Grassroots Campaigning: How to Use Online Channels to Build Offline Support

Connection Cafe

In an age where million-signature petitions are commonplace, the tried and true strategy of having volunteers send online messages to their members of Congress has greatly diminished in value. Era of Increased Activism and Grassroots Campaigning.

6 Entertaining Nonprofit Online Campaigns

Twenti - Digital Marketing For Nonprofits

6 Entertaining Nonprofit Online Campaigns. Non-profit campaigns don’t need to be upsetting! Here are 6 non-profit campaigns that took a more lighthearted approach. Campaigns Don’t Have To Be Sad! Ready to reach thousands of new donors online?

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Trending Sources

3 Online Fundraising Lessons from the Obama and Romney Campaigns

NetWits

In 2008, Barack Obama used one of the most successful online marketing and … Email Marketing Interactive Online Fundraising Web Design acknowledgements email email fundraising email list growth email subscriber incentives multichannel campaigns mutli-channel Non-Profit online giving

5 things nonprofits can learn from Wikipedia’s online fundraising campaign

Connection Cafe

Every year, Wikipedia runs a fundraising campaign to support its operations. million donors through the foundations’ s online fundraising campaign. Here are five things Wikipedia does that are worth incorporating into your own online giving campaign: 1.

Main Ingredients to a Nonprofit Digital Campaign

EveryAction

Last week, we were joined by Cindy Phan, Creative Director at ShareProgress to discuss how to achieve the right "secret sauce" for a nonprofit digital campaign. Here comes the star of the meal: your campaign's donation page. campaigns

Bringing Community Organizing into Online Campaigns – Dashboard

Amy Sample Ward

Here’s the dashboard from The Extraordinaries of our 2010 Nonprofit Technology Conference session today: Bringing Community Organizing Into Online Campaigns – [International Ballroom C] (#co2oc). What: What is the basis of community organizing and why is it important to online campaigns? Traditional community organizing informs a successful online campaign and lays the groundwork for a sustainable, effective movement for social change.

End-of-Year Fundraising Campaigns that Will Rock Your World

NetWits

Lots of ideas are bouncing around, campaigns that have been run for years are spinning up, and new end-of-year fundraising campaigns are coming to life. That said, do you ever wonder, “how do I make my end-of-year fundraising campaigns stand out from the crowd?”

Facebook Campaigning in Romania

Amy Sample Ward

I also had the chance to provide a couple presentations to the NGO track, one focused specifically on using facebook for campaigning in Romania. The Local Philanthropy Workshop: Facebook Campaigning in Romania. Not the best scenario for a campaigner or organizer, but it is the reality.

3 Nonprofit Fundraising Lessons Learned from Political Campaigns

Connection Cafe

Because of their scope and scale, US presidential campaigns are unique entities. Campaigns use not only the tried and true tactics we see every time around, but also innovate to get an edge over their competitors. Lesson One: Online Organizing and Fundraising.

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20 Resources for Your Year End Giving Campaign

Connection Cafe

It can be overwhelming to even think about such an extensive project, but these resources are meant to arm you with the inspiration and insight necessary to create an effective end-of-year campaign. Building a successful year end giving campaign.

AI-Driven Fundraising Campaigns

Beth's Blog: How Nonprofits Can Use Social Media

Network For Good hosted a virtual conference today called “ Fundraise Like Netflix: Engaging Donors in a Subscription-Driven World ,” that included several hours of online presentations about strategy and tools for getting repeat donors.

How Promoted Hashtags Can Ruin Your Online Campaign Efforts

SocialFish

But in order to carry out a successful campaign that instills positive feelings, we must use judgment and minimize risk. We can do so by looking at a famous previous campaign that has gone poorly for a brand, which will show you just how promoted hashtags can crush your online efforts.

A Totally Baldacious Campaign

Amy Sample Ward

Totally Baldacious is the latest campaign from The Leukemia & Lymphoma Society and it’s turning heads! The Totally Baldacious campaign, though, does an excellent job making the calls to action clear, consistent, and do-able.

5 Ideas for University Fundraising Campaigns at Year-End

Connection Cafe

5 Ideas for University Fundraising Campaigns at Year-End. of online giving happens in December, it’s more important than ever to have a homepage that is maximized to drive end-of-year giving. In 2016, higher education institutions saw 17.7% of total giving occur in December.

