Beth's Blog: How Nonprofits Can Use Social Media

MARCH 31, 2008

important with higher-engagement leveled UGC campaigns PROCESS - marketing Email Website Social networks Web badges Blogger outreach OUTCOMES Both tangible & intangible Increase list members (we don???t to quantify ROI Page views from our stats program & Video view count from youtube ??? google syntax to show you who???

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Beth's Blog: How Nonprofits Can Use Social Media

APRIL 3, 2009

Even though it is written from a business perspective, there is a ton of useful insights and pointers for anyone who does PR or communications for a nonprofit. For nonprofits, that tracking donations from social media engagement. The old Web metrics don't work well for measuring social media. We know that.

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Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 31, 2008

Once a year in June, I do an overall benchmarking and ROI analysis of my blog using particular metrics. Where Are The Gen-Y Bloggers Who Write About Nonprofits and Social Change? Pimp My Nonprofit Panel at SXSW. Reports of the Death of Social Networking for Nonprofits Are Not True! Measuring the Value of Your Blog.

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 8, 2008

I'm presenting on a few panels, coordinating the Day of Service (have done this since 2002 as a paid consultant), and designing a panel on Social Media and ROI. I've been blogging and tracking conversations about social media measurement and ROI over the last few months. We're in the process of teasing the case studies out.

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 19, 2007

As bloggers and others give it closer scrutiny, we're hearing a debate about which Facebook App is better? The NTC is the nonprofit technology's field largest gathering. Nonprofit Social Media ROI and Adoption Issues The meme of the last week continues with a look at specific metrics like engagement. Convio or Causes?

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Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 9, 2007

Last night when I was madly screencasting after midnight for Cambodian Bloggers Workshop, " Five Steps To Khmer 2.0 ," Nancy White pinged me about remixing the social media game. So I'm really curious about how many folks in this field are measured on goals other than raising money.

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 1, 2009

Return on Investment, Return on Reflection: I will integrate my work on social media ROI with general nonprofit technology ROI More about this theme is below because it will be a major focus area for me this year. That's why I maintain a large and varied RSS reading list of folks from within and outside of the nonprofit area.

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Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 5, 2009

Listen Learn Adapt: The Secret To Nonprofit Social Media Success View more presentations from kanter. These is a rough cut where I've riffed on some of the ideas in David Armano's " The Collective Focus Group:Listen, Learn, and Adapt " and extended them to nonprofits and social media. tags: blogs facebook ).

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Story Learning Organization Metrics 72

Care2

MARCH 27, 2009

frogloop Home frogloop Home Receive monthly updates Subscribe to our RSS feed Follow frogloop on Twitter Most Popular Posts Social Network ROI Calculator Social Networking for Nonprofits: ROI, Tracking Tools and More "While Theyre Hot!" Here are a few of the highlights that I took away for nonprofits.

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Social Media Advice Advocacy Media 31

Beth's Blog: How Nonprofits Can Use Social Media

JULY 20, 2009

I went through my rolodex and invited people to submit their best post related to the theme of my blog - how nonprofits use social media effectively. Frank Barry, Guest Post: Frank Barry, Guest Post: 4 Facebook Tips for Nonprofit Success – See What Others are Doing. How could I have done a better job of measuring its success?

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Reflection Florida Social Media Metrics 76

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 28, 2007

This week there are two more articles with advice that isn't sleezy, one from a for-profit perspective and the other an nonprofit perspective. Advertising Article: Video blogger Steve Garfield recently shared an article with me called " Ten Lessons for Marketers About Viral Video. There was also a follow up post here.

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Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 25, 2007

Chris's key point is: A few good metrics in the context of social media goals and strategy are valuable to determine the ROI and continuous improvement of your social media plan. Pinpoints to corrective measures taken from initial strategy path to current efforts. ROI and Continuous Improvement both Lead To Actions. evidence???

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 3, 2011

networks, training and capacity building approaches, and culture change.

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Share Reflection Social Media Model 102

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 25, 2008

Drew Bernard has a review of a new guide by the good folks at Tactical Technology Collective called " Visualizing Information for Advocacy " Nonprofits are from Mars, Designers/Techies are from Venus from the alldaybuffet describes some classic communications issues between nonprofits, designers, and technology staff.

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Beth's Blog: How Nonprofits Can Use Social Media

OCTOBER 6, 2007

Many nonprofits considering starting a blog should look at a team approach so the onus isn't on one person to blog. Many blogs, like the Razoo blog , went red on Thursday as part of Free Burma: International Bloggers Day. " Nonprofits and Web2.0 Is Facebook becoming the default front end for nonprofits? hard to use

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Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 29, 2014

I’m delighted to be hosting the January, 2014 Nonprofit Blog Carnival. I put the call out for nonprofit blog posts on the topic of measuring your nonprofit’s marketing or communication strategies. Here’s a roundup of submissions for your reading pleasure from some awesome nonprofit bloggers.

