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The Value of Knowing Your Website’s Conversion Rate

Byte Technology

Website Conversions. When you are in the process of growing your online business, there are essential metrics you will need to track to ensure that your business is expanding. One of those crucial metrics is your website’s conversions. What is Website Conversion? Examples of Website Conversion.

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A Comprehensive Guide to Evaluating the Effectiveness of Your Nonprofit’s Google Ad Grants Campaign

Nonprofit Tech for Good

What Metrics to Review When Analyzing Your Campaign Your campaign(s) up and running, it’s time to assess whether your campaign is performing up to par. This metric is important because it can help you figure out how well your ad copy is performing! Cost Per Conversion) : This metric shows you how much a conversion costs.

Google 276
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Level Up Your Marketing with Analytics

Association Analytics

In this blog, we share tips on how to take your marketing to the next level with the help of analytics. You can learn more about content tagging and taxonomy in this blog. Once you have your taxonomy and metadata in place, you can use metrics to analyze the performance of your marketing channels. Let’s use email as an example.

Analytics 169
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Create a Winning New Member Strategy in 3 Easy Steps

Association Analytics

In this blog, we outline how you can use the same framework to improve new member acquisition at your association. Top of funnel outreach includes channels like social media, newsletters, and blogs that are designed to establish credibility. One example of thought leadership is this blog!

Create 169
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DIY Community Engagement Metrics

Amy Sample Ward

DIY Community Engagement Metrics. In my experience, the more diverse group you can get together to have this conversation and work through this planning together, the more complete a picture you can draw of your community. I’ve listed some examples to get you started, but really think about all the various pieces of content you have.

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Making the Case for Analytics to Secure Your Slice of the Budget Pie

Association Analytics

Below are five convincing points you can present when making your case, each paired with relatable examples to drive the point home. However, the trick is to shift the conversation from the process to the outcomes. Let’s take member retention as an example. These could be qualitative or specific metrics or KPIs.

Analytics 169
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If a Metric Changes on a Spreadsheet and No One Notices, Does it Show Impact?

Amy Sample Ward

This post originally appeared on the NTEN blog – you can also read the full post and join the conversation on the NTEN.org website. Establishing regular meetings or processes for metrics review helps position us to learn from the data we’re collecting and be better positioned to identify opportunities to improve.

Metrics 158