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[ASK AN EXPERT] What’s A Good New Donor Acquisition Rate?

Bloomerang

Today’s question comes from a nonprofit employee who wants advice on what would be considered a good new donor acquisition rate. Dear Charity Clairity, I’m wondering if you have a data point readily available in your brilliant brain? I know about donor retention rates, goals, etc., So help your colleagues by asking away.

Rate 110
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7 Totally Surprising Brain Tricks to Sell Your Cause

NTEN

Appeal to the massive subconscious mind to help sell your cause. Yet we spend a lot of time trying to persuade people by focusing on the 5% rational brain with statistics, rational arguments and feature lists. Brain scans show people’s brains light up in the emotional areas when they see the mean. Network for Good.

Brain 92
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The Psychology of Giving: Important Words to Use in Your Appeals

The Modern Nonprofit

There’s reputable neuroscience research showing that people’s brains light up when they hear their own name. So our brains are actually hard-wired to respond to appeals that speak to us directly. The result was: 93% of people said yes—a whopping 33% higher success rate! The result was: 94% of people said yes.

Giving 105
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3 Easy Ways to Make Employees Want to Come to Work

NonProfit Hub

Here are some ideas on how to make work more fun, which will result in a lower turnover rate and happier, more productive employees. Games=Brain food. Playing a game every once in a while is a great way to reset and activate parts of your brain you wouldn’t normally use at work. Food, food, food.

Work 51
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Wearable Computing: Sussing Out the Frontiers of Nonprofit Technology

Tech Soup

You hold it next to someone and It scans vital signs, including temperature, respiratory rate, heart rate, and blood pressure and sends the data to a cell phone app. He is an expert in the cognitive neuroscience field of ‘brain computer interface’ or thought controlled computing. Of Cybernetics and Singularity.

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Millennials and Direct Mail Campaigns: A Crash Course

Achieve

Postcards don’t take up much space, and an attention-grabbing photo can convince supporters to hold onto it and keep your nonprofit in the back of their minds. . ?. . also supports the impact of physical documents as our brains comprehend text better when it’s printed than when it’s on a screen. Thank you cards.

Mail 94
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10X: CEO’s Update: Spring 2014

Beneblog: Technology Meets Society

That’s what’s been on my mind lately. I have disruptive approaches to social innovation in mind, with an increasingly connected society where the cost of prototyping and deploying new products is extremely low, and where innovation is no longer the sole purview of well-funded for-profit corporations. 10X: ten times the impact.

Literacy 158