Five Simple Hacks You Can Do Today to Boost Response to Your Email Campaigns

Connection Cafe

When I was new to fundraising consulting over a decade ago, I was quick to prescribe to my nonprofit clients the latest and greatest “best practices” when it came to online fundraising. For example, let’s look at experiment #4647 from our online research library : .

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London Net Tuesday: Online Campaigning

Amy Sample Ward

In April, we’ll be focused on creating and managing online campaigns. There are a lot of tools out there and only so much time… Come discuss some great examples of successful campaigns and how to build strategy and tactics for your own organization’s work. Paul Massey and Phil Jones from the we20 campaign will be presenting on the strategy and execution of an integrated online campaign.

The Ultimate Last-Minute #GivingTuesday Campaign Checklist

John Haydon

But we’re no strangers to the last-minute nonprofit fundraising campaign, and we know that it happens despite our best intentions. Check out this handy #GivingTuesday campaign checklist: 1. Develop Your #GivingTuesday Campaign Concept & Goals.

Can Online Campaigners Fight Online Harassment?

Frogloop

If you work in social media or online advocacy you are no stranger to trolls and online harassment. We at Rad Campaign along with Lincoln Park Strategies and Craig Newmark of craigconnects recently conducted a national online poll about the rise of online harassment.

3 Tips that Make Every Holiday Campaign Work

NetWits

By now many of you have been working on your end of year campaigns, but if you haven’t started planning the good news is you still have time to put a plan in place to maximize end of year giving. Set a goal for your end of year campaign and prominently display it on your website.

Top Tips for Planning a Successful Peer-to-Peer Fundraising Campaign

Connection Cafe

In a previous article about peer-to-peer fundraising, Mark Becker, Founding Partner at Cathexis Partners, wrote about four things you should know before starting a peer-to-peer fundraising campaign. Many organizations are running peer-to-peer (P2P) fundraising campaigns.

5 Revealing Campaign Metrics You May Be Missing

Connection Cafe

While you’re likely on to your 2015 fundraising goals, I want to take you back one last time to your end-of-year campaign. We hear so much about the importance of sending multi-channel campaigns and integrating direct mail, email, social and website messaging.

4 Things You Should Know Before Starting a Peer-to-Peer Fundraising Campaign

Connection Cafe

Whether it’s associated with a large event — like a walk-a-thon, or it’s year-round — like a tribute campaign, it’s all about engaging supporters to raise funds on your nonprofit’s behalf. You can’t have a peer-to-peer fundraising campaign without supporters to raise funds on your behalf.

Modifying P2P Campaigns When Participants Crave Social Connection

Connection Cafe

In addition to online recognition, d rop a card in the mail or pick up the phone! Convert traditional events to virtual events: What we learned from JDRF is that making an event virtual means a lot more than updating the location online and creating a hashtag. Create a fundraising campaign specific to COVID-19: If your organization has a genuine need related to the outbreak, give your supporters the opportunity to raise awareness and funds on your behalf.

How To Help Volunteers Create Crowdfunding Campaigns

VolunteerMark

One way to do this is to capitalize on the power of the referral and the power of online giving through volunteer-run crowdfunding campaigns Nonprofits rely heavily on the generosity of donors.

Charities warned over online campaigning and jobs slump | Herald Scotland

AFP Blog

Charities warned over online campaigning and jobs slump | Herald Scotland : Meanwhile the ''buzz'' of altruism which motivates charity volunteers, fundraisers and benefactors may be increasingly available through one-click online charity campaigns, depleting real-world organisations of time and money, he warned.

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Campaigning #4Change Recap

Amy Sample Ward

Starting off 2010, the monthly #4change Twitter chat focused on the topic of campaigning with social media. Question 1: How do we define campaigning in the context of social media? what about calls to action that aren’t online? rootwork : In terms of #s, the easiest things to measure (FB fans, Twitter followers, web hits) seem least useful in online organizing. annanten : @rootwork list building is just a strategy to engage more folks in your campaign.

Managing Social Media Campaigns

SocialFish

Needless to say, it will only gain more popularity as social media marketing campaigns are far less expensive to create and maintain than traditional advertising campaigns. Creating a social media campaign is not a one time event. Tips on managing social media campaigns.

End-of-Year Fundraising Campaign – CHECK!

Connection Cafe

Hopefully by now your plans for End-of-Year online fundraising are wrapping up. We recently held some webinars where we discussed some tips for campaign planning and execution. You created a presence for your campaign on your website, specifically, on your homepage.

