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Who Analyzes the Analytics? (It’s us. We do.)

M+R

We hope you like acronyms, because Google is making some big changes — and that means nonprofits will need to understand some important technical details in order to effectively reach, track, and mobilize supporters. GA4 has been built to provide cross-platform data, so user activity can be tracked across web and app access.

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8 Nonprofits Championing Environmental Sustainability on Earth Day

Classy

The UK will ban new gasoline or diesel car sales by 2030, and California plans to follow . California State Parks Foundation. How California State Parks Foundation Takes Action on Earth Day. California State Park’s Virtual Earth Day Report helps them track their progress and record their impact for prizes.

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Privacy-First Marketing for Nonprofits

Media Cause

On the surface, it makes sense that privacy and tracking would be at the bottom of a marketer’s task list. But if you engage in targeted advertising or use Google Analytics to track website visitors, privacy-first marketing should be a priority for your organization. The Importance of First-Party Data What’s the Big Deal?

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Nonprofit CRM Training: Empowering Your Team to Manage Data

Greater Giving

Depending on the CRM’s complexity, you can expand training to cover more advanced features, such as reporting, automation, and customization. For example, a fundraiser will need to focus on donor management , while a program manager will need to learn how to track program outcomes.

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7 Reasons Why You Should Attend Nonprofit Summit

Saleforce Nonprofit

Mary Nemerov, Chief Philanthropy Officer, California Academy of Arts and Sciences. With over 30 sessions across four unique content tracks, you’re guaranteed to find a wide range of thought-provoking discussions, practical takeaways, and actionable best practices from your industry peers. Jane Goodall, Leslie Odom, Jr., The best part?

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The impact of COVID-19 on civil society, part two

Candid

Funders reported they had swiftly begun distributing emergency funds, had loosened requirements imposed on grantees, and realized the need to commit to deeper change in order to support long-term sector sustainability. In the year since the outbreak, we have continued to track surveys from around the globe.

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5 Expert Tips for a Successful Salesforce Migration

Saleforce Nonprofit

Programs teams can share transparent impact reports for specific funders. Teams no longer have to operate in silos and won’t have to deal with the daily headaches of complicated reporting. What information do you track that is particular to your organization? Will you need custom fields and objects?

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