Meet Our NTC Green Sponsors!

NTEN

We''re excited to announce our Green Sponsors for the 14NTC! This year''s Green Sponsors are: Confluence. Confluence''s Commitment to Going Green. We opted to be green tote bag sponsors this year because we responded to the eco-friendly nature of this type of advertising. We chose to open our DC office in a Gold LEED-certified building which utilizes green cleaning practices, energy-efficient fixtures and 100% wind-energy credits. How and Why We-Care is Green.

8 Ways To Make Your Marketing Campaign Eco-Friendly

Twenti

8 Ways To Make Your Marketing Campaign Eco-Friendly. Even nonprofits have a responsibility to the planet, here’s how to make sure your marketing campaign is eco-friendly and successful. How To Make Sure Your Nonprofits Marketing Campaigns Are Eco-Friendly. Use Green Energy.

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Webinar: Monthly Donors, Social Media, and Cross-Channel Integration: Critical Tactics to Boost Your Fundraising in 2013

Care2

Monthly Donors, Social Media, and Cross-Channel Integration: Critical Tactics to Boost Your Fundraising in 2013 -- Tuesday, January 29th at 2:00PM ET. Paul has more than fifteen years of multi-channel fundraising, direct mail, online advertising, web design, and email marketing experience. She directs Food & Water Watch's Online campaigns, as well as overseeing the integration of multi-channel fundraising and advocacy efforts.

A Strong Message for Fundraising = More and Bigger Donations

Get Fully Funded

We are in our fifth year of supporting students in Green County, and this year we will help more than 350 high school juniors and seniors achieve their college dreams. . Your social media channels : Look for ways to emphasize your message in every post.

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NpTech Summary: Red T-Shirt Day - Supporting Monks, YouTube Nonprofit Channel, and Web2forDev Conference Reports

Beth's Blog: How Nonprofits Can Use Social Media

Google announces " Broadcast Your Cause, " a nonprofit channel on YouTube. Now here's a new term: Green Philanthropy. You can read more about the campaign on their blog. Flickr Photo by Villoks Many people around the world are supporting the Monks in Burma by wearing red t-shirts today or participating in vigils like this one in Cambodia outside the Burma embassy.

NetCentric Advocacy: Harnessing the Power of informal campaign and political networks.

Network-Centric Advocacy

Home Green Media Toolshed Profile Twitter Shared Links Subscribe Archives « Google Presentations: Tell a Story Together: Network Presentations | Main | Revolution in Jesusland » Almost speechless » October 05, 2007 Harnessing the Power of informal campaign and political networks. Worknets, social networks and campaign or issue networks all need infrastructure elements that support cohesion, animation and management.

NetCentric Advocacy: YouTube - Broadcast Your Cause.

Network-Centric Advocacy

Home Green Media Toolshed Profile Twitter Shared Links Subscribe Archives « Smart Mobs » Blog Archive » Assignment Zero: Valuable Lessons | Main | A list worth reading: Convio Recognizes Winners of First Innovator Awards for Nonprofits » October 26, 2007 YouTube - Broadcast Your Cause. You own a news channel. Do you want to connect with your supporters, volunteers, and donors but dont have the funds to launch expensive outreach campaigns? You own a news channel.

NetCentric Advocacy: Why do people watch reruns?

Network-Centric Advocacy

Home Green Media Toolshed Profile Twitter Shared Links Subscribe Archives « Loosing Site of the Three Page Letter from Grandma: Like Congress ever listened to that! He was flipping through the channels (much like I might ) a few seconds, flip, news, flip, commercial , flip, flip, news. Finally, he stops on a channel that I would have stopped on. He was flipping through the channels (much like I might ) a few seconds, flip, news, flip, commercial , flip, flip, news.

5 Features Environmental Organizations Need From Their CRM

EveryAction

Most nonprofits know firsthand the benefits of using a CRM system to manage their supporter data, and while every organization has common basic needs (reliable tracking for multi-channel campaigns, intuitive donor management, and clear reporting tools, for example), there is also much variation when it comes to the specific needs that arise across issues and missions. Multi-Channel Engagement for Diverse Audiences. Green Solutions + Efficiency.

Successful Communication for Virtual & Hybrid Events

Cadmium CD

Technology Channels & Examples. The task list is easy to follow and provides green checkmarks for completed tasks and red x marks for incomplete items. How to Improve Communication Between Speakers, Exhibitors, and Attendees.

Successful Communication for Virtual & Hybrid Events

Cadmium CD

Technology Channels & Examples. The task list is easy to follow and provides green checkmarks for completed tasks and red x marks for incomplete items. How to Improve Communication Between Speakers, Exhibitors, and Attendees.

