How are you using metrics, benchmarks, and experiments to improve your Facebook presence?
Beth's Blog: How Nonprofits Can Use Social Media
FEBRUARY 24, 2010
To engage and discuss techniques and tips for using Facebook effectively for nonprofits. Measuring this requires some surveys of fans as well as counting the number of insights gleaned from posts and discussions from Fans. Here are some metrics that I use to harvest insights on those questions. Tags: facebook metrics.
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