Care2

SEPTEMBER 21, 2010

One of the most anticipated sessions (for me and I'm sure I'm not alone) was this session with Beth Kanter, blogger and Zoetica Media and Lauren Varga, Radian6 and moderated by Roz Lemieux of Fission Strategy. The Philosophy and Definition of ROI. Beth's four 'I' terms are a contextual lens through which to look at social media ROI.

ROI 57

ROI Social Media Metrics Strategy 57

Zen and the Art of Nonprofit Technology

AUGUST 31, 2010

So it’s time to come get your tech on ! Come join hundreds of women on September 15th at the Women Who Tech Telesummit from 11AM to 6PM Eastern Time. ROI of Social Networking. It’s virtual – all you need is access to a phone line and the web so you can participate from anywhere in the world). Female Ferocity.

Tech 181

Tech Blogher Slideshare ROI 181

Nonprofit Tech for Good

JANUARY 22, 2013

There’s always room for improvement and unfortunately overconfidence in social media skills prevent many nonprofit staff from getting training that could significantly increase their social media ROI (Return on Investment). Social media is time consuming and if you aren’t doing it right, you’re wasting your time.

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Social Media Training Train Media 279

Nonprofit Tech for Good

JULY 20, 2010

I wasn’t convinced at all that the world needed another blogger. 80% of my ROI (Return on Investment = webinar registrations, new clients, speaking engagements) comes from my e-Newsletter, and thanks to blogging my e-Newsletter list has jumped from 3,000 subscribers (which took 4 years to build) to almost 8,000 in 10 months!

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Content Ideas Organization New York 240

Nonprofit Tech for Good

MAY 7, 2012

Initially a reluctant blogger, I launched Nonprofit Tech 2.0 received 93,000 visits and as traffic grows consistently from month to month so does my ROI. Still, understand that the more good, high-quality content your nonprofit blog publishes, the higher your ROI. That first month Nonprofit Tech 2.0 received 13,000 visitors.

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Content Ideas Nonprofit Interview 263

Nonprofit Tech for Good

JULY 11, 2012

To follow up on Monday’s post about why nonprofits should consider hiring a social media manger , below is an excerpt from Social Media for Social Good: A How-To Guide for Nonprofits that helps further explore the time commitment necessary to create and sustain a comprehensive social media stategy for your nonprofit.

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Social Media Media Ning Social 249

Nonprofit Tech for Good

JANUARY 14, 2013

Blogger and LinkedIn both launched in 2003. There will be times this year when a thank you email or tweet just isn’t enough to communicate your appreciation. My mind wanders after a couple of paragraphs even when reading New York Times Bestsellers. 10) Track the growth and ROI of your online communities. Good luck.

Social Media 247

Social Media Management Media Social 247

Beth's Blog: How Nonprofits Can Use Social Media

JULY 23, 2009

Social Media ROI View more presentations from Deanna Zandt. The following is a talk I gave about ROI for Social Media at the 2009 Social Tech Training in Toronto, ON. There's no expected return when you do someone a favor, or when you take time to share research for free. Measure THIS! What people are up to now. That's not all!

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ROI Social Media Measure Media 50

Nonprofit Tech for Good

AUGUST 29, 2010

At the time I was a skeptical blogger. Five Simple Ways Nonprofits Can Measue Social Media ROI. One year ago today Nonprofit Tech 2.0 published its first blog post. I had low expectations for Nonprofit Tech 2.0. I would have been happy with couple hundred visitors a week, but a year later Nonprofit Tech 2.0

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Celebrate Tech Social Media Nonprofit 235

Nonprofit Tech for Good

MARCH 6, 2013

Still, understand that the content your nonprofit blog publishes, the higher your ROI. It’s also a good idea that every time you launch a new social media or mobile technology community or campaign, you write a brief blog post and list specific ways in which supporters can participate. Share Resources and Useful Tips.

Content 240

Content Ideas Nonprofit Interview 240

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 24, 2008

I actually got a chance to meet Ben face-to-face at a recent Berkman Center Thursday Bloggers meetup. It's about why a blog behind the firewall makes sense -- part ROI business case, part introductory training. This morning I was struck by a point that Jeremiah Owyang made about time management and email.

