Nonprofit Tech for Good

APRIL 18, 2017

Now into the second quarter of 2017, three themes are taking shape that the nonprofit sector should be aware of. That said, below are 12 stats to consider and research further about online fundraising, social media, and mobile technology. Source: 2016 Luminate Online Benchmark Report. Source: 2017 Benchmarks Study.

Social Media 264

Social Media Stats Mobile Technology 264

NonProfit PRO

JANUARY 19, 2023

TechSoup and Tapp Network released the results of the 2022-2023 Nonprofit Digital Marketing Benchmark Report, which reveals the strategies used by over 100 nonprofits in 2022 and their plans for improvement in 2023.

Report 246

Report Marketing Benchmark Technology 246

NonProfit PRO

NOVEMBER 9, 2022

Despite a year of global economic turmoil characterized by inflation and the looming possibility of a downturn, nonprofits not only achieved revenue growth but expanded their impact, according to BDO’s annual Nonprofit Standards benchmarking survey.

Survey 230

Survey Benchmark Nonprofit Global 230

Whole Whale

AUGUST 25, 2021

Small nonprofits saw a 17% decline in donations during April, May, and June 2020 compared to the prior year. The outlook for nonprofits in 2021 and 2022 seeking more donations is optimistic—this is especially true if your nonprofit is flexible and willing to adapt to the online donation ecosystem. 2015 Stats. Mail stats.

Stats 96

Stats Trend Mail Fundraising 96

NonProfit PRO

APRIL 12, 2023

With data from nearly 1,500 nonprofits, nonprofit software provider Neon One has evaluated more than 37,000 email campaigns totaling more than 157 million individual emails for “The Nonprofit Email Report.” The new report provides a look at nonprofit email benchmarks for both large and small organizations.

Evaluation 257

Evaluation email Report Campaign 257

Nonprofit Tech for Good

MARCH 20, 2018

The first “Donate Now” button was released in 1999 by Groundspring, a nonprofit founded by San Francisco-based Tides Foundation , and throughout the early 2000’s young Gen-Xer nonprofit professionals pioneered the use of “Donate Now” buttons. 1) On average, nonprofits raise 7.6% Source: Benchmarks.

Stats 241

Stats Online San Francisco Fundraising 241

Nonprofit Tech for Good

APRIL 10, 2022

This is the ninth post in a blog and webinar series called 101 Digital Marketing Best Practices for Nonprofits , written and presented by Heather Mansfield. Please sign up for Nonprofit Tech for Good’s email newsletter to be alerted of new posts. Related Webinar: Social Media Best Practices for Nonprofits.

Twitter 355

Twitter Practice Social Media Nonprofit 355

Nonprofit Tech for Good

FEBRUARY 7, 2017

Based on data gleaned from the 2017 Global NGO Online Technology Report , below are 27 stats about how NGOs worldwide are using online technology. Within the report you can view the same data broken out by continent. For this year’s report, 4,908 NGOs participated. 92% of global NGOs have a website.

Social Media 100

Social Media Stats Media Technology 100

Care2

MARCH 23, 2012

The 2012 eNonprofit Benchmark study comes out April 5 th and is packed with great data that highlights key online fundraising and advocacy response rates as well as social media metrics. Not to worry, you can get a sneak peak at some of they key benchmarks in this terrific infographic that illustrates: Fundraising. Online Advocacy.

Benchmark 72

Benchmark Advocacy Stats Mobile 72

NTEN

MARCH 18, 2011

The 2011 NTC saw the release of the latest " Nonprofit Social Network Benchmark Report ". > Download the 2011 Nonprofit Social Network Benchmark Report More than 11,000 nonprofit professionals filled out this year's survey, sponsored by NTEN, Common Knowledge, and Blackbaud, generating a veritable cornucopia of data. >

Social Network 97

Social Network Benchmark Report Network 97

Beth's Blog: How Nonprofits Can Use Social Media

JUNE 23, 2011

In the Networked Nonprofit “ Learning Loops , we illustrated how networked nonprofits do a real-time, lighter assessment process as they engage their community and make improvements and adjustments along the way. Number of followers has become a benchmark stat like the number of hits on our web pages used to be.

Benchmark 95

Benchmark Network Learning API 95

Nonprofit Tech for Good

MAY 13, 2016

For every 1,000 fundraising emails delivered, a nonprofit raises $44. Source: M+R Benchmarks Study. For Every 1,000 email subscribers, nonprofits have 355 Facebook follower, 132 Twitter followers, and 19 Instagram followers. Source: M+R Benchmarks Study. Source: Abila. Source: Cone Communications. Source: npENGAGE.

