media campaigns from the first 10 months of the year. And so they’re on a mission to teach women how to have a successful campaign and ultimately create a more diverse representative body. Since launching the campaign just last year, users have already raised over $300 million for 750,000 different nonprofits as of August 2018. Did your nonprofit have a unique media campaign this year?

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What Humans of New York Can Teach You About End of Year Fundraising

Connection Cafe

What does HONY have to do with your nonprofit’s end of year fundraising campaign? As you’re (hopefully) working to integrate a content and digital strategy into your EOY fundraising and marketing campaign, it’s of utmost importance that you’re showing and telling a story that inspires : Show me the woman who’s getting back on her feet post tragedy. Photo a Day Campaign.

Lisa Simpson for Nonprofits: What Science Teaches about Marketing, Fundraising, and Making Social Change


How often do we base our campaigns not on data and human psychology, but on instinct and what we've done in the past? Well, as a certain pointy haired girl might say, "Prepare to have everything you knew about milk cans challenged" – at our upcoming webinar, " Lisa Simpson for Nonprofits: What Science Can Teach You About Fundraising, Marketing, and Making Social Change ". Milk cans" is a metaphor for messaging campaigns, I'm pretty sure.). >

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Five Simple Hacks You Can Do Today to Boost Response to Your Email Campaigns

Connection Cafe

The rest of this post will walk you through five different experiments that illustrate simple things you can do to apply this principle to your email campaigns (and across your entire fundraising program). . One simple way that you can humanize your email campaigns is to get rid of the templates and create an email that looks like the emails you send every day to your friends, or colleagues. This is another variable you may consider testing in your next email campaign. .

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Nancy Schwartz Teaches Me How To Craft A Blog Appeal!

Beth's Blog: How Nonprofits Can Use Social Media

One of the best learning opportunities in this campaign is to see how my awesome and talented colleagues who are ace marketers re-shape or improve my fundraising messaging. Take a look at how Nancy improved my original messaging. I hope she will leave me a comment with a critique that I can use for future reference. There's a lot to learn here. And, of course, I hope we $50,000 for the Sharing Foundation and the children in Cambodian. Thanks Nancy

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A Strong Message for Fundraising = More and Bigger Donations

Get Fully Funded

Thanks to support from people like you, we are able to walk this exciting path with our students, teaching them how to make their college and career dreams come true and helping them create a map so they won’t feel lost. .

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5 Mistakes You’re Making With Your Awareness Campaigns


With the busiest fundraising season of the calendar year fast approaching, nonprofit leaders everywhere should be spending much of their time thinking about their fundraising campaigns. A well-executed awareness campaign can be very successful in accomplishing all three of those goals.

ASU Lodestar Center Blog: Can You Teach a Watchdog New Tricks?

ASU Lodestar Center

Disclaimer Wednesday, May 4, 2011 Can You Teach a Watchdog New Tricks? The average donor doesnt want to pay for "frilly" stuff like accounting software, talented executives, and fundraising campaigns. Federated campaigns often "help" their donors make giving decisions by prominently publishing such ratios next to the organizations names. Can You Teach a Watchdog New Tricks?

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Digital Storytelling with Yash Mori


He has worked for a diverse slate of progressive campaigns and organizations, including Hillary for America, United We Dream, the Latino Victory Fund, and Everybody wants to jump onboard and figure out how to benefit their campaign and organization. Even for smaller organizations, I think that digital needs to be at the heart of the campaign. When they're thinking about launching a new campaign, digital needs to be at the table from the very beginning.

What Can O Do For Your Org? Teach You a Lesson in Online Fundraising


Over the past year -- or, I guess, 2 years, really -- we've seen the power of people-to-people, word-of-mouth, long-tail, whatever-you-want-to-call-it fundraising with the success of the Obama campaign's online efforts. What really excites me about the result is the lesson it can teach advocacy and nonprofit organizations across the country.

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8 Organizations to Support this Black History Month


Black Teach Project is the definition of “small but mighty.” This Black History Month, they're undertaking a social media campaign on the best part about being a Black teacher. Check out the campaign here and learn more about this incredible organization. A recent study they released found that schools are not adequately teaching the history of American slavery. Learn more about the campaign here.

Build Communities to Enhance Your Fundraising Campaigns


CC launched Red House@Your House with a mail and e-mail campaign. Proposed solution and execution: It developed a campaign called Packed with Love ( [link] ). Results: From April 29 to June 23, 2009, CMMB secured 2,160 new e-mail addresses through the Packed with Love campaign—about a 7 percent addition to its existing database. Below is a chart of the campaign as of June 23, 2009. Adrienne D. Capps, U. Davis.

Professors experiment with Twitter as teaching tool - JSOnline

AFP Blog

Professors experiment with Twitter as teaching tool - JSOnline: "Many of the students in Menck and Ekechai's classes said they weren't on Twitter until they were encouraged by their teachers and guest speakers. one of Menck's classes, students craft a marketing campaign for a nonprofit client.

Can love change the world? I hope so!

Amy Sample Ward

Regardless of what work you are doing – campaigning for political change, providing services to your local community, educating others, or anything else – would it look different, would it feel different, would it operate differently if love was the central message? I’m incredibly inspired to participate in this year’s To Mama With Love campaign from Epic Change. To Mama With Love is an open, community campaign.

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5 Steps to Setting Up a Peer-to-Peer Fundraising Campaign

Tech Soup Blog

In this post, we will teach you how to effectively increase your fundraising proceeds through the use of peer-to-peer (P2P) fundraising. Setting Up Your Peer-to-Peer Fundraising Campaign. Increasing your proceeds through P2P fundraising relies heavily on proper setup of your campaign. Though your ultimate goal will be to increase proceeds and donations for your fundraiser, try to prioritize one or two secondary goals for your P2P campaign. Select Your Campaign Type.

