How to Communicate Meaningfully with Nonprofit Supporters in an Election Year
Media Cause
FEBRUARY 27, 2024
Your supporters are not monoliths or boiled-down demographic survey respondents. Have you mapped out distinct user journeys and opportunities for engagement for every step of the marketing funnel? At the forefront of all communication, know your audiences. They are real people. It’s going to be a year—but we’re in it together.
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