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Staying Relevant In A Fast-Changing World

Eric Jacobsen Blog

The book is based on the hands-on experience of both authors, Adamson, a branding expert, and Joel Steckel , a professor of marketing and vice dean of doctoral education at NYU Stern School of Business. And, how uncovering those lessons, success and sometimes struggles help chart the course for other businesses.

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How To Stay Relevant In A Fast-Changing World

Eric Jacobsen Blog

The book is based on the hands-on experience of both authors, Adamson, a branding expert, and Joel Steckel , a professor of marketing and vice dean of doctoral education at NYU Stern School of Business. And, how uncovering those lessons, success and sometimes struggles help chart the course for other businesses.

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article thumbnail

How To Stay Relevant In A Fast-Changing World

Eric Jacobsen Blog

The book is based on the hands-on experience of both authors, Adamson, a branding expert, and Joel Steckel , a professor of marketing and vice dean of doctoral education at NYU Stern School of Business. And, how uncovering those lessons, success and sometimes struggles help chart the course for other businesses.

Change 40
article thumbnail

How To Stay Relevant

Eric Jacobsen Blog

The book is based on the hands-on experience of both authors, Adamson, a branding expert, and Joel Steckel , a professor of marketing and vice dean of doctoral education at NYU Stern School of Business. And, how uncovering those lessons, success and sometimes struggles help chart the course for other businesses.