Social Media 100

Social Media Stats NGO South America 100

Nonprofit Tech for Good

JANUARY 27, 2016

A collaborative research project by the Public Interest Registry and Nonprofit Tech for Good, the 2016 Global NGO Online Technology Report is an inaugural effort to gain a better understanding of how non-governmental organizations (NGOs) worldwide use online technology to communicate with their supporters and donors. 70% use the.ORG domain.

South America 100

South America North America Internet Stats 100

Nonprofit Tech for Good

SEPTEMBER 23, 2012

The Social Media for Nonprofit Organizations LinkedIn Group reached 40,000 members today – a benchmark that took three years, 323 days, and countless clicks of “Flag as Promotion” and “Block & Delete” to keep the group as spam free as possible and on its trajectory of growth. Attention Nonprofits!

Linkedin 192

Linkedin Social Media Group Spam 192

Care2

MAY 24, 2013

Last month we reported that online fundraising response rates declined 27% between 2011-2012, according to the eNonprofit Benchmark study. The latest Blackbaud Online Marketing Benchmark Study for Nonprofits that analyzed data from 500 organizations using the Luminate platform also indicated a steep decline in fundraising response rates.

Benchmark 70

Benchmark Studies Money Raise 70

Classy

JUNE 30, 2021

From stats on conversion and acquisition to retention and supporter experience, check out the infographic below to get a peek at the data from the 2021 report. See How Future-Ready Your Nonprofit Is Today. We created a free Benchmark Assessment to surface actionable fundraising takeaways based on your organization’s current metrics.

Fundraising 98

Fundraising Benchmark Stats Metrics 98

Pamela Grow

JUNE 28, 2023

Well, I’ve got some eye-opening stats that might make you reconsider where to channel your communication efforts. Well, here’s another mind-blowing stat: Radicati Group reports that there are over 4 billion email users worldwide, and that number is projected to reach 4.6 The numbers don’t lie! billion by 2025.

email 52

email Rate ROI Social Media 52

Neon CRM

AUGUST 24, 2023

Nonprofit professionals are constantly being challenged to be more “data-driven” in their work. This is where the increasing amount of nonprofit sector research reports can help. Being able to benchmark performance against what other nonprofits are doing is an important starting point to understanding your own data.

Hype 52

Hype Research Marketing Benchmark 52

Care2

APRIL 29, 2010

I’ll try to keep it short and just sweet enough to fill you in on everything you need to know about the new 2010 eNonprofit Benchmarks Study from M+R Strategic Services and NTEN. When we started analyzing the results of this year’s study, the nonprofit world was still licking its wounds from 2009.

Benchmark 65

Benchmark Studies Stats Advocacy 65

NonProfit PRO

APRIL 7, 2022

Women Business Collaborative (WBC) and 50/50 Women on Boards (50/50WOB) released "Women Leading Boards," a new benchmark report for tracking board diversity. The report shows that 2021 was a watershed year for board diversity, with women representing 42.5% of all new appointees for public companies in the U.S. in 2021.

Collaboration 218

Collaboration Business Report Benchmark 218

NTEN

JUNE 14, 2012

Last summer, we pulled together data from some of the country’s leading nonprofits to bring you the 2011 Benchmarks Extra: Facebook report, laying out basic benchmarks for nonprofit pages on Facebook. To download the 2012 Benchmarks Extra: Facebook, simply “like” M+R's page on Facebook.

Benchmark 60

Benchmark Facebook Report NTEN 60

Robert Weiner

MAY 5, 2010

Convio released their 2010 Online Nonprofit Benchmark Study in March, based on results from nearly 500 clients. The Chronicle of Philanthropy's annual assessment of online giving came out in April, based on data from 176 of the largest nonprofits in the U.S. Its findings included: 14% growth in online giving overall.

Stats 131

Stats Online Giving Convio 131

Care2

JANUARY 31, 2010

Interested in setting Facebook and Twitter benchmarks for your nonprofit but don’t know where to start? Check out M+R Strategic Services first Nonprofit Social Media Benchmarks Study , which includes sample research by groups such as Easter Seals, Oxfam, Human Rights Campaign, League of Conservation Voters, and more.

Benchmark 64

Benchmark Social Media Studies Media 64

TechImpact

MAY 12, 2014

Nonprofits across the world are outfitting their nonprofit to bring their missions to the palm of everyone’s hand. If your nonprofit isn’t sure how to make the move to mobile, Tech Impact has you covered. Here are 14 statistics that will get your nonprofit thinking mobile now, instead of later.

Statistics 168

Statistics Mobile Marketing India 168

Classy

JULY 21, 2021

Here’s a snapshot of some findings that may surprise you: Get these exact stats and over 40 more inside the report. Benchmark Your Recurring Donation Strategy. The data was conducted through a third-party survey of recurring donors who give to various organizations across an array of platforms and frequencies. . Get Results in Minutes.

