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Do Negativity And Alarm Really Raise More Funds?

Bloomerang

Science says: We’re wired for negative Sadly, our brains are wired to respond to negative messages. Negative events impact our brains more than positive events. The truth is that fundraisers must sort out when and how to message their constituents using positive, negative, or a blend of both.

Raise 91
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Delivering Happiness CEO Jenn Lim Shares Insights About Four-Day Workweeks

Eric Jacobsen Blog

And, it allows time for play/flow/creativity to surface (our brains need time to unplug)! Question: How does a company blend a four-day workweek with flexibility of working from home and requiring employees be in the office certain days of the week? It allows time for people to nurture their (work/life) greenhouse as they grow others.

Share 75
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#Fakecommute: A Ritual for Work-Life Balance When You #WFH

Beth's Blog: How Nonprofits Can Use Social Media

Our days blend into weeks. For me, it is valuable as a ritual that helps me shut off my work brain and creates a boundary between me and overworking. . Before the pandemic, it was much easier to compartmentalize your workweek with things like commutes, weekend plans, and Monday morning banter. Weekdays and weekends feel the same.

Life 126
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Making a Great Story into a Powerful Fundraising Story

Bloomerang

It’s far easier for our brains to put ourselves in the shoes of ONE person and connect with their story than it is for us to do that with a group of people. . You need one person. . Really great stories feature one person (or animal, if you do environmental or conservation work). Psychologically, we are wired for connection.

Story 115
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The Power Of Storytelling: Transform Your Fundraising Events

Bloomerang

Pattern recognition: A storytelling superpower Our brains are wired to recognize patterns. Showcase your mission through a blend of video, testimonials, or live demonstrations. Stories have a unique capability to connect deeply with people. Stories, in their essence, are patterns that help us navigate the complexity of the world.

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The New and The Unknown

Beth's Blog: How Nonprofits Can Use Social Media

I overheard comments like: “my brain is in overdrive,” “I can’t wait to try this in my work,” and “I wish the conference were longer.” By getting to know these ideas, we blend them into our own frame of reference, creating something that is changed, if not wholly new. That’s the kind of ‘new’ funders like to fund.

Blended 90
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Color Theory: Emotion + Bias

Media Cause

Whether orgs choose color in order to blend in to the field or stand apart from it, it’s important to use color that reinforces one’s mission. . In Part 3, Ansley breaks down how colors work in the brain to create relationships — for better or worse — that shape our perceptions of sameness, otherness and contribute to racial bias. .

Green 52