The Essentials of Online Advocacy Begin With Email - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

60) Search « Care2 Website Goes Green, Saves 341,000 KW-hours | Main | ePhilanthropy: 10 Valuable Tips for Shooting Web Video » Thursday May 08 2008 The Essentials of Online Advocacy Begin With Email Thursday, May 8, 2008 at 12:01PM | by Hatef Yamini Our friend Duane Raymond at FairSay wrote a great article outlining the critical elements of online advocacy and campaigning.

Three Nonprofit e-Newsletters to Subscribe To and Learn From

Nonprofit Tech for Good

Link to video on the HRW YouTube Channel. Green “Donate” button in every issue. My e-newsletter is by far the driving force behind Nonprofit Tech 2.0. Those 27,000+ subscribers produce more return on investment (ROI) in terms of bringing in new clients and webinar attendees than my 600,000+ Twitter followers and 40,000+ Facebook fans combined.

NetCentric Advocacy: Save a Baby from SIDS: Always put infants on thier backs to sleep: The impact of communications efforts on a campaign.

Network-Centric Advocacy

Home Green Media Toolshed Profile Twitter Shared Links Subscribe Archives « Great American Backyard Campout | Main | Free Campaign Tool: SimpleVoiceBox » August 02, 2005 Save a Baby from SIDS: Always put infants on thier backs to sleep: The impact of communications efforts on a campaign. The more direct litature and and campaign carried the message more effectively. African American parents were very receptive to the revised campaign.

Top 7 Reasons Your Nonprofit Should Be Using Email Marketing

Twenti

To help you get started with your own email marketing campaign, we’ve collected this list to show you how and why it would benefit your non-profit. Email marketing is a great way to ensure everyone knows about your upcoming events and campaigns, helping to make them as successful as possible.

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[Book Interview] Nonprofit Example of Social Media Excellence: The Nature Conservancy

Nonprofit Tech for Good

I know our YouTube channel started in 2007. Who maintains your social media campaigns? We have a decentralized team of 10+ staff contributing stories to our social media channels. Secondly, we look at the traffic driven from these channels and if they trigger a conversion event on our site. We have a small mobile site at m.nature.org and we’ve done a couple of text-to-give campaigns. Organization: The Nature Conservancy.

The Math and Science of Social and Mobile Media: A Spreadsheet to Track Your Fundraising Success

Nonprofit Tech for Good

If your nonprofit has a good content strategy in place and understands the power of integrating all your nonprofit’s communications channels (website, email, Facebook, texting, etc.), If your numbers do not grow from month to month, then something is terribly wrong with your content strategy (posting/sharing/sending the wrong content) and fundraising campaigns (not publishing an e-newsletter or using the wrong “Donate Now” service).

Track 171

Does Your Nonprofit Need a Website Revamp? How to Tell

Top Nonprofits

When you use a multi-channel approach to marketing, you probably point your audience back to specific landing pages on your website. Make sure your donation form is updated with the latest, most relevant campaign information.

NetCentric Advocacy: Downloads Will Intensify Shine on Apple

Network-Centric Advocacy

Home Green Media Toolshed Profile Twitter Shared Links Subscribe Archives « Google Buys Company To Expand Into Radio: Getting into the Workflow of Traditional Advertising Block-heads | Main | VolunteerMatch: Volunteer Recruiting Tips and Tricks » January 17, 2006 Downloads Will Intensify Shine on Apple Food for Advocacy and Campaign planners. John Kerry (53 million supporters emails, Bush 65 million) The campaigns will have the ability to spin into their own networks.

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The Math and Science of Social and Mobile Media: A Spreadsheet to Track Your Fundraising Success

Nonprofit Tech for Good

If your nonprofit has a good content strategy in place and understands the power of integrating all your nonprofit’s communications channels (website, email, Facebook, texting, etc.), If your numbers do not grow from month to month, then something is terribly wrong with your content strategy (posting/sharing/sending the wrong content) and fundraising campaigns (not publishing an e-newsletter or using the wrong “Donate Now” service).

Track 155

Why Instagram Is A Great Platform For Nonprofits (And 7 Accounts That Are Crushing It)

Achieve

Take Instagram for example – a channel with over 400 million active daily users who spend an average of 53 minutes per day consuming content on the platform! . Their Instagram feed is rich with lush, green rainforest landscapes.

NetCentric Advocacy: Pitching Blogs: Is there a difference between a PR hack and political or advocacy strategies?

