2015 Content Marketing Report Benchmarks

TechImpact

Nonprofit marketers who have a documented content marketing strategy allocate more of their marketing budget to content marketing (33% on average) when compared with the total sample (23% on average). The world is rife with marketing trends, techniques, and jargon.

[Survey] Nonprofit Content Marketing – Benchmarks, Budgets and Trends for 2015

Connection Cafe

This year we’ll be producing the second edition of the annual report – Nonprofit Content Marketing: 2014 Benchmarks, Budgets, and Trends ! A Few Sample Content Marketing Research Questions. Content marketing isn’t a widely used term in the not for profit world.

[Survey] Nonprofit Content Marketing – Benchmarks, Budgets and Trends for 2015

Connection Cafe

This year we’ll be producing the second edition of the annual report – Nonprofit Content Marketing: 2014 Benchmarks, Budgets, and Trends ! A Few Sample Content Marketing Research Questions. Content marketing isn’t a widely used term in the not for profit world. On the other hand, nonprofits produce and use content all the time in order to connect with their supporters! What gives? We’re not sure, but we want to find out! And we need your help to make that happen.

[Take the Survey!] Nonprofit Content Marketing – Benchmarks, Budgets and Trends for 2016

Connection Cafe

This year we’ll be producing the third edition of the annual report — Nonprofit Content Marketing: 2015 Benchmarks, Budgets, and Trends ! A Few Sample Content Marketing Research Questions.

Pinterest Nonprofit Benchmarking with Pinerly

Beth's Blog: How Nonprofits Can Use Social Media

I was curious about what I could learn if I did an informal benchmark study of a few nonprofit Pinterest users. The board topics with the most followers from this sample of seven early adopters include: Photography.

Nonprofit Social Media Benchmarks Study

Frogloop

Interested in setting Facebook and Twitter benchmarks for your nonprofit but don’t know where to start? The overall fan churn rate is 24% per year, which is higher than the eNonprofit Benchmarks Study email churn rate of 19% per year.

More Nonprofit Benchmarks

Influence

A few weeks ago, I wrote a blog post on how organizations can use Convio’s Online Nonprofit Benchmarks Study to determine how well they are doing online compared to others. The findings mirror many of benchmarks in the Convio report.

Peer to Peer Fundraising: How Do You Measure Up?

Connection Cafe

Blackbaud’s 2013 Peer to Peer Fundraising Benchmark report provides information that you can use to not only measure your success but to learn about trends and best practices in event fundraising.

The Nonprofit Fundraising Strategic Plan Guide

Everyaction

This is great news for nonprofits, especially since monthly giving attributed for an extraordinary 32% growth in revenue, according to this year’s Benchmarks report from M+R. Included: sample fundraising goals, funding source matrix template, and asset inventory template.

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11 Outstanding Nonprofit Reports You Should Read

Frogloop

This great workbook from Idealware and Darim Online provides insightful questions, exercises, and a sample policy template that community managers can use as a starting point in creating an organization’s official social media policy.

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Tidbits

Zen and the Art of Nonprofit Technology

Here are a few: The blog at the Nonprofit Times, called “Don’t Tell the Donor&# has a very interesting entry on the flurry of benchmarking studies that came out recently. It’s titled “ Benchmarking With a Warped Stick.&# It takes aim at Convio’s recent benchmarking study.

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Do You Know Your Nonprofit's Facebook Page Churn Rate?

NTEN

The average churn rate in 2010 for nonprofits in our research sample was 14%. Maybe the first question here should be: do you know what list "churn" is?

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It's Already September? (Or: Two Thirds of a Year's Worth of Fundraising Resources)

NTEN

If you haven't yet downloaded the free eNonprofit Benchmarks Study , released in April in partnership with M+R Strategic Services , you should definitely do that now. Amy Sample-Ward was kind enough to break it down for us back in February.

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22 Must-Read Research Reports for the Nonprofit Sector

Nonprofit Tech for Good

The reports listed below are a small sampling of some of the research available to nonprofits, NGOs, and charities worldwide. 2017 Benchmarks Study :: Download. 2017 Luminate Online Benchmark Report :: Download.

Relationships That Raise Funds: 5 Tips for Creating Successful Peer-to-Peer Fundraisers

NetWits

Such resources should include sample solicitation letters for mail and email, quick stats and impact statements for social media, sample scripts for phone calls, and thank you letters for follow-up communications. Utilize naming opportunities to recognize above described benchmarks.

