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2023 Direct Mail Benchmarks Report: Donor reactivation rate, integration benchmarks, and more!

Charity Village

Canadian fundraising agency Good Works has released the 2023 Direct Mail Benchmarks Report – the only report of its kind in Canada. appeared first on CharityVillage.

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Blackbaud Luminate OnlineĀ® Benchmark Report Highlights

sgEngage

The 16th annual Blackbaud Luminate Online Benchmark Report is here! When looking at online benchmarks and digital revenue, we saw that any growth or ground held was due to increases in sustainer metrics. Unsubscribe rates did not change much. We look forward to this report every year.

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2024 Online Fundraising Statistics for Nonprofits

Nonprofit Tech for Good

Neon One ] 72% of individuals say that the presence of a charity rating badge increases their likelihood of giving. Double the Donation ] The current donor retention rate is 41.9%. M+R Benchmarks ] Online Giving The average gift made on desktop devices is $194; for mobile users, the average gift is $94. [ increase in revenue.

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Benchmarks UK is here!

M+R

The first-ever Benchmarks UK supplement has hit international newsstands! Discussion of the digital space is often quite dominated by a US-centric perspective, but the kind of data we share in Benchmarks is only useful to the extent that itā€™s relevant to your experience. Related Links: 2021 Benchmarks UK FAQ.

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Come and get it! The 2023 M+R Benchmarks Study is served!

M+R

The maĆ®tre d’ has called your name, the table is set, and the napkins are folded up like fancy little swans: itā€™s time to dig in to a yearā€™s worth of M+R Benchmarks charts, findings, and insights at mrbenchmarks.com ! We also compare retention rates and annual value for one-time and monthly donors. Sign up for the webinar now.

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2023 Website Statistics for Nonprofits

Nonprofit Tech for Good

NextAfter ] Nonprofits average a 60-70% bounce rate – a good bounce rate is between 40% or below – indicating that that improvements are needed to engage visitors and encourage them to explore more of your website. M+R Benchmarks ] The top three sources of website traffic are: Direct (22%) Organic Search (17%) Social (16%).

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What Appleā€™s privacy changes mean for email open rates

M+R

That means we’d actually see open rates go up for those who choose this option (probably most people), because pixels would be loaded for every emailā€”but we won’t know if those people are actually opening emails or not. When a user downloads that image, we know theyā€™ve opened the email. . on iPhone, 9.6% on desktop, and 2.8%

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