Report 59

Report Donor Benchmark Stats 59

Zen and the Art of Nonprofit Technology

SEPTEMBER 17, 2007

Home About Me Subscribe Zen and the Art of Nonprofit Technology Thoughtful and sometimes snarky perspectives on nonprofit technology What do web stats mean, anyway? Allan’s argument is that because NTEN is in a leadership position in the field, it should lead in showing transparency by publishing its web stats.

Stats 100

Stats Web Statistics NTEN 100

NTEN

APRIL 29, 2010

The new 2010 eNonprofit Benchmarks Study from NTEN and M+R was just released today! The new report might look slim and slick, but this scrappy guide is thick with valuable insights and key industry benchmarks for online messaging, fundraising and advocacy, based on a full year's worth of results from 31 of your nonprofit peers. >

Benchmark 70

Benchmark Studies Free Stats 70

Care2

MARCH 22, 2011

Do you know the average click-through and open rates on action alerts and fundraising appeals across the nonprofit sector? Are nonprofits experimenting with mobile more? Check out the 2010 eNonprofit Benchmarks Study from M+R Strategic Services and NTEN which surveyed 40 nonprofit organizations and analyzed all of this data and more.

Benchmark 76

Benchmark Advocacy Studies Metrics 76

Beth's Blog: How Nonprofits Can Use Social Media

FEBRUARY 24, 2010

To create a listening post to understand the questions and concerns from nonprofits about implementing an effective Facebook presence. To engage and discuss techniques and tips for using Facebook effectively for nonprofits. My Fan Page objective is: . I have not done this yet.

Metrics 97

Metrics Benchmark Facebook Experiment 97

NetWits

NOVEMBER 29, 2011

While nonprofits often deliver highly relevant content in direct mail appeals – based on giving history, interests and past actions – that approach isn’t always carried over to their email appeals. Analyze the stats of previous emails. Ever buy something that’s “one size fits all?” Maybe a hat or pair of gloves?

email 230

email Raise Cancer Info 230

NTEN

SEPTEMBER 10, 2009

Flicker photo: mattedgar If I could sum up the last 10 years of my life in nonprofit technology in one sentence, I'd say that up to this point, technology has been about helping us better record and manage information. . Nonprofits have caught on to this. But we're also entering a new phase in the world of nonprofit technology.

Stats 36

Stats Web Statistics Phase 36

Connection Cafe

JULY 13, 2010

You may have heard that back in April, Convio released our 2010 report on nonprofit fundraising. We publish these reports annually and they are powerful tools to help you evaluate how your nonprofit stacks up against other, similar organizations. Then, use the benchmarking report to identify some areas where you may be able to improve.

Benchmark 30

Benchmark Fundraising Data Stats 30

NetWits

OCTOBER 31, 2011

What do those stats tell us? The 2010 eNonprofit Benchmarks Study found that as click-through rates increased, so did conversion rates. In fact, the largest difference between high and low performing nonprofit email programs was in their click-through rates. People often skim email. So, what can you do? Why should I do it?

Rate 155

Rate Fundraising Stats email 155

Nonprofit Tech for Good

SEPTEMBER 20, 2018

After selecting 115 nonprofits spanning 9 verticals, we made recurring donations to each one (or at least we tried). While there’s a ton of insightful data I could share, there are 5 must-know recurring giving stats I want you to know. This is a really scary stat to me. Maybe their gift is better invested somewhere else.

Stats 263

Stats Giving Fundraising Gift 263

Beth's Blog: How Nonprofits Can Use Social Media

DECEMBER 3, 2010

This post harvests some of the insights shared about social media measurement and nonprofits. We also just started reporting on the metrics we already had available (web analytics, FB insights, email campaign stats) and are now moving towards more of a “digital content services&# model with metrics related to specific campaigns, etc.&#.

Measure 101

Measure Social Media Media Benchmark 101

Care2

JUNE 11, 2015

It might get tiring to hear, but fundraising’s a critical component of the lifespan of a nonprofit. The 2015 M+R Benchmarks Study was recently released, and the stats are in. 84 nonprofits participated to compile the numbers about email, web, and social media. Fundraising, fundraising, fundraising.

Track 28

Track Stats Benchmark Nonprofit 28

NetWits

JANUARY 27, 2011

What’s the Nonprofit Social Networking Survey? If you don’t know about or have yet to see the survey and resulting benchmark reports you can grab the 2010 results here – it’s packed with very useful information that allows you to see how you compare to the rest of the non-profit industry!

Social Network 200

Social Network Survey Profit Network 200