Use Social Media to Reel in Big Fish Donors
Beth's Blog: How Nonprofits Can Use Social Media
AUGUST 1, 2012
The relationship starts online, but the “ask” happens offline, perhaps on the phone, but most likely face-to-face. Coordinate all internal efforts. Genocide Intervention Network used Salesforce , which has a robust contact management system, to keep everyone in the loop about interactions with major prospects. No problem.
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