Must-Read Reports for Nonprofits

Nonprofit Tech for Good

The eight reports listed below are just a small sampling of the research available to nonprofits about online communications and fundraising, social media, and mobile technology. 1) 2012 Nonprofit Social Networking Benchmark Report :: Download.

23 Fundraising & Marketing Reports for Nonprofit Professionals Worldwide

Nonprofit Tech for Good

The reports listed below are a small sampling of the research available to nonprofits, NGOs, and charities worldwide. 2018 Benchmarks Study :: Download. The data can be used to help your organization craft your next online fundraising and marketing plan.

Your Social Media Is For More Than Marketing

TechImpact

According to Blackbaud’s 2014 M+R Benchmark Study , a nonprofit’s social media audience on Facebook and Twitter grew by 37 and 46 percent respectively in 2013. Here are a few sample question you can start asking today.

Must-Read Fundraising and Social Media Reports for Nonprofits

Nonprofit Tech for Good

The reports listed below are just a small sampling of some of the research available to nonprofits on the subjects of online fundraising and social media. 2014 Nonprofit Benchmarks Study :: Download. 2014 Online Benchmark Report :: Download.

Must-Read Online Fundraising, Social Media and Mobile Communications Reports for Nonprofits

Nonprofit Tech for Good

The reports listed below are just a small sampling of the research available to nonprofits about online communications and fundraising, social media, and mobile technology. For Nonprofits in the United States: 1) 2013 eNonprofit Benchmarks Study :: Download.

Must-Read Online Fundraising, Social Media and Mobile Communications Reports for Nonprofits

Nonprofit Tech for Good

The reports listed below are just a small sampling of the research available to nonprofits about online communications and fundraising, social media, and mobile technology. For Nonprofits in the United States: 1) 2013 eNonprofit Benchmarks Study :: Download.

3 Key Pieces in an Engaging Email Campaign

Connection Cafe

MarketingSherpa’s gigantic 2011 Email Marketing Benchmark Survey found that, in the corporate world, the most effective email elements to test are: Target audience. Landing page. Subject line. Call-to-action link. 2013 eNonprofit Benchmark Study by NTEN and M+R.

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PRSA Nebraska: Email Marketing

Amy Sample Ward

Join us at PRSA’s May luncheon on May 10 at Anthony’s Steakhouse where Amy Sample Ward, membership director for the Nonoprofit Technology Network, will provide information on how to be a good inbox guest and get results from email campaigns. eNonprofits Benchmarks Study. Date : May 10, 2011. Location : Nebraska. Topic : Email Campaigns: Know Your Audience and Get Results. Description : Pressing “send” on an email campaign isn’t as easy as it used to be.

Must-Read Fundraising, Social Media, and Mobile Technology Reports for Nonprofits

Nonprofit Tech for Good

The reports listed below are just a small sampling of the research available to nonprofits about online communications and fundraising, social media, and mobile technology. 2014 Nonprofit Benchmarks Study :: Download. 2013 Online Marketing Nonprofit Benchmark™ Study :: Download.

Must-Read Online Fundraising, Social Media and Mobile Technology Reports for Nonprofits

Nonprofit Tech for Good

The reports listed below are just a small sampling of the research available to nonprofits about online communications and fundraising, social media, and mobile technology. 2) 2012 eNonprofit Benchmarks Study :: Download. 4) 2012 Nonprofit Social Network Benchmark Report :: Download.

24 Must-Read Fundraising and Social Media Reports for Nonprofits

Nonprofit Tech for Good

The reports listed below are just a small sampling of some of the research available to nonprofits on the subjects of online fundraising and social media. 2016 Nonprofit Benchmarks Study :: Download.

Must-Read Reports for Nonprofits

Nonprofit Tech for Good

The nine reports listed below are just a small sampling of the research available to nonprofits about online communications and fundraising, social media, and mobile technology. For Nonprofits in the United States: 1) 2012 eNonprofit Benchmarks Study :: Download.

Must-Read Online Fundraising, Social Media and Mobile Communications Reports for Nonprofits

Nonprofit Tech for Good

The reports listed below are just a small sampling of the research available to nonprofits about online communications and fundraising, social media, and mobile technology. For Nonprofits in the United States: 1) 2013 eNonprofit Benchmarks Study :: Download.

SXSW: What Social Media Analytics and Data Can’t Tell You

Beth's Blog: How Nonprofits Can Use Social Media

Alexandra gave an overview of the methodology offered by her company, Vision Critical , and some insights they have learned from combining a survey data from large sample with appending actual social media usage. Our sample was combined US and Canada populations).

