Five Nonprofits That Have Found Their Twitter Voice
Nonprofit Tech for Good
MAY 9, 2011
Finding your Twitter voice is an accomplishment only earned through a process of trial and error and conscious experimentation. They also do not sync with Facebook and understand that Facebook requires its own voice – distinct from twittering – and has an ebb and flow completely different from that of Twitter. They are engaging and listening and not just broadcasting content, and have discovered the right amount of tweets to interest, rather than annoy their followers.