Network-Centric Advocacy

Home Green Media Toolshed Profile Twitter Shared Links Subscribe Archives « Cuke Skywalker, Ham Solo and Chewbroccoli: Viral Store Wars builds on Star Wars Release to Highlight Industrial Farm Practices | Main | The Power of the Lie in a Story: New Reading List » May 22, 2005 Pitching Blogs: Is there a difference between a PR hack and political or advocacy strategies? It is a very good read for all the political campaign hacks itching to build blog campaigns.

Digital Promotion Strategies (That Get First Page Results Fast)

Nonprofits Source

If you want to drive a successful digital marketing campaign than a digital promotion strategy is the best way to get your message heard. Promotion strategies take a multi-channeled approach to distributing content, news, and offers. In theory, you want to be active on as many channels as resources allow. ” To which I say: It’s pretty easy if you develop a content outreach campaign ! Earn Links With A Content Outreach Campaign .

NetCentric Advocacy: Death of Environmentalism: Green Group: Lakoff: Fun for the Whole Crazy Family

Network-Centric Advocacy

Home Green Media Toolshed Profile Twitter Shared Links Subscribe Archives « Data Rich Control vs. Network Organizing | Main | News Is. New site for campaign Strategists worth a visit. » April 13, 2005 Death of Environmentalism: Green Group: Lakoff: Fun for the Whole Crazy Family In a high profile game of "he said, they said" a huge mess of fragile egos are being stepped on all over the place in the environmental movement.

[VIDEO] The Early Bird Guide to Epic End of Year Fundraising

Bloomerang

I’m wearing my Bloomerang green today. ” Lots of great advice for you on getting a kickstart for your end-of-year fundraising campaigns. . These are all the things that you should be thinking about right now, getting your match, planning your campaign, writing it.

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Webinar: Hidden Heroes - the Buried Treasure in Your Database

Care2

Join Fraser Green from Good Works as he unveils both quantitative and qualitative donor research that sheds light on HERO donors – and their incredible potential. How to begin creating HERO giving campaigns that are seamlessly integrated with other solication programs and channels. Just 3% of your existing donors who are giving average amounts today can boost your annual revenue by 30%.

Social Media: Before You Get Started, Get Organized!

Nonprofit Tech for Good

are already using social media, many have not yet taken all of the steps below to ensure that their social media campaigns are built on a solid foundation meant to produce ROI (Return on Investment). Some of the decisions you make early on will affect your social media campaigns for years. The need to have a Google account will come up many times in your social media and mobile technology campaigns.

How to Win the Story Wars

Care2

Not only are they engaging with us in great conversations across social media channels, they are also our critics, so being sincere is critical. Sachs highlighted the example of the Fiji Green marketing campaign, where consumers quickly learned that Fuji’s practices weren’t "green" at all. Be honest, does your nonprofit spend time and resources on crafting a good story to share with your supporters? If you are shaking your head no, you are not alone.

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[VIDEO] Keeping Your Donor Database Healthy, Wealth, and Wise

Bloomerang

So it allows you to create reports around campaigns, appeals, events. And that’s when everything falls apart because then you see people have set up their campaigns wrong, their funds wrong, their appeals incorrectly. But campaigns. Campaigns, funds, and appeals.

4 Important Membership Trends Every Museum Needs to Consider

Connection Cafe

When it comes to mass direct-mail campaigns, that difference of 5 cents can accumulate quickly for organizations on a tight budget! In a nutshell, your members and visitors want you to go green, and they’ll take their spending power and focus elsewhere if you don’t make green practices a core part of your mission. If you want to keep up, you have to go green! It’s 2019, and a whole lot is changing in the museum and nonprofit world.

Alexandra Rampy, Guest Post: The Cool Factor About Mobile

Beth's Blog: How Nonprofits Can Use Social Media

Objective : 1) Measure the effectiveness among 18-45 year olds of event sponsorship and advertising in real-time and 2) Measure this audience’s interest in green issues raised by the global concerts and sponsors. Cool Factor : Mobile as a fundraising channel. For this organization and through this campaign, SMS donations was the most successful mechanism with 59% of donations being made through text. *. Extend a current campaign.

Ignite their Passion! The Resurgence of Values-Based Marketing

Connection Cafe

The History Channel. Founded with a vision of a green and peaceful world, supporters rallied around their cause of nuclear disarmament, easily making the connections between values-based messaging and their core mission work. As well, millennials have been shown to distrust traditional advertising, so a values-based campaign could be the piece that brings it all together.