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Measure Learning Case Study Metrics 115

Beth's Blog: How Nonprofits Can Use Social Media

SEPTEMBER 5, 2011

Note from Beth: A few weeks ago, I suggested that nonprofits stop using the phrase “ROI&# or questions like “What’s the Return?&# Measuring the Return on Relationships by Claire Diaz Ortiz (nee Williams). As I asserted, the real ROI (return on investment) of fundraising on new media is the relationships.

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Relationship Measure ROI Influence 108

Beth's Blog: How Nonprofits Can Use Social Media

NOVEMBER 17, 2007

ve already partnered with 50 non-profits, like Care2 , Greenpeace , and Amnesty International The question it raises for nonprofits is, join an existing network like Facebook or MySpace or build your own social network or combination? But these sites have two important limitations that give nonprofits reason to look for additional tools.

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Beth's Blog: How Nonprofits Can Use Social Media

MAY 22, 2005

I started to wonder about what an appropriate metaphorm for the nonprofit sector of blogosphere might be. But, before I could even begin to play with that idea, I need to blog some examples of nonprofit blogging. And questions for both Lisa and Bob -- What are your impressions of the nonprofit blogosphere? Or did you just do it?

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Minnesota Blogher Technorati ROI 50

Beth's Blog: How Nonprofits Can Use Social Media

MAY 16, 2007

I've been trying to collect screen captures and stories about nonprofit web analytics for a screencast on Google Analytics for NTEN. Conversation Rate (measuring success in a social medium). measuring your impact on the world!). Kaushik acknowledges that this metric only measures quantity, not quality. Technorati ???Authority???

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Measure Social Media Tools Technorati 50

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 4, 2008

I'm thinking about writing the description for the WeAreMedia Module 6: Considering the ROI for this week. A year ago, he said that measuring outcomes for social media is, "an evolving art (not quite a science yet) and you have to be up to the challenge of both thinking a bit differently and be ok with leveraging several different tools."

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Reflection Measure Technorati Metrics 50

Beth's Blog: How Nonprofits Can Use Social Media

AUGUST 10, 2008

"Where are the twenty something/millennial bloggers writing about social change, activism, and nonprofits?" The next logical step, of course, is to start to get to know some of these bloggers by doing interviews. Her personal blog, EvangeList , focuses on social media, social change, and nonprofits.

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Blogger Profile Change Social 50

NTEN

MAY 27, 2010

At the 2010 Nonprofit Technology Conference, we -- Carie Lewis , Beth Kanter , David J. Adding fundraising to social media campaigns is another key focus area for nonprofits. It's just one step away from looking at ROI. Funnel: Measure the whole funnel! In 2008, I helped start the Frozen Pea Fund against breast cancer.

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Social Media Media Cancer Social 62

NTEN

FEBRUARY 17, 2010

Last week, I partnered with nonprofit communications specialist and Getting Attention blogger Nancy Schwartz to tackle these questions, share guidelines, and highlight case studies on using social media tools to build buzz (and reach) via a webinar for the Communications Network. Measuring ROI. Personal v. Professional.

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Social Media Media Social Policy 86

Beth's Blog: How Nonprofits Can Use Social Media

JANUARY 13, 2010

You need metrics or measure against goals, but you also need harvest those insights. This post harvests what I learned and what I still don't know about the birthday campaign strategy and measurement as well as guest teaching a graduate school class. Measure the Whole Funnel. Setting the Right Dollar Goal. CONVERSION! .

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Classes Learning Fundraising Reflection 95

NTEN

NOVEMBER 2, 2009

It seems like "integration" has joined "strategy," "social media" and "ROI" as part of a family of words that we all agree are important to online fundraising campaigns but everyone seems to use slightly differently. The most popular pieces will be featured in our newsletter. Keep on integrating.

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Case Study Integration Campaign Studies 62

NonProfit Hub

MARCH 7, 2016

Abby Jarvis is a guest contributor for Nonprofit Hub. She is a blogger, marketer and communications coordinator for Qgiv , an online fundraising service provider. Qgiv offers industry-leading online giving and peer to peer fundraising tools for nonprofit, faith-based and political organizations of all sizes.

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Fundraising Tips Method Social Media 28

NonProfit Hub

MARCH 10, 2016

Abby Jarvis is a gust contributor for Nonprofit Hub. She is a blogger, marketer, and communications coordinator for Qgiv , an online fundraising service provider. Qgiv offers industry-leading online giving and peer to peer fundraising tools for nonprofit, faith-based and political organizations of all sizes.

Fundraising 28

Fundraising Tips Method Social Media 28

Nonprofits Source

JULY 5, 2018

Meanwhile, 40% say they struggle to prove the ROI of their digital marketing initiatives. How To Measure Your Digital Marketing Results. Before we dive into the 5 reasons I believe people fail to get marketing results, I thought it might make sense to first demonstrate a few ways you can measure and track your performance.

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Results Digital Marketing Practice 58

Nonprofits Source

NOVEMBER 20, 2016

Content marketing for nonprofits continues to be a driving force for generating awareness and revenue online in 2017. In this post, we’ve compiled a list of the top 39 nonprofit content marketing trends. Key Nonprofit Content Marketing Trends. 95% of donors/members consider content created by nonprofits as trustworthy.

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