3, 2, 1… How to Successfully Launch a Peer-to-Peer Fundraising Campaign

Connection Cafe

Today, I’m sharing some ideas for launching your peer-to-peer fundraising campaign. Though your organization’s mission may be serious, there are many ways to add fun to your P2P campaign. Announcing Your Campaign. Kicking Off Your Campaign.

Element of Surprise Leads People to Give to Online Campaigns, Study Finds - The Chronicle of Philanthropy

AFP Blog

Element of Surprise Leads People to Give to Online Campaigns, Study Finds - The Chronicle of Philanthropy : "Element of Surprise Leads People to Give to Online Campaigns, Study Finds The Internet is "not a magic bullet" for humanitarian fundraising appeals, with the source and style of an approach to donors mattering more than the medium, according to a University of East Anglia study cited by Science Daily, a compendium of research news." 'via

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How to Win (Online) Friends and Influence People (on Social Media)

EveryAction

(Much like a rocket launch, getting off the ground online requires preparation.). twitter engagement campaigns social media

3 Steps For Holiday Campaign Success At Your School

Connection Cafe

It’s never too early to tweak or fine-tune your year-end campaign (and with the Internet, it’s not yet too late to start planning and executing it). Let’s take a look at the three steps to kick-start your school’s holiday campaign: Optimize your homepage for the holidays.

10 Online Fundraising Best Practices for Nonprofits

Nonprofit Tech for Good

Related Webinar: Online Fundraising Best Practices for Nonprofits. Today, nonprofits worldwide have access to online fundraising tools that could not have been imagined at the turn of the millennium, and current best practices are shaped by 20+ years of innovation and experimentation.

3 Tips that Make Every Holiday Campaign Work

NetWits

By now many of you have been working on your end of year … Online Fundraising holiday campaign holiday fundraising nonprofit fundraising

January #4Change Chat Topic: Campaigning

Amy Sample Ward

The January #4Change Twitter Chat will focus on the use of Twitter and other social media tools in campaigning. Campaigning can mean many different things and we want to keep the definition of the topic fairly open for this chat, in order to keep insights, resources and conversation in the Q/A format as open to valuable input as possible. Here are some ways that campaigning can be framed for the purpose of this chat: moving canvassing door to door to online networks.

Join the Crowd(funding): Strategies for Successful Non-Profit Campaigns

Byte Technology

Indeed, if done correctly, such a campaign can see full funding for a particular effort or event. Don’t ignore the offline elements of an online campaign.

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Social Ambassadors Bring P2P Success to End-of-Year Campaigns

Connection Cafe

However, with end-of-year fundraising quickly approaching, a new flavor of peer-to-peer fundraising is becoming more popular: using social ambassadors to amplify traditional online campaigns. Social ambassadors are constituents who agree to help spread the word about your campaigns.

JOB: Online Campaign Manager

Network-Centric Advocacy

Career Opportunity: Online Campaign Manager at Netcentric Campaigns Location: Washington, DC. Netcentric Campaigns seeks a senior level Online Campaign Manager. Netcentric Campaigns is a division of Green Media Toolshed, a nonprofit organization that specializes in building advocacy networks to successfully champion social and policy change. The Online Campaign Manager is responsible for building and supporting advocacy networks.

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LOUDER, a collaborative campaigning platform

Amy Sample Ward

And that’s the leading tag for a new campaigning platform called Louder. You can create your own campaigns with unique URLs, add all kinds of media, and then start campaigning for change! LOUDER will be the new online home for campaigners.

Online Donation Tools: The Best Ones for Your Nonprofit

Connection Cafe

If you’ve been in the fundraising game for quite a bit now, you probably understand the importance of establishing your presence in the online sphere. The more donation tools you have, the more data you can collect, which will later help you develop better online fundraising strategies.

The 2 Key Elements of Successful Fundraising Campaigns

NetWits

— When creating any fundraising campaign there are two items that should always be on your short list list. In fact, without the two we’ll cover in this post you’re guaranteed to finish your campaign, review the results, and be left wanting.

The End of the Beginning of Online Giving

Connection Cafe

2019 marks 20 years since online giving first began in any significant way. In 1999, Blackbaud pioneered the nonprofit technology market by introducing reliable, secure, and donor-friendly online donation forms. Let’s stop acting like online giving is still a new thing – it’s not.

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7 Tips to Increase Your Online Fundraising Success

Connection Cafe

Online giving continues to rise due to its simplicity, convenience and consumer behavior. Accessibility is cited as a primary reason online giving increased 12 percent in December 2016, according to Blackbaud’s Charitable Giving Report. Set Online Giving Levels.

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