10 Reasons to be at NTEN’s Nonprofit Technology Conference (#14NTC)

Connection Cafe

Dennis McCarthy gave us a sneak peak of the 2013 online benchmark report last year , who will make an appearance this year? We’re one month out from NTEN’s annual Nonprofit Technology Conference (NTC) in Washington, DC.

24 Must-Read Fundraising and Social Media Reports for Nonprofits

Nonprofit Tech for Good

The reports listed below are just a small sampling of some of the research available to nonprofits on the subjects of online fundraising and social media. 2015 Nonprofit Benchmarks Study :: Download.

Marketing and Engagement: Making the most of your Emails

Amy Sample Ward

I shared results from the newest eNonprofit Benchmarks Study from NTEN and M+R Strategic Services. View more presentations from Amy Sample Ward. Last week, I visited Omaha, Nebraska, and had a great time presenting to the PRSA Nebraska chapter.

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Must-Read Fundraising and Social Media Reports for Nonprofits

Nonprofit Tech for Good

The reports listed below are just a small sampling of some of the research available to nonprofits on the subjects of online fundraising and social media. 2015 Nonprofit Benchmarks Study :: Download.

Must-Read Reports for Nonprofits

Nonprofit Tech for Good

The eight reports listed below are just a small sampling of the research available to nonprofits about online communications and fundraising, social media, and mobile technology. 1) 2012 Nonprofit Social Networking Benchmark Report :: Download. 2) 2012 Online Marketing Nonprofit Benchmark™ Study :: Download. 5) 2011 donorCentrics Internet and Multichannel Giving Benchmarking Report :: Download.

Are You Ready for Your Annual P2P Data Fix?

Connection Cafe

If your campaign is beating the benchmarks, it gives you the tools you need to show off to your boss! Here’s just a small sampling of the goodness you’ll find in this year’s Study. Rejoice! The latest Peer-to-Peer Fundraising Study is now available.

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9 Peer-to-Peer Fundraising Best Practices You Should Be Using Today

Connection Cafe

Provide participants with sample social media posts to make it easy for them to share information about your campaign through their social media channels. People love friendly competition, and industry benchmarks repeatedly show that team members raise more than individual fundraisers on average. Whether it’s associated with a large event — like a walk-a-thon, or it’s year-round — like a tribute campaign, peer-to-peer (p2p) fundraising is a powerful tool for fundraisers.

What’s the ROI of your culture?

SocialFish

Internal benchmarking metrics (like an Employee Net Promoter Score) so you can track progress over time. Contact Maddie at maddie@culturethatworks.net to see a sample report and get yours set up. Quick poll: do these statements accurately describe your organization?

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Using Data Effectively in Your Grants Strategy Development

Tech Soup Blog

If you aren't using real-world benchmarks in your grant applications, your organization will have a more difficult time positioning itself among other similar organizations. Also, look to the NTEN Benchmarks X Study and, of course, GrantStation's free State of Grantseeking™ Reports. Our most recent (March 2016) survey sample size — over 3,300 respondents — is large enough for confidence in the data.

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Will Nonprofits Raise Money on Social Media in 2013?

Frogloop

According to the 2012 Nonprofit benchmark Social Network Benchmarking Report, 98% of nonprofits didn’t raise a dime on Facebook, which is second most trafficked site on the web in the U.S.

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28 Must-Read Fundraising and Social Media Reports for Nonprofits

Nonprofit Tech for Good

The reports listed below are just a small sampling of some of the research available to nonprofits on the subjects of online fundraising and social media. 2016 Nonprofit Benchmarks Study :: Download.

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Best Practices for Association Microsites

SocialFish

Associations 2012: Benchmarks and Best Practices ,” white paper, we found that nearly one-half of U.S. We also found that 47 percent of our sample and 49 percent of U.S.

Win A Free Ticket To WomenWhoTech Annual Telesummit on 9/15

Beth's Blog: How Nonprofits Can Use Social Media

This panel will discuss realistic metrics and benchmarks any organization can use in their campaigns and ensure that your using the right strategies and tools to listen and engage your audiences on different social networks.

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What are the nonprofit management implications of Pay for Success programs?

ASU Lodestar Center

Despite this small sample size and lack of evidence for success, the concept has captivated politicians and Wall Street alike. posted by Abby Elsener Assistant Director of Development, ASU Foundation.