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[VIDEO] Using WhatsApp to Increase Engagement with Multicultural Communities

Bloomerang

So there’s another feature of WhatsApp that’s broadcast so you have a list of all the people that you want to share your message with and every time something important happens you can just broadcast to your entire list. And every time you want to send a message to that same broadcast list, you can do it.

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Bringing Women a Global Voice: Jensine Larsen, World Pulse

Have Fun - Do Good

They broadcast and unite women's voices from around the world into a powerful force for change. They came from the favelas of Brazil, from Alaska, from the Bronx, immigrant women from the Bronx. You can listen to my interview with Jensine on the Big Vision Podcast website, or on iTunes.

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EENs Avatars Campaign Brings Online Marketing to Life - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

There were some complications with this, we didnt have enough ethnic avatars, so the Brazilian one was a blonde girl, as we knew there were also blonde girls in Brazil. Most of the piece broadcast to millions of Brazilians was about the outrage that we represented Brazils efforts in the worldwide fight against poverty by a spoilt blonde girl.

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EENs Avatars Campaign Brings Online Marketing to Life - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

There were some complications with this, we didnt have enough ethnic avatars, so the Brazilian one was a blonde girl, as we knew there were also blonde girls in Brazil. Most of the piece broadcast to millions of Brazilians was about the outrage that we represented Brazils efforts in the worldwide fight against poverty by a spoilt blonde girl.

Avatar 37