Record-breaking donations on Give to the Max Day in Minnesota

Beth Kanter

We had a “prize patrol” of volunteers serving up coffee and breakfast snacks, and handing out GiveMN giving cards and Metro Transit Go-To passes to commuters wearing green. Tell us about your overall marketing strategy/campaign. Being in our sixth year of this annual event, we have a great campaign template that we adjust each year. GiveMN launched its “Give to the Max Day” over 6 years ago.

Confessions from a Donor: I Didn’t Donate for 10 Years, but Now I’m a Sustainer.

Connection Cafe

Even though I get my news every morning from the great Morning Editions hosts, Steve Inskeep, Renee Montagne and David Greene and spend my days listening to This American Life, Wait Wait Don’t Tell Me and TED Radio hour, it’s never really crossed my mind to donate. I believe that NPR’s recent donor campaign mentioned that only 10 percent of listeners are actually donors. Who has the time to surf though 400 channels? I have a confession.

ROI (Results on Insights): Nonprofit Examples of How Listening Returns Value

Beth's Blog: How Nonprofits Can Use Social Media

A few days ago, I asked for some stories " What is the value of listening through social media channels for your organization? " I wanted to see examples from nonprofit organizations engaged in listening and conversation and the value it has to their missions, programs, or marketing efforts. Effective listening through social media channels means that individuals and organizations need to identify why they are listening and how they will apply what they hear.

The Heart and Soul of Lean Impact: A/B Testing Experiments and Validated Learning

Beth Kanter

I was thinking about how nonprofits might start to apply some of this thinking and not have it be too overwhelming. Certainly, nonprofit marketers could use it in the marketing channels and customer relationship blocks to set up a hypothesis and do experiments – and use what they learn to get better results. A/B testing is one technique and you don’t have to be a math genius to apply it. You could pick any channel, social or otherwise to set up an a/b test hypothesis.

Markets for Good Post: Design A Better Dashboard

Beth Kanter

Edutopia , a project of the George Lucas Educational Foundation, is an online web site that creates and curates content that is distributed through mobile, social media, video, and offline channels. What should participants each measure for their individual campaigns? The session started with setting context on the accomplishments of the past year’s campaign and a summary of what was learned during the best practices summit. Flickr Photo by PetitPlat - Stephanie Kilgast.

[VIDEO] The Board’s Role in Fundraising & Resource Development

Bloomerang

She’s got an awesome YouTube channel where she does a lot of free trainings as well. Each board member had a give of 500, a give of 5,000 and if it was in the green for that quarter, that meant they were on track.

Roles 101

Lean Impact Series: 10 Changemakers Using Lean Startup Methods For Greater Social Impact

Beth Kanter

Most non-profits and social good organizations are already “lean” by the traditional definition, but Lean here is different: it means organizations developing services, products and campaigns by starting small, soliciting user feedback along the way, ensuring they’re continually developing something that users want, running efficiently, and pivoting if necessary. Linda Robinson, Gateway Green (Board Chair).

Purpose Prize Awards $100K to Social Justice Innovators Over 60

Care2

The Purpose Prize is a project of Civic Ventures , which has an impressive history of awarding lifetime achievement awards to people like Joe James , who is bringing the economic power of green technology to farmers in the rural south, and Barbara Cervone , who is empowering youth to tell their stories through the web. Aside from online paid advertising, Civic Ventures’ Campaign team is using social media to reach new people and generate more applications this year.

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[VIDEO] Raising More Money By Asking (And Answering) Better Questions

Bloomerang

So Fraser Green, great fundraiser in Canada who was working for an organization, left it. One day he got a call from somebody saying “I expect you to give $1,000 to our capital campaign.” The key to successful fundraising is asking smarter questions.

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NetCentric Advocacy: Birdcinema: New way to build birding community!

Network-Centric Advocacy

Home Green Media Toolshed Profile Twitter Shared Links Subscribe Archives « Lakoff at Google 51:minute introduction to his work. I need to dig around on the web and figure out how to hack a channel like this out of youtube or rever functionality integrated with a simple site to create the same effect. I need to dig around on the web and figure out how to hack a channel like this out of youtube or rever functionality integrated with a simple site to create the same effect.

Reflections from Mashable Summer of Social Good Conference

Beth's Blog: How Nonprofits Can Use Social Media

Skeptics in the audience tweeted about the limitations of tool-centric campaigns or wondered if, at the end of day, there was any on the ground social change. Photo by David Parmet (In the green room waiting to go on the stage, in between Pete Cashmore and Geoff Livingston) See more of David's conference photos here. I was honored to speak at the Summer of Social Good conference hosted by Mashable , a popular social media and technology blog and a big geek favorite.