ROI 50

ROI Wikispaces Comparison Blogger 50

Nonprofit Tech for Good

SEPTEMBER 14, 2010

The best new media managers, online community builders, bloggers, and activists will be connected and communicating with their supporters from anywhere, at any time when the need arises. TwitPic.com allows you to easily share photos on Twitter in real-time. 12Seconds.tv. 12Seconds.tv is like TwitPic, except for video.

Blackberry 222

Blackberry Tools Media Management 222

Nonprofit Tech for Good

JULY 9, 2012

My last full-time, Monday-through-Friday job was as an outreach director for a small international development organization in San Francisco. The successful use of social media requires a significant time investment. can produce significant ROI is a myth. Here are five reasons why: 1. It’s not the tools.

Social Media 274

Social Media Management Media Social 274

Amy Sample Ward

MARCH 2, 2011

John was reaching out to bloggers, asking us if we would write about the launch of the fourth annual CTK Foundation Heart and Soul Grant Award to nonprofit organizations. " Pew: Open government is tied to higher levels of community satisfaction | Gov 2.0:

Web 123

Web Plugin Influence Award 123

Beth's Blog: How Nonprofits Can Use Social Media

MARCH 31, 2008

Since this brought dogfighting into the spotlight and put it on the minds of many Americans, we figured it was a good time to reach out to people. That way can recoup the $ spent and justify time spent. to quantify ROI Page views from our stats program & Video view count from youtube ??? If it was worth your time?

Case Study 50

Case Study ROI Social Media Contest 50

Nonprofit Tech for Good

MAY 7, 2012

Initially a reluctant blogger, I launched Nonprofit Tech 2.0 received 93,000 visits and as traffic grows consistently from month to month so does my ROI. Still, understand that the more good, high-quality content your nonprofit blog publishes, the higher your ROI. That first month Nonprofit Tech 2.0 received 13,000 visitors.

Content 117

Content Ideas Nonprofit Interview 117

Amy Sample Ward

MARCH 14, 2009

This is my first time attending the huge event and I’m already quite overwhelmed by all the people and conversations converging around me. Social Media Nonprofit ROI Poetry Slam. I’m going to miss the tail end of Tuesday for my flight home…but hope to hear all about what I miss from all the other bloggers!

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Austin Aggregator ROI Green 100

Nonprofit Tech for Good

JANUARY 3, 2012

I took some much-needed time off in December and was able to spend some down time reflecting on the future of social media and mobile technology for the nonprofit sector. One of the simplest ways to significantly increase your nonprofit’s return on investment (ROI) from using social media is to learn basic HTML.

Social Media 251

Social Media Media Management Social 251

Nonprofit Tech for Good

OCTOBER 22, 2009

My brain was completely fried and those around me were getting pretty fed up with the fact that I was never present, only connected… online, all the time. If you are managing numerous social networking profiles Monday-Friday, then you need some down time on Saturday and Sunday. Pick a time to quit in the evening and stick to it.

Social Media 262

Social Media Media Management Tips 262

NonProfit Hub

JULY 9, 2019

As a nonprofit organization, it’s time to do away with a generalized approach and instead, build customer relationships with a hyper-personalized donor approach. The ROI of email marketing is 4 times higher than other marketing strategies such as social media or paid adverts. Email is definitely not a thing of the past.

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Trend Fundraising Alexa Social Media 74

Nonprofit Tech for Good

JANUARY 8, 2012

UPDATED 1/8/12: Thanks to the launch of Google+ Pages for brands, Google+ traffic hit an all time high in December 2011 and it’s likely that the trend will continue in 2012. If your nonprofit has yet to get on Google+, now would be a very good time to start. Post quality content to the Google+ Stream.

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Google Practice gMail Avatar 215

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2008

Once a year in June, I do an overall benchmarking and ROI analysis of my blog using particular metrics. It uses sources such as how many delicious bookmarks, incoming links, how many times mentioned on Twitter, how many comments, etc. Scored 10 How Much Time Does It Take To Do Social Media? Social Media ROI: Compare With Paper.

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ROI Widget Metrics Cambodia 50

Nonprofit Tech for Good

FEBRUARY 26, 2012

Over time and through implementing the best practices listed below and those yet to come, you will find your Google+ voice. To earn return on investment (ROI) from using social networking sites is a skill that requires an instinct for subtlety. Post quality content to the Google+ Stream.

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Google Practice gMail Avatar 191

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 6, 2010

Our goal this time around is—you guessed it—10,000 people giving $10 each on 10/10/10. When it was time for 09/09/09, I didn’t have to scramble to find RTers or bloggers; they were there. We sent it to bloggers, media, and anyone who’d open the file. We used those insights to design our Twitterthon on 10/10/10.

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Lesson Dominican Republic Learning Widget 97

Care2

DECEMBER 4, 2007

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" 60) Search « Care2.com 60) Search « Care2.com 60) Search « Care2.com

Blogger 28

Blogger Social Media Site Advocacy 28

Qgiv

JUNE 24, 2021

When it comes time to make a splash with your big fundraising event, you want to attract as many potential donors as possible. You can also create a branded registration page for your website that includes a welcome video, photos of people having a great time at past events, a branded header, your logo, and all event details.

Fundraising 59

Fundraising Press Social Media Sponsor 59

Nonprofit Tech for Good

DECEMBER 2, 2009

Also, those nonprofits that excel today on Facebook and Twitter, like The Humane Society of the United States, National Wildlife Federation and PETA, they all started their social media campaigns on MySpace at a time when only those with a.edu e-mail address could join Facebook. MySpace is not just a community of poor people!

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Myspace Teen Facebook Social Network 190

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2010

We want to distinguish the salon from the informal knowledge sharing that happens daily on the web or behind pay walls by offering a regular synthesis of the stories, knowledge, tips, resources, and wisdom shared in real time in the salon. Other than benchmarking against yourself over time, are there sub-sector averages that we can look at?

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Summary Social Media Measure Media 94

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2008

I'm presenting on a few panels, coordinating the Day of Service (have done this since 2002 as a paid consultant), and designing a panel on Social Media and ROI. I've been blogging and tracking conversations about social media measurement and ROI over the last few months. What information would be most useful to you?

NTC 50

NTC Design Case Study ROI 50

NTEN

NOVEMBER 3, 2008

(Those are all "How-to" links, by the way, but) if you're short on time, here are 50 Web2.0 Determine the ROI of Social Media. NTEN's own Holly Ross suggests a simple formula: (Time & Money Saved + Money Earned) - (Time & Money In) = ROI. ways to tell a story. That sounds about right.

Technology 36

Technology ROI Flickr Social Media 36

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 3, 2009

As KD Paine said on our SXSW ROI Poetry Slam , "You have engagement fully measured, now calculate the resulting treasure!". The importance of monitoring in real time and demonstrating what's working through active listening and continually taking the temperature. Simplified ROI Process: It sort reads like logic model to me.

Public 50

Public Metrics ROI Chapter 50

Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

As bloggers and others give it closer scrutiny, we're hearing a debate about which Facebook App is better? See3 Blog writes about the advantages of the Convio Face App (integration with organization's Convio database) and the limitations (can only run one Facebook app at time). Convio or Causes? blog thought it was cool too.

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Convio API Nptech Summary 50

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 3, 2011

This is building time in for reflection and putting I find out into practice. Sense making is also experimenting and learning by doing. It is also a process that happens, in part, in quiet – and for me that means embracing slowness. Sense: Sensing is making sense of the information.

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Share Reflection Social Media Model 102

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 1, 2009

I will also try, for the first time in my life, to have a blogging schedule for topics and to give more attention to proofing or at least reading my posts out loud before publishing. Please leave a comment if you're one of the bloggers I should be reading and pointing to) . I want to improve my writing. score out of 5.0).

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Goal ROI Wiki Metrics 50

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 5, 2009

Now say that five times fast! They use social media to achieve goals of increased transparency and increased donations of blood, time, and money. Here's but one example from a blogger: “I took an American Red Cross class I thought was less than satisfactory. […] Someone found my blog post and told the local chapter director.

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Story Learning Organization Metrics 72

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 9, 2007

Last night when I was madly screencasting after midnight for Cambodian Bloggers Workshop, " Five Steps To Khmer 2.0 ," Nancy White pinged me about remixing the social media game. Is it irresponsible of me to spend ANY staff time on social networks? Justin's Response I'm working on the other analyses, too!

Albania 50

Albania ROI Social Network Remix 50

Care2

APRIL 6, 2009

Elana Wolowitz, the Communications Director and voice behind the @wellstoneaction profile, took some time out of her hectic schedule to answer a few questions. Deanna Zandt (DZ): How long have you been on Twitter? What inspired you to join? Elana Wolowitz (EW): I'm pretty sure we started in May or June of 2008.

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Twitter Action Organization Broadcast 68