article thumbnail

TikTok, Reels, and Shorts: Candid’s big swing at short-form video 

Candid

By now you’ve probably heard that short-form video on social media is an important tool for reaching new and younger audiences. The results: evaluating the success of our social media video experiment We ran this experiment from September 26 to December 9, 2022, and collected analytics to evaluate its success on December 12, 2022.

Video 140
article thumbnail

Nonprofit Fundraising Videos Inspire More Giving

Get Fully Funded

Nonprofit fundraising videos bring your organization’s work to life in a way that written stories just can’t. Videos show as well as tell. In short, videos make an impression. Nonprofit fundraising videos help you raise more money. There are different types of videos, and many do not require expertise.

Video 98
professionals

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Tips for nonprofits from Candid’s year of TikTok, Instagram Reels, and YouTube Shorts 

Candid

Today, we are celebrating our first anniversary of short-form video on TikTok , Instagram Reels , and YouTube Shorts. What began as a three-month experiment has now blossomed into a consistent social media video production program. Here is a snapshot of what happened and our tips for creating short-form videos at your nonprofit.

YouTube 122
article thumbnail

Getting Started with Twitter Spaces

The MatrixFiles

But why audio only when video is THE thing?” I can see organizations hosting discussions on Twitter Spaces to: Discuss a hot, trending topic. Engage members and customers who may be reluctant to get on a video call (yes, you can always turn off your camera, but some people will be on video and then it gets awkward).

Twitter 130
article thumbnail

[Guide] Creating Video for Nonprofits

The Science Behind Engaging your Supporters

When you're building a movement, video is an indispensable storytelling tool. By appealing to a wide range of our senses, videos capture our attention and activate our emotions, unlike any other medium. The original DIY video platform, YouTube, is now the world's second largest social network and search engine.

Video 43
article thumbnail

Tips for Shooting A Winning Video For Your Nonprofit

Beth's Blog: How Nonprofits Can Use Social Media

Note from Beth: After you read this guest post, you’ll have lots of great tips for your nonprofit’s video. And don’t forget, The 5th Annual DoGooder Nonprofit Video Awards is now open for submissions from members of the YouTube Nonprofit Program until March 2nd. The HD DSLR video revolution is here.

Video 99
article thumbnail

Cast Video with Strategy to Create Stellar Communications 

.orgSource

Video has an immediacy and impact that consistently outpaces other mediums. Some professionals still think of video as a one-off initiative. Consider these statistics: Businesses using video marketing grow revenue 49% faster than those who don’t. The cost and effort needed to create a video are significantly reduced.

Video 221