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Do Negativity And Alarm Really Raise More Funds?

Bloomerang

Does negativity and alarm really raise funds?” —John, CEO of a civic education nonprofit Dear John, This is a top-of-mind question for many fundraising professionals. Science says: We’re wired for negative Sadly, our brains are wired to respond to negative messages. Negative events impact our brains more than positive events.

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7 Totally Surprising Brain Tricks to Sell Your Cause

NTEN

Appeal to the massive subconscious mind to help sell your cause. Yet we spend a lot of time trying to persuade people by focusing on the 5% rational brain with statistics, rational arguments and feature lists. Brain scans show people’s brains light up in the emotional areas when they see the mean. Network for Good.

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Are Associations Losing Their Members’ Trust?—The Leadership ColLAB Explores This Critical Question

.orgSource

Trust isn’t a challenge that is currently top of mind for association leaders. Images of the association’s founders, history, and current activities are displayed throughout the facility, and spaces were created to accommodate a variety of work styles. The problem might be something you’ve never considered. Could the issue be trust?

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Trendy TikTok Tactics for Teams

M+R

You open TikTok to recharge your brain and treat yourself to some bite-sized videos. The “Get Ready With Me” trend shows the start of the influencer’s day while they talk about their goals for that day or whatever may be on their mind. “A Any images within this carousel can also be downloaded by viewers to save and/or share.

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Rediscovering Your Creative Spark During the Pandemic

Media Cause

One in particular that piqued my interest was Mindful Design , a new framework that supports the intentions of people using our products and services instead of pushing our own agendas—making purposeful design decisions that actually help people. On a macro level, Design Thinking is more left brain, more logical, more linear.

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6 Tips for Nonprofits to Combat Digital Distraction and Improve Productivity

Beth's Blog: How Nonprofits Can Use Social Media

Image Source: 7able. The benefits of taking control of your digital life in and outside the office are immense: greater presence and mindful attention, enhanced productivity and creativity, better relationships, improved sleep and less risk of anxiety. Worst, there is trouble at the top: brain fog. ” Come join me. .

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The Psychology of Giving: Important Words to Use in Your Appeals

The Modern Nonprofit

There’s reputable neuroscience research showing that people’s brains light up when they hear their own name. So our brains are actually hard-wired to respond to appeals that speak to us directly. Their donations are tied to their self-image. This powerful word is all about personalization. The Right Context.

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