Social Media Integrated Campaign Case Study Slam: SSIR Social Media on Purpose Conference

Beth Kanter

SMoP14 — Campaign for College (@CollegeOpp) May 22, 2014. Johanson discussed a recent user generated video campaign for Teacher Appreciation Day in partnership with Soul Pancake that invited teachers to share a letter they would write to themselves when they first started teaching. The campaign leveraged nostalgia.

America's Giving Challenge Days: Bloggers Campaign!

Beth's Blog: How Nonprofits Can Use Social Media

Ten bilingual Cambodian college graduates teach English to 500 students in 19 sections offered daily after school hours at the village school. If you are a blogger and want to participate in this blogger's campaign, you can sign up here The America's Giving Challenge will award $50,000 to the project that gets the most unique donors.

Fundraising Widget Campaign: Success! Thank You! You Can Still Contribute!

Beth's Blog: How Nonprofits Can Use Social Media

I'm pulling together all my notes and will post reflections about all the campaign shortly! s These uniforms are made by girls in our vocational program where we teach these young women sewing skills and pay them to work for our sewing shop or train them for higher paying jobs in the garment industry. Tharum, who I had the pleasure of meeting via my work with Global s, has linked to the Campaign. Click To Play.

Birthday Campaign Update: $2,929 Raised From 50 People - Need $2,321 for Matching Money - Can We Do It?

Beth's Blog: How Nonprofits Can Use Social Media

I won't tell you how long it took me to create it, but I wanted to thank the 50 folks who have so generously contributed to my 52nd Birthday Campaign. The money raised from my birthday campaign would help us hire one of the college students that the Sharing Foundation has sent to school to teach the kids. First of all, stand back and admire that image.

Great reads from around the web on January 15th

Amy Sample Ward

7 Things I learned From #Beth53 Fundraiser and PoST Class – Beth's Blog: How Nonprofit Organizations Can Use Social Media to Power Social Networks for Change – Beth shares some great lessons from the fundraising campaign she recently ran for her birthday. "This "This post harvests what I learned and what I still don't know about the birthday campaign strategy and measurement as well as guest teaching a graduate school class."

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Great reads from around the web on December 15th

Amy Sample Ward

" Teach Parents Tech – I'm having so much fun playing with this new template from Google – it filters videos and other resources and pulls them together for the person you want to help get tailored tech support. Each case study includes background information about the issue and the campaign, key learnings, benchmark numbers, and outcomes. I come across so many great conversations, ideas, and resources all over the web every day.

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5 Organizations To Support On World Refugee Day


Their mission is to assist impoverished and disadvantaged people overseas, working in the spirit of Catholic social teaching to promote the sacredness of human life and the dignity of the human person. In addition to working to protect Syrian refugees, they participate in the Share The Journey Migration Campaign with several other Catholic organizations, encouraging supporters to make a pilgrimage in solidarity with migrants around the world.

Reader Beware, You're in for a Scare: 4th Annual Nonprofit Halloween Celebration


Every year we celebrate by dressing up as some of our favorite nonprofit organizations as a way to recognize their incredible work and commemorate the start of end-of-year fundraising campaigns. As a champion of diversity they recruit the strongest candidates, support campaigns, study the electorate, and encourage people to turn out the vote. Happy Halloween from all of us at EveryAction!

Mary Joyce: Global Social Change Blogher - Her Latest: Free Monem Campaign

Beth's Blog: How Nonprofits Can Use Social Media

Mary Joyce in front of her campaign posts during a recent trip to Lagos to set up computer equipment for the OpenNet Initiative in April, 2007 (Photo from her Flickr stream). " She has is supporting a campaign to Free Monem , a blogger arrested by Egyptians security forces on April 15th. la Amnesty's Irrepressible campaign ).

Helping teach old dogs new tricks or “Tips on how to get started and succeed with social media from the Humane Society of the United States”

Connection Cafe

Even the Obama campaign, which was concerned about the nature or politics had very few problems with losing control or people acting completely inappropriately.). The meetings have helped them be more efficient and effective with everything from content to campaign integration. "If you’re thinking about dipping your toes in this space, here are some tips on how to get started and succeed." That’s how Grace started her portion of the SM session at DMA NF.

Fundraising Best Practices: How To Host A Successful Peer-To-Peer Event


In order to attract fundraisers to participate in your campaign, you first need to come up with an exciting theme to build your fundraising event around. Keep your fundraisers engaged with your peer-to-peer campaign by gamifying your event. that you created for the campaign.

NetCentric Advocacy: Youll never beat poker robots

Network-Centric Advocacy

Home Green Media Toolshed Profile Twitter Shared Links Subscribe Archives « Eyetracking Web Usability: Usability Week 2006 Conference | Main | Your Story: Common Story: Connecting People to Each Other: Good Job Environmental Defense » November 29, 2005 Youll never beat poker robots PokerBots and the online gaming world have much to teach us. NetCentric Advocacy Advocacy Strategy for the Age of Connectivity.

The 2018 Best Nonprofit Conferences Calendar


Whether you’re new to peer-to-peer fundraising or a veteran, the Peer-to-Peer Professional Forum conference will connect you with the big ideas, practical information and connections you need to run more successful campaigns. At the AMA Nonprofit Marketing Conference, we’ll teach you how to reach a bigger audience on a smaller budget, and transform your marketing dollars into maximum impact. It's finally here!