When renewal seasons approaches, it’s understandable to want to push the easy button.
Limited resources, set budgets and competing priorities can make it difficult to go outside your comfort zone and try something new. But what if we told you the keys to better retention results are in the data you already have?
Join Part 5 of our 6-part Navigating the Member Journey with Data series on May 22 at 3pm EST to learn a data-informed approach for your most successful renewal season yet. We'll walk through how you can use your data to:
- Segment members during renewal season by demographics, behavior, tenure, type, and engagement
- Find out how each of your member segments interacts with you and what they value most
- Uncover your biggest retention gaps so you can focus your efforts on what will move the needle most
We'll end the session by discussing some new tools and strategies for you to consider to improve your member communication.
Your Host:
|
Bill Conforti
|
Chris Gloede
|
![CAE23-Logo-RegisteredProvider-4C[79]](https://pages.associationanalytics.com/hs-fs/hubfs/CAE23-Logo-RegisteredProvider-4C%5B79%5D.png?width=100&height=104&name=CAE23-Logo-RegisteredProvider-4C%5B79%5D.png){kind=logo}
As a CAE Registered Provider educational program related to the CAE exam content outline, attendees of this program may apply for 1 credit toward your CAE application or renewal professional development requirements. We will maintain records of your participation in accordance with CAE policies. For more information about the CAE credential or Registered Provider program, please visit www.asaecenter.org/cae.
About Association Analytics
Association Analytics is a team of passionate people who love helping associations discover insights and take action on their data. That’s what drove us to create AcumenAI, our data analytics platform built to find actionable insights for associations. Compiling and sifting through data is hard, and finding insights in that data is even harder. AcumenAI's dashboards make it easy for anyone to uncover valuable insights hiding in your data, like your most (and least) engaged members, at-risk members, potential event attendees, new revenue opportunities, and much more!