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82 Fundraising and Social Media Stats for Nonprofits

Nonprofit Tech for Good

Fundraising Stats. Email messaging drives 13% of all online revenue ( M+R Benchmarks Report ). For every 1,000 fundraising messages delivered via email, nonprofits raise $45 USD ( M+R Benchmarks Report ). Nonprofits sent an average of 59 email messages per subscriber in 2018 ( M+R Benchmarks Report ). Social Media Stats.

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[DATA] 11 Must-Know Stats About How Nonprofits Use Email for Digital Marketing and Fundraising

Nonprofit Tech for Good

Odds are your emails are going to spam folders and are in violation of email compliance laws that require opt-out information and a mailing address to be prominently featured in all email campaigns. Increasingly, emails are being filtered to the Promotions Tab in Gmail or to spam folders in Outlook.

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5 Years of Nonprofit Fundraising Stats: [2015 to 2020] And 6 Trends to Know

Whole Whale

2015 Stats. Mail stats. 2016 Stats. Mail stats. 2017 Stats. Mail stats. 2018 Stats. Mail stats. 2019 Stats. Mail stats. 2020 Stats. Mail stats. Total US Giving : Total: $379.89 billion Individual: $264.58 Foundation giving was $58.46 Charitable bequests included $31.76

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“Social Media for Nonprofit Organizations” LinkedIn Group Reaches 40,000 Members

Nonprofit Tech for Good

The Social Media for Nonprofit Organizations LinkedIn Group reached 40,000 members today – a benchmark that took three years, 323 days, and countless clicks of “Flag as Promotion” and “Block & Delete” to keep the group as spam free as possible and on its trajectory of growth.

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10 Twitter Best Practices for Nonprofits

Nonprofit Tech for Good

Use hashtags strategically to mention important causes, campaigns, and events, but hashtag spamming to try to increase your reach doesn’t work and has a negative effect on engagement. Tweets overloaded with hashtags look messy, are hard to read, and make your nonprofit look desperate to gain followers.

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Create the ultimate nonprofit email newsletter

Get Fully Funded

If you try to use your regular email, you run the risk of being marked as spam, looking unprofessional, and not being able to measure open rates. CAN SPAM laws so you don’t have to worry about it. Lots of stats and facts. A system like Constant Contact complies with U.S.

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10 Instagram Best Practices for Nonprofits

Nonprofit Tech for Good

The accepted best practice is to post to Instagram once to three times daily, but for most nonprofits posting more than once daily is a ridiculous benchmark. Today, the overuse of hashtags is considered hashtag spamming. Once you have connected the two, you officially have a